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By Zachary Elmished Viktoria Proskurina James Postels Perdita Das
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By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Dec 18, 2015

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Page 1: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

By

Zachary ElmishedViktoria Proskurina

James PostelsPerdita Das

Page 2: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Name: Green Washers LLP

Ownership and Legal Status-Limited Liability Partnership-Managers own the company

SEED Stage- Growth Rate 3.8% / year- Home washer rate declined 2%

120 Competitors in the area

Page 3: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.
Page 4: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Products and Services Washing Method

- Stage 1- Stage 2- Stage 3

Page 5: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Small services along with car wash:

Wheel Polish Tire Shine Shampoo Carpets Condition Leather Seats Clean Trunk

Page 6: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

A total area of the Orlando Area is 1,004 square miles (2,601 km²)

Population: 1,066,113 Median Age:33 Households: 336,286 Median income: $47,311 Average household size: 2.61 persons Each household owns 1 car or more.

Page 7: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Florida is one of the TOP CAR WASH States.

Attract customers who are “willing to do the right thing”. Convenient for adults, fun for children. Competitive Pricing. Top Quality Service.

Page 8: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Direct Competition

Eco-friendly car washes in the Orange county

Hand car washes in the Orange county

Automatic car washes in the Orange county

Hand car washes online, a company comes to your work place

Indirect Competition

Bio-degradable and eco-friendly products for car wash that people can buy in stores

Bio-degradable and eco-friendly products for car wash that people can buy online

Weather conditions

Page 9: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Motor Wash has 30 years of experience the only fully eco-friendly car wash that is

operating in Palm Beach, FL

City Motor recycles 60% of its recycled water

The Octopus Car Wash 25 years of experience not only that but The

Octopus Car Wash is environmentally conscious, use approximately 30

gallons of water vs. the 162 Gals a potential customer uses at home to wash a car

recycle and safely treat their cleaning solutions when water is used

Page 10: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.
Page 11: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Green Washers LLP’s advantages over its competitors are:

Green Washers is the only fully environmentally friendly car wash within 20 miles of Orlando

Green Washers will generate its own water and electrical energy and

Green Washers will use recycled paper and organic soap products

The prices are going to be cheaper than a regular car wash

Green Washers will provide hand washes as opposed to machine washes which will prevent serious scratches on the body of the car

Green Washers will have consistent and coordinated marketing and sales programs

Green Washers will sell organic car wash products at the venue and will have a small coffee bar and a small resting area so that customers can wait outside their cars while their cars are being washed

Page 12: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Marketing Message

The objective is to position Green Washers LLP as the fully environmentally friendly hand car washing company in the area. The marketing strategy will seek to make customers feel like they have made their own small contribution to the first create customer awareness, develop a customer base, and work toward building customer loyalty. Green Washers’ slogan,” Save Car, Save Environment, Save Money” is designed to reassure its primary market: car owners in Orange County, FL. The slogan is clear and makes customers feel like they have made their own small contribution to the environment by choosing our car wash.

Page 13: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Green Washers LLP will be using the following marketing vehicles:

• Advertising • Direct Mail• Networking Events• Social Networking

Page 14: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.
Page 15: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Key elements of operations- Hours- Facility- Products for Sale- Number of employees- Breakdown (on the next slide)

Page 16: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Job Role Number of employees in that Role Pay Rates/Range

Interior Vacuum- The person will be in charge of vacuuming the interior of the cars and handing the customers the receipt and direct them to the next step in the car wash

2 $7-9/hour

Interior Detail- Worker would be in charge of cleaning the interior of the cars with organic products.

2 $7-9/hour

Exterior Wash and Details- Worker will be in charge of hand washing the exterior of the cars in full detail.

4 $10-$11/hour

Car Drying Area- Worker will be responsible for drying the car in this section

2 $10/hour

Cashier/Maintenance- Employee will be in charge of the cash register and also in charge of maintenance of the facilities and selling of coffee and products.

1 $10-12/hour

Page 17: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.
Page 18: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Key Team Members-CEO- Zachary Elmished-CMO- Viktoriya Proskurina-CTO- James Postels-CFO-Perdita Das

Page 19: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

- Future Management needs

COO (Chief of Operations)• Know about the Car Was Industry• Maintain the day-to-day activities of GW

1. Ensuring we are efficet in Operations

2. Ensuring we maintain our Eco-friendly status

• Lift burden off other management.

HRD (Human Resource Director)

•2nd year add HRD• Responsible for Recruiting and Staffing•Organizing and Space Planning•Employee development:

1. Training 2. Safety 3. Wellness 4. Health

* Employees happiness…

Page 20: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Advisory board- Members of the Committee:

 

Andrew House – Marketing Director, SONY CMO

Peter Oppenheimer – Director of Human Resources, APPLE CFO

Joseph Saunders – Director of Finance, CEO of VISA

 

Consultant:

Bertram Fields, LL. B. Bertram a famous lawyer, being in many cases, such as, The Beatles, Warren Beatty, James Cameron, Mike Nichols, Joel Silver, Tom Cruise, Dustin Hoffman, and John Travolta. Bertram serves as the companies’ legal advisor and not only that he can observe the risks of our company doing business internationally, or even provide excellent advice when something goes wrong.

Page 21: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

• Long Term Goals - To wash over 150 cars per day

- Open at least 4 more branches in Florida by 2015- Have 25 branches around the country within 15

years-Expand to manufacturing our own organic

products • Future Mile Stones

- secure fifty potential customers acquiring them within a 15-20 miles radius from the company and double that amount every year. -Create and launch company website within 1 year-Reach a customer base of over three hundred in two years

Page 22: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

• Risk assessments:

-Competitive Risk: New eco-friendly car washes will open up

-Market Risk: Highly dependent on target market’s income. Current economic recession. Will establish very good market relationships.

Page 23: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Jan Feb

Interest expenses $0.00 $0.00

Maintenance -$10,000.00 -$10,000.00

Marketing and advertising -$1,216.60 -$1,216.60

Office Supplies -$1,164.10 -$18.80

Payroll Taxes -$570.00 -$570.00

Postage and shipping -$14.50 -$18.25

Professional services $0.00 $0.00

Rent $0.00 $0.00

Salaries and wages -$12,000.00 -$12,000.00

Jan Feb

Income    

Gross Sales $14,450.00 $63,450.00

(Sales Commissions/Carwash) $0.00 $0.00

(Returns and Allowances/Retail Products) $0.00 $0.00

Net Sales $13,583.00 $63,450.00

(Cost of Goods) $650.00 $520.00

GROSS PROFIT $12,933.00 $62,930.00

Jan Feb

OPERATING EXPENSES

General and Administrative Expenses    

Depreciation and amortization -$50.00 -$50.00

Employee benefits $0.00 $0.00

Entertainment (Kick off Band) $3,800.00 -$2,800.00

Equipment rental $0.00 $0.00

Furniture and Equipment purchase -$100,000.00 -$50,000.00

Insurance -$150.00 -$150.00

Jan Feb

Technology -$50.00 -$50.00

Telephone service -$20.00 -$20.00

Travel $0.00 $0.00

Utilities -$500.00 -$500.00TOTAL OPERATING EXPENSES -$121,935.20 -$77,393.65

Jan Aug Sep Oct Nov Dec TOTAL

Income              

Gross Sales $14,450.00 $55,450.00 $57,950.00 $62,950.00 $77,950.00 $87,950.00 $768,900.00

(Sales Commissions/Carwash) $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00

(Returns and Allowances/Retail Products) $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00

Net Sales $13,583.00 $55,450.00 $57,950.00 $62,950.00 $77,950.00 $87,950.00 $768,900.00

(Cost of Goods) $650.00 $520.00 $585.00 $650.00 $1,625.00 $1,950.00 $9,620.00

GROSS PROFIT $12,933.00 $54,930.00 $57,365.00 $62,300.00 $76,325.00 $86,000.00 $759,280.00

Monthly 2010

Jan Feb Jun Jul Oct Nov Dec TOTAL

Net Income before taxes $ (109,002.20) $ (14,463.65) $13,513.30 $10,590.55 $13,386.63 $17,397.35 $20,162.97 $67,191.11

Taxes on Income $0.00 $0.00 $ 33,736.00 $ 26,439.35 $ 33,419.77 $ 43,432.55 $ 50,336.93 $ 167,742.84

NET PROFIT AFTER TAXES $ (109,002.20) $ (14,463.65) $ 47,249.30 $ 37,029.90 $ 46,806.40 $ 60,829.90 $ 70,499.90 $ 362,211.55

Page 24: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Yearly 2014

Income    

Gross Sales   $1,000,450.00

(Sales Commissions/Carwash) $0.00

(Returns and Allowances/Retail Products) $200.00

Net Sales   $267,325.23

(Cost of Goods) $7,800.00

GROSS PROFIT   $266,675.23

-----------------

TOTAL OPERATING EXPENSES   $270,775.25

 

Net Income before taxes   $ 537,450.48

Taxes on Income 153710.8387

NET PROFIT AFTER TAXES   $ 383,739.65

Page 25: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

ASSETS

Current Assets

Cash $ 84,000.00

Account Receivable $ 4,000.00

Inventory $ 5,000.00

  Total Current Assets   $ 93,000.00  

Fixed Assets

Land $ 150,000.00

Buildings $ 100,000.00

Equipment $ 100,000.00

Computers Telecommunications $ 26,000.00

Less Accumulated Depreciation $ (15,000.00)

  Total Fixed Assets   $ 361,000.00  

TOTAL ASSETS       $ 454,000.00

LIABILITIES

Current Liabilities

Account Payable $ 150,000.00

Accrued Payroll $ 10,000.00

Taxes Payable $ 16,000.00

  Total Current Liabilities   $ 176,000.00  

Long-Term Liabilities

Long-Term Notes Payable $ 30,000.00

Other Long-Term Liabilities $ 100,000.00

  Total Long-Term Liabilities   $ 130,000.00  

NET WORTH

Paid-In Capital $ 148,000.00

  Total Net Worth   $ 148,000.00  TOTAL LIABILITIES AND NET WORTH       $ 454,000.00

Page 26: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

March June Sep Dec TOTAL

CASH RECIEPTS

INCOME FROM SALES

Cash Sales $170,450.00 $152,950.00 $195,450.00 $205,450.00 $724,300.00

Collections $0.00 $0.00 $0.00 $0.00 $0.00 TOTAL CASH FROM SALES $170,450.00 $152,950.00 $195,450.00 $205,450.00 $724,300.00

INCOME FROM FINANCING

Interest Income $0.00 $0.00 $0.00 $0.00 $0.00

Loan Proceeds $0.00 $0.00 $0.00 $0.00 $0.00

Equity Capital Investments $45,000.00 $60,000.00 $45,000.00 $30,000.00 $180,000.00

TOTAL CASH FROM FINANCING $45,000.00 $60,000.00 $45,000.00 $30,000.00 $180,000.00

Total Cash Receipts $215,450.00 $212,950.00 $240,450.00 $235,450.00 $904,300.00

March June Sep Dec TOTAL

CASH DISBURSEMENTS

Expenses

Cost of Goods $650.00 $845.00 $455.00 $650.00 $2,600.00

Operating Expenses $51,482.40 $49,239.60 $49,237.60 $49,244.60 $199,204.20

Commissions/R&A $0.00 $0.00 $0.00 $0.00 $0.00

Loan Payments $5,000.00 $6,000.00 $4,500.00 $4,500.00 $20,000.00

Income Tax Payments $30,397.18 $26,331.20 $37,740.17 $40,240.48 $134,709.03

Other Expenses/Equip Purchases. $5,000.00 $0.00 $0.00 $3,000.00 $8,000.00

Reserve $0.00 $0.00 $0.00 $0.00 $0.00

Owner's Draw $30,000.00 $0.00 $0.00 $45,600.00 $75,600.00 TOTAL CASH DISBURSEMENTS $122,529.58 $82,415.80 $91,932.77 $143,235.08 $440,113.23

March June Sep Dec TOTAL

NET CASH FLOW $92,920.42 $130,534.20 $148,517.23 $92,214.92 $464,186.77

           

OPENING CASH Balance $615,780.00 $708,700.42 $839,234.62 $987,751.85 $1,079,966.77

Cash Receipts $215,450.00 $212,950.00 $240,450.00 $235,450.00 $904,300.00

Cash Disbursements $122,529.58 $82,415.80 $91,932.77 $143,235.08 $440,113.23

           

ENDING CASH BALANCE $708,700.42 $839,234.62 $987,751.85 $1,079,966.77 $1,544,153.54

Page 27: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Sources of fundsEquity Investments $372,500.00

USE OF FUNDS

Capital ExpendituresPurchase of Equipment and Furniture $100,000.00 Software $26,000.00 Solar Panel Purchase $50,000.00 Purchase of Land $150,000.00

Total Capital Expenditures $326,000.00

Working Capital

Purchase of Inventory 5,000.00Staff Expansion 20,000.00Additional Marketing Activities 6,500.00Other Business Expansion Activities 15,000.00

Total Working Capital 46,500.00

Page 28: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Unsuccessful?

Page 29: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

• Exit Strategies - Acquired by another similar company-Franchise-Family Business-Close

Page 30: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.

Successful?

Something good happens

Page 31: By Zachary Elmished Viktoria Proskurina James Postels Perdita Das.