Assignment3!!!!

Cassidy Lang Professor Klinkowstein

“Be careful whom you recommend on

LinkedIn”

http://money.cnn.com/2013/09/13/technology/linkedin-recommendations/index.html

Selected Business Article





• Pax Dickinson was

forced to resign from

Business Insider

because of the

offensive comments he

made public on his

twitter page

• His comments included

rape jokes and enmity

toward gender

inequality

• Dickinson’s ex-employers continue to recommend

him on LinkedIn

• These companies are now looked down upon for

supporting someone who is known for his

offensiveness


• Students in their early twenties/late teens who use social

media and are looking for jobs


Target Group


Environment

Hofstra’s Career Center Starbucks (Wantagh)


Grace:

• Have you ever been offensive on a social

media website?

“I wouldn’t say that I’ve been offensive, just

honest. Most of the tweets that I end up

deleting are about my boyfriend, or my

parents.”

• Would you work for someone who

requires seeing your personal sites?

“I think it’s kind of strange for an employer to

require to see personal sites, but I wouldn’t

turn down a job because of it.”

Interviews

Brittany:

• If you knew your employer was going to

see your tweets or posts, would you still

do it?

“My mom follows me on Twitter, so, I’m

pretty cautious already. I don’t really put too

much out there.”

• Where is the strangest place you’ve been

caught posting/tweeting/texting?

“I’ve actually, this is embarrassing, but…I’ve

tweeted from my toilet before.”


Interviews (cont…)

Male student (Daniel) waiting

for an appointment at the

Career Center


• If you knew your employer was

going to see your tweets or

posts, would you still do it?

“I would have to delete a bunch of

things, definitely.”

Interviews (cont…)


Observations

-Use of a cell phone

-Waiting

-Biting of nails

-Looking around the room frequently

-Professional attire


Diagonals_Visual Research


Arcs_Visual Research


Grids_Visual Research


High-Key_Visual Research


Monochromes_Visual Research


Low-Key_Visual Research


Neutrals_Visual Research


Irregular Shapes_Visual Research


Color


Black and White

• “Invisible Cloak”

• An extension built for Google

chrome, designed in order to “hide” an

individual’s online persona from

employers/colleges/unwanted visitors. By

entering your e-mail linked to the

accounts, you will become “invisible”. Any

pictures/posts linked to your name will be

hidden.
