BrainSourcer and open innovation (engl. version)

BrainSourcer

®

www.brain-sourcer.com

opens new ways

- Lack of new

Ideas

- Not enough

liquidity


more than 29 500 companies went into

insolvency in 2012 - Germany alone

Source: Statista


With conventional strategies you reach

your limits too fast...


Lack of leeway and distance is obstructing

to escape the daily processes to find new,

strong ideas


The right infrastructure

is not available to comm-

unicate with customers and

to align the products to their

needs


Open Innovation / Co Creation

the big guys are doing it and are profiting

Kellogg Company

Audi

BMW

Evonik

Boehringer Ingelheim

Dow Chemical

Wal-Mart

Philips

Intel

Lego

Lufthansa

Kraft Foods General Mills

Nokia

and many,

many more

……


Now there is a perfect solution to develop

new product- and marketing strategies to gain

competitiveness and secure your existence

Search


- especially designed to

address the particular needs of medium and

small companies; conserving recourses and

highly efficient.

Open Innovation

/ Co-Creation with

BrainSourcer®


And this is how it works:

1. place your question on the platform, define an

award and activate the community

customers, employees and external participants are invited

through your web site, Facebook, product-flyer, etc.


2. In a 4-8 week long brainstorming the community is

posting ideas and solution proposals

in addition the community can rate and discuss all posted ideas.

the entire process is accompanied and assisted by us.


3. In the end the best idea is chosen and awarded


b) Challenge didn‘t deliver an optimal result

- prolong the Challenge or

- start an additional round, with the most creative heads, where

they can improve their ideas

- invite the best to participate in a workshop.


The Community grows !

Each Challenge

brings in new

members, who will

participate in other

projects. This way,

each question is not

only answered by the

company network,

but also from

potentially new

customers.


For technical solutions our close relations

to institutes, universities and corporations

enable us to draw on a wide knowledge-base

if needed.


Advantage of collective intelligence against

traditional approaches

• different perspectives, ideas

create a perfect ‚puzzle-

solution‘.

• Improved risk-management

• acceleration of innovation

• found solutions correspond

better to customer needs.


1. What about IP rights?

- In our „Advanced Challenge“

the ideas are visible only to you and you can bring

to bear your own terms and conditions.

2. I don‘t want to show my competitors, what I‘m working

on

- Place your challenge anonymously !

3. What if I don‘t find any useful ideas?


- Prolong the challenge or start a

final round - existing best ideas

are perfected online or offline in

a workshop.

4. Why can‘t I just ask my employees directly and the

clients through Facebook – what do I need the

platform for?

- For most people it is difficult to have a good answer to a

question ad hand, during a period of some weeks they

will have the opportunity to find one and also have enough

anonymity in order to bring about their entire creativity


more ideas

more innovation

higher sales

higher margin

higher earnings

happy customers


– so many reasons

- Experienced team

- 24/7 service and infrastructure

- Source of new ideas and innovation

- Market research tool

- Advertising- / PR – effect or anonymity and protection

- Very competitive pricing

- Reduced development risk

- Time savings

®


Our satisfied

customers

YourLogo

http://www.bellandtechnology.de/


We hope to welcome you soon as valued customer, community member or partner !

For further questions please contact:

Your BrainSourcer®-Team

Olga von Rebenstock Alexander von RebenstockProject Development & System Administrator Operations, Sales & Marketing

[email protected]

BrainSourcer Germany BrainSourcer Internationalvon Rebenstock Consulting Business Introduction Services GmbHInselweg 6, D-79249 Freiburg / Merzhausen Via Greina 2, CH-6900 LuganoPh. +49 (761) 4014 680 Ph. +41 32 510 696 0

Swiss Innovato of theMonth February 2013by www.innovators-guide.ch

BrainSourcer and open innovation (engl. version)

Business

rebenstock alexander

valued customer

community member

freiburg merzhausen

swiss innovato of themonth