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The Entire Content Lyfe Cycle, Covered by Athento Smart Document Management
21

Building your Brand Center with Athento -Smart Document Management-

Jun 19, 2015

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Athento

Athento can help you cover the entire life-cycle of your brand assets.
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Page 1: Building your Brand Center with Athento -Smart Document Management-

The Entire Content Lyfe Cycle, Covered by Athento Smart Document Management

Page 2: Building your Brand Center with Athento -Smart Document Management-

The Content Life Cycle

Page 3: Building your Brand Center with Athento -Smart Document Management-

The Content Life Cycle

• Capture: Documents enter into the system. Information obtained automatically from documents.

• Manage: Circulation of documents. Exploitation and use of information contained in them.

• Store: Where documents are stored, and how to recover them.

• Preserve: Long-term conservation and archiving of digital content

• Deliver: Mechanisms to get the content to the people who need it, using appropriate media.

Page 4: Building your Brand Center with Athento -Smart Document Management-

“The appropriate management of content throughout all of its phases guarantees the preservation of the

business’s information, as well as the business’s ability to exploit it”

Page 5: Building your Brand Center with Athento -Smart Document Management-

Document and Enterprise Content Management

Document management software is the most solid, safe and efficient base to manage all of the content a company has during its complete life cycle.

Page 6: Building your Brand Center with Athento -Smart Document Management-

Document and Enterprise Content Management

A brand’s digital assets are a type of business content whose management is fundamental, from its creation, until it’s published or archived.

Page 7: Building your Brand Center with Athento -Smart Document Management-

Brand Management

Managing images

Managing Videos

Managing audio

Flows for revision and approval

Searches

Managing Logos

Management of Digital Brand Assets

What do we gain?

Allows the team, agencies, collaborators and other stakeholders

to have controlled access to our digital

assets

Versions

Page 8: Building your Brand Center with Athento -Smart Document Management-

Brand Management

Managing images

Managing Videos

Managing audio

Flows for revision and approval

Searches

Managing Logos

Management of Digital Brand Assets

• Brand assets are organized, accessible and secure

• 24/7 access from anywhere in the world, from any device

• Asset production flows• Version control• Flows with providers• Revising and approving assets• On-line pre-visualization of

assets• Extranet and the possibility of

sharing brand assets

Versions

Page 9: Building your Brand Center with Athento -Smart Document Management-

How do we do it?

“There is a smarter way to do document management”

Page 10: Building your Brand Center with Athento -Smart Document Management-

Managing Digital Brand Assets

Versiones

Page 11: Building your Brand Center with Athento -Smart Document Management-

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Work Desktop

Navigation tree

Navigation tree

Local synchronizati

on of files

Local synchronizati

on of files

List of documents

List of documents

Page 12: Building your Brand Center with Athento -Smart Document Management-

12

Work Desktop

Work listWork list

Different navigation mechanism

s

Different navigation mechanism

s

Import documents

Import documents

Page 13: Building your Brand Center with Athento -Smart Document Management-

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Working with AssetsHistory of changes

History of changes

Publishing finalized assets

Publishing finalized assets

Asset metadata

Asset metadata

State of the asset’s life cycle

State of the asset’s life cycle

Start of revision

work flows

Start of revision

work flows

Current version of

asset

Current version of

asset

Share subscriptions, likes, etc.

Share subscriptions, likes, etc.

Page 14: Building your Brand Center with Athento -Smart Document Management-

14

Working with Audio

Playback linePlayback line

Tags assigned by users

Tags assigned by users

Page 15: Building your Brand Center with Athento -Smart Document Management-

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Working with Video

Preview of video

Preview of video

Asset searchAsset search

Page 16: Building your Brand Center with Athento -Smart Document Management-

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Working with Video

Information about videoInformation about video

Different stills from the videoDifferent stills from the video

Page 17: Building your Brand Center with Athento -Smart Document Management-

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Working with Video

Intellectual property

Intellectual property

Page 18: Building your Brand Center with Athento -Smart Document Management-

“Some businesses - whose brand is the most

important to them –already work with

Athento ”

Page 19: Building your Brand Center with Athento -Smart Document Management-

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Clients of distinction

Page 20: Building your Brand Center with Athento -Smart Document Management-

Why is Athento the best option for managing the life cycle of your

content?• Only one application to cover the entire life cycle.

• Smart functions

• Licenses for the product, not according to the number of users

• Powerful integration API

• Wide-ranging compatibility with the technological environment

• Access to source code

Page 21: Building your Brand Center with Athento -Smart Document Management-

Thanks!

Any questions?

Athento Sales Teamwww.athento.comUSA: +1 954 547 0347España: +34 952 028 873