Blogging. don't try this alone

Blogging Don’t try this alone

Sarah Tuttle-SingerBLOGGER

“BLOGGER. Noun: Term used to describe anyone with enough time or narcissism to document every tedious bit of minutia

filling their uneventful lives”…

How to talk about Israel so

people will STFU listen

H@$bara

Identify your target (audience)

Break it down.

Let’s break it downI’m going to #Israel

I Israel

Look at all the brave hot soldiers in Israel!

Making #Israel look all #vintage and #emo #instalove

#sleeping vs. #winning

Just the facts, ma’am

#fail

#fail

#fail

TacticsKeep it Real

TacticsState the ObviousKeep it Real

TacticsState the ObviousKeep it Real

Tactics State the Obvious Keep it Real Be Unexpected

Tactics State the Obvious Keep it Real Be Unexpected Timeliness vs. Timelessness

Timeliness

Timelessness

Tactics State the Obvious Keep it Real Be Unexpected Timeliness vs. Timelessness Make Israel the setting – (with a soft focus lens.)

JUST THE FACTS:

Over 1,500 registered Times of Israel

bloggers

10% of site traffic

Most read article on Times of Israel was a blog post.

TacticsState the ObviousKeep it RealBe UnexpectedSee Things Differently

Twitter: BLOG 2.0

#BrandYourself

TacticsSee Things Differently

TacticsState the ObviousKeep it RealBe UnexpectedSee Things Differently

AND WHEN ALL ELSE FAILS…