AudienceXpress Talks: Where the Programmatic TV Industry is Today and Tomorrow

Jeff Muir – VP of SalesAudienceXpress

ATTENTION:First person that raises their hand gets $10.Be aware this could happen again during this short presentation!!

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DOES programmatic TV exist? It does./,prōgrƏ’matik/ TV inventory planned, bought and sold on impressions using system

automation with the use of advanced audience data, creating value and operational efficiency for both the buy and sell side.

* Defined by our participation with GABBCON Working Group

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The speed and efficiency of programmatic TVwill only make you faster.We have the relationships with the inventory partners and take all the guesswork out of TV planning and buying. We’re going to help make you more efficient, without all the work, and support you along the way.

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We are transparentlyon your side.We know the demands agencies face. We can alleviate the pain. Transparency improves workflow and the agency relationship with AudienceXpress, with clients, internally, and with the industry at large.

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Data, dataeverywhere.TV is becoming smarter. We now have the technology to align the intelligence of digital with the legendary power and reach of television.

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Your clients.Your business model.No surprises.We understand that not every agency/client is the same. The flexibility of our platform allows you to work the way you need to.

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One size does not fit all.

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What’s to come?

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Unlock the true power of TV.