BUSINESS PROPOSAL Team Pravega Corporation “KRATOS”
ABOUT US
MARKET SURVEY
THE RACECAR
PRODUCTION PLAN
MARKETING STRATEGY
SALES PLAN
Team Pravega
CorporationKEY POINTS
ABOUT US
• We, Team Pravega, have specifically selected production as well as electrical & electronics engineers for better market analysis and vehicular design.
TEAM PRAVEGA CORPORATIONTeam
Pravega CorporationMISSION
“WE ASPIRE TO PROVIDE EVERY RACER HIS FIRST LOVE, HIS FIRST CHOICE, HIS FIRST STEP TOWARDS
UNLEASHING THE RACER WITHIN HIM.”
VISION“TO FABRICATE A CAR WHICH CAN BE DRIVEN
WITHOUT A PROFESSIONAL DRIVER.”
OBJECTIVE
“OUR MAIN OBJECTIVE IS TO GIVE AN OPPORTUNITY TO THE YOUTH TO EXPERIENCE F1 RACING AT THEIR DOORSTEP AND
MOST IMPORTANTLY, AT AN AFFORDABLE PRICE”
2012 2013 2014
HATCH-BACK 66500 48500 22201
SEDAN 50157 38621 31137
SUV 1500 2350 3213
MUV 4562 3892 3200
MARKET SURVEY
CATEGORYYEAR
Team Pravega
Corporation
THE
RACECAR We have used state of the art 2008 Suzuki GSXR 600 engine which generates a maximum power of 108bhp at 11000rpm.
When coupled with our customized differential it gives us a maximum speed of 191kmph.
Besides this, it has a great suspension stability because of its 3 inches of ground clearance
To add more effects to its power we have set up a 1:4 modified intake plenum and also a 4:1 customized exhaust to generate same amount of power even after forcing air through a 19.8mm restrictor diameter.
Team Pravega
Corporation
It has a well equipped customized steering which rotates only up to 93 degrees for a complete radius of 3.7 meters.
The total weight of car goes up to 330kgs.
Team Pravega
CorporationIDEA / NEED DESIGNING PROCESS
PLANNING
ORDERING NEW EQUIPMENTS AND MATERIAL
FABRICATIONTECHNICAL INSPECTION / ANALYSIS
MODIFICATIONS
MARKET AND CUSTOMER
PRODUCTION PLAN
Team Pravega
Corporation
MARKETING & SALES STRATEGY
Established a resourceful Research & Development Team which would work on our new products and would come up with improved plans
Safety being our major concern, a safety kit involving a driver’s suit, a helmet, a pair of gloves and safety shoes would be given to the customers.
Carrying out promotional campaigns and awareness drives is one of the best ways of marketing
A PR (Public Relations) team would be formed which will primarily focus on advertising the product and would also maintain relations between the customers and the company
Team Pravega
CorporationExhibiting our product at International and national auto-expo exhibitions
Have a follow up on every marketing activities carried out at every specific interval of time.
Train your customer service department fully so that the employees can effectively sell the product.
A Pre and Post Sales team is set up for our emerging product.
According to our plan we have estimated to earn a 60% profit on our sales.