Calfe & Associates Business Networking Calfe & Associates Celeste M. Calfe, CMF www.calfeandassociates.com “Helping People Achieve Success”
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Calfe & Associates
Business Networking
Calfe & AssociatesCeleste M. Calfe, CMF
www.calfeandassociates.com“Helping People Achieve Success”
Calfe & Associates
“The Power of Business Networking & Your Personal
Brand”
Calfe & Associates
Why Network:
The Building Blocks of the SuccessfulNetwork
Widen YourCircle
Lot of FunFavorable
Results
Valuable Leads
Calfe & Associates
Most Important Job – Head Marketer for YOU!
Simple ― Hard ― Inescapable
Required to Succeed
Essential To Every Successful Career
You
Business Networking
Calfe & Associates
Business Networking is Productive & Fun….
That is why it will always be part of the Bigger Picture and Your
Personal Brand!
Calfe & Associates
Your Brand― Givens ―
• You do not belong to any company for life.• Your chief affiliation isn’t to any particular
function.• You’re not defined by your job title.• You’re not defined by your job
description.• You are the CEO of YOU!• Must believe in your Brand – YOU – to
Succeed.
Calfe & Associates
A Brand New World
• The distinctive Swoosh• Coffee Travel Mug – Starbucks• T-shirt with the Champion “C” – sleeve• Jeans with prominent Levi’s rivets
You’re branded, branded, branded…SO Why are you not advertising your
brand?!
Calfe & Associates
To be in business today, our most important job is to be the Head Marketer for the brand called YOU.
√ Look to have the best season you can imagine in your field.
√ Look to do your best work & chalk up a remarkable track record.
√ Establish your own Nike Swoosh.
Calfe & Associates
The good news…..
EVERYONE has a chance to stand out.
EVERYONE has a chance to learn, improve and build their skills & network.
Calfe & Associates
How do you Market YOU???
• Enhance your profile– Sign up for an extra
project inside your organization.
– Take on a freelance project with a totally new group of people.
– Teach a class.– Contribute to a column
or an opinion piece in the newspaper.
• It ALL matters!– Way you handle phone
conversations.– Email/text messages you
send.– How you conduct
yourself in a meeting.
Calfe & Associates
Networking― Givens ―
• Single most effective method for career advancement.
• On-going Process.• Your Visibility Grows.• Face-to-face with industry “insiders”.• 70% - 80% of all jobs & 80% - 90% of all
contracts are developed through networking.
Calfe & Associates
It’s a People Thing…
Networking is first and foremost a people business. You want to bring people and ideas together, but the last thing you want to do is waste others' time with empty promises. As a result, show your respect by inviting them to highly relevant events, where you are confident that they will meet someone who is or will be of interest to them.
Calfe & Associates
Networking is fun!
Business Networking can be fun and extremely beneficial.
Calfe & Associates
When networking, spend most of your time and effort on people who can help each other in the LONG TERM….
This is a LONG TERM Project!
Long Term NOT One Time Only Deal!
Calfe & Associates
Bring your Brand and Networking Together…
Few people have the capacity to make things happen. Even fewer can walk into a room, sit down with leaders from various companies, and present a vision and action plan to make something happen.
If you can pitch to the industry leaders and interest them in what you have to offer, then they'll want you by their side. This is business networking. Shoving your card in their faces when they already get two hundred per day is not. Having them ask "who are you ?" is.
Calfe & Associates
Be Unselfish…
Do not be self-serving. Too many people were selfish when I was in school and started out in business. These people may even be around you as you read this; they are part of the setting and you cannot do anything about it. But know that it makes sense to sacrifice at times, and even if you do something that will not yield any direct results, it may be a great decision in the long haul.
Calfe & Associates
Benefit of it all…
Be sure that what you are doing yields some benefit; do not pretend to be a mover and shaker for the sake of saying that you are busy; know people and understand business. You will be measured based on results, so act smart and let your track record be the judge.
Calfe & Associates
A highly effective networker will “work the net”,,,
They will go into a function with a goal in mind.
Calfe & Associates
Professional Communication &
Networking• Listening• Clarifying• Taking Time To Think Before
Speaking• Challenging Self-Imposed
Limitations, Barriers And Beliefs
Calfe & Associates
Networking Can Bless Us Or Stress Us
Calfe & Associates
QUESTIONS?
Calfe & Associates
Celeste M. Calfe, CMFCalfe & Associates
P.O. Box 375Natrona Heights, PA 15065
THANK YOU!
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