Audiowire: Stukenborg, Groenendijk

13 january 2011

AUDIO WIRE INC.

Lukas StukenborgKoen Groenendijk

Presentation of the new webdesign

Representatives of Online Experience

Contents

Current situationProblem analysisNew webdesignPrediction of future sales dataQ & A

SWOT Analysis of Audiowire Inc.

Analysis of sales data

Sales conversion rates for Audio Wire Incorporated

Users browsing onlyOnline sales for returning cus-tomersOnlines sales for one-off customersUsers abandonment during registration or purchase process

23%

17%

11%

49%

Problem analysis

Logo Images

Slogan Design

Lack of attractivene

ss

NavigationProduct

information

CheckoutDelivery and

payment

Usability problems

Current website

Prediction for future sales data

Use

Use

Onl

Onl

0 10 20 30 40 50 60

Current situ-ation

Prediction

Thank you for listening!