Top Banner
At the Intersection. Games, Culture and Business. Mary Carty @marycarty
18

At the Intersection of games culture, and business

Nov 20, 2014

Download

Business

Mathias Poulsen

Mary Carty's presentation from CounterPlay '14
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: At the Intersection of games culture, and business

At the Intersection. Games, Culture and Business.

Mary Carty@marycarty

Page 2: At the Intersection of games culture, and business

Workshop Customer Journey & Online Touch Points

Capture Audience

Segment Audience

Measure & report

Marketing Plan

Page 3: At the Intersection of games culture, and business
Page 4: At the Intersection of games culture, and business
Page 5: At the Intersection of games culture, and business
Page 6: At the Intersection of games culture, and business

Profile

Page 7: At the Intersection of games culture, and business

3, 2, 1 Go!

Page 8: At the Intersection of games culture, and business
Page 9: At the Intersection of games culture, and business

Profile

Page 10: At the Intersection of games culture, and business

Websites

Micro sites

VimeoYouTube

Facebook

LinkedIn

Blogs

Page 11: At the Intersection of games culture, and business

Website

Twitter

LinkedInEmail

Flickr

Event Blog

Vimeo

Marketing Loop

Page 12: At the Intersection of games culture, and business
Page 13: At the Intersection of games culture, and business
Page 14: At the Intersection of games culture, and business
Page 15: At the Intersection of games culture, and business

EventBrite

Page 16: At the Intersection of games culture, and business

Workshop 3

Page 17: At the Intersection of games culture, and business
Page 18: At the Intersection of games culture, and business

Stay in touch!

Email: [email protected]

Twitter: @marycarty