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His colleagues and students were integral in adding to work and
theories that surrounded the Swiss International Style, which
stressed a belief in an absolute and universal style of graphic
design.
The style of design they created had a goal of communication
above all else, practiced new techniques of photo-typesetting,
photo-montage and experimental composition and heavily favored
sans-serif typography.
Armin Hofmann
The Swiss Style of Graphic Design, as its name itself implies
was developed in Switzerland during the 1950s and became popular
worldwide because of its precision, clarity, readability and
typography.
Grid lines form the foundation for Swiss style design and they
present a sense of uniformity to the viewers. It serves as a
framework for designers to organize their information and make it
more presentable to the viewers. When grids are used, it gives a
defined structure to the page and makes it easy to group related
information. It also gives an overall balance to the entire design
and makes it appealing as well as user-friendly.
White spaces are essential for any design because it helps the
mind perceive different groups of
information.
white spaces are vital for a good design and the Swiss style
design lays a lot of emphasis on it. This style advocates the use
of extensive white spaces between texts to differentiate them and
to give a boost to the overall quality of the design. It also
suggests the use of white spaces between images to enhance the look
of the page.
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COldenburg's artistic success was due in part to his irreverent
humor and incisive social commentary. He took objects from the
everyday world such as typewriters, lipstick, a flashlight; lifted
them out of their usual context; and forced viewers to reassess
their preconceptions about the objects.Claes Oldenburg
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As a professional contemporary artist, Catanzaro's paintings
center around his love of cartoon line and cubist ideology. His
paintings merge from those two roads and intersect to provide a
unique perspective any whatever subject he chooses to focus on.
Joseph Catanzaro
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His rigorous attention to the themes of popular imagery and
abstraction has set the standards for American art. Constantly
challenging the technical possibilities of printmaking, painting
and sculpture.
Today, as his prints and paintings set record prices at auction,
the meanings of his paintings, his imagery, and his changing style
continue to be subjects of controversy.
His paintings were often made of shapes, lines, and forms not
meant to depict a "reality" from the visible world. For the
Abstract Expressionists, understanding the process of painting
meant understanding something at the core of the human desire to
express oneself.
Jasper Johns
-
My passion is fractal art, particularly the creation of organic
and floral fractals. I also create digital abstracts using my own
fractals and photography as elements of these creations
Amanda Moore
-
It all begun in 1979. A most talented young (27 years by that
time) japanese student, Toru Iwatani got an idea. He was an
employee of Masaya Nakamura, the president of Namco. So far the
electronic games entertainment business was no goldmine. Games such
as Asteroids, Space Invaders, Pong, Break-out, Tailgunner etc. had
been around for a while, showing some interrest, but never really
took off. The young man meant that it might be possible to develop
far better games than these other ones. He could improve on
graphics, sound, colors and playability, he just needed a good
theme. It became old japanese tradition and life wisdom that formed
the underlaying basis of the game.The young man worked hard, and in
1980 the game was finished and released. It soon became a fever all
over the world. The Arcade gaming world was never to be the same
again...
Mr. Iwatani: Back then, the popular games in the Japanese arcade
game centers were mainly alien shooting games. The arcades were
filled with male players. I wanted to brighten up the atmosphere by
drawing in women and couples. For that to happen, there needed to
be a game for that audience. When it came to womens interests, I
thought of concepts based on fashion and love stories but
ultimately ended up with the idea of eating. While brainstorming on
the idea of eating, I picked up a slice of pizza and saw the shape
of what was to become PAC-MAN. The idea flourished into the
chomping motion, enemy ghosts, and into a maze game.
the reason why he left out the eyes and mouth was to keep the
design very simple
Toru Iwatani
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Dubuffet's technique in Dhotel nuanc d'abricot can be
reconstructed from a studio log book kept by him at the time.
Laying the stretched canvas on the floor, he covered its entire
surface with a thick, sticky pate of light colored oil paint
applied with a spatula, like icing a cake. While it was still wet
he took handfuls of ashes and sprinkled them over the whole area to
darken the paint. Over this he dropped sand and then coal dust
which would all, to a certain extent, sink into the surface. At
this point some color was put on in the form of a thin 'apricot'
mixture of yellow ochre, white and crimson brushed over the surface
broadly. Some pure crimson was also put on, and is still visible
through parts of the black crust
Jean Dubuffet
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He used stencils and an airbrush to create his stylized images
of speeding trains such as toile du Nord and Nord Express which
drew upon the art of Cubism and Futurism (an Italian variation of
Cubism).
Art Deco was a fusion of various early 20th century styles: a
combination of Art Nouveaus stylized curves with the geometric
abstraction of Cubism, Futurism and Constructivism. Art Deco
objects often use unexpected combinations of materials like
snakeskin, leather, marble, hardwoods, steel, aluminium, bronze,
plastic, ivory, glass and crystal. The iconic Art Deco design
comprises zigzag and streamlined forms in combination with formal
geometric shapes. The designs always place the decorative style of
an object before its functional qualities.
Cassandre designed several classic art deco typefaces: Bifur
(1929), Acier Noir (1935) and Piegnot (1937). He only used capitals
in his designs as he believed that they were more legible,
especially when seen on a large scale. The way Cassandre links his
typography with his images is one of the hallmarks of his design.
Type is not a separate element but is integrated with the image to
create the unified concept of the design.
cassandre
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Wim Crouwel is recognized for his love of grids and typographic
systems to create dynamic, experimental work to produce
consistently striking asymmetric visuals.
Regarded as one of the leading designers of the twentieth
century, Crouwel embraced a new modernity to produce typographic
designs that captured the essence of the emerging computer and
space age of the early 1960s
He drew the New Alphabet, a highly abstract font, based on a
dot-matrix system. With its straight lines, 90 degree angles and 45
degree roundings, either big or small, it always looked exactly the
same.
Wim Crouwel
-
Perpetua (1925) The first typeface he designed for the Monotype
Corporation. The typeface was developed based on some of the
classic proportions and characteristics of the Trajan column. The
miniscule letters of the face were designed to be in complete
unison with the majuscule Trajan influenced forms.
Gill Sans (1928 1930) Probably Gills most well known typeface,
and one of the most successful sans-serifs. The typeface was
inspired by Edward Johnstons sans serif for the London Underground.
Today Gill Sans in digital form is packaged with the Macintosh
operating system.
Of all the 11 typefaces that he designed, Gill Sans is his most
famous; it is a clear modern type and became the letter of the
railways - appearing on their signs, engine plates, and
timetables.
Eric Gill
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She paints in many different styles and techniques, using
acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting . Her work takes on
many different styles (or moods). Her paintings are typically warm
in colour and nothing short of dramatic.
Natalia Barabas (Nataera)
-
His rigorous attention to the themes of popular imagery and
abstraction has set the standards for American art. Constantly
challenging the technical possibilities of printmaking, painting
and sculpture.
Today, as his prints and paintings set record prices at auction,
the meanings of his paintings, his imagery, and his changing style
continue to be subjects of controversy.
His paintings were often made of shapes, lines, and forms not
meant to depict a "reality" from the visible world. For the
Abstract Expressionists, understanding the process of painting
meant understanding something at the core of the human desire to
express oneself.
Jasper Johns
-
Wim Crouwel is recognized for his love of grids and typographic
systems to create dynamic, experimental work to produce
consistently striking asymmetric visuals.
Regarded as one of the leading designers of the twentieth
century, Crouwel embraced a new modernity to produce typographic
designs that captured the essence of the emerging computer and
space age of the early 1960s
Wim Crouwel
-
She paints in many different styles and techniques, using
acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting . Her work takes on
many different styles (or moods). Her paintings are typically warm
in colour and nothing short of dramatic.
Natalia Barabas (Nataera)
-
Dubuffet's technique in Dhotel nuanc d'abricot can be
reconstructed from a studio log book kept by him at the time.
Laying the stretched canvas on the floor, he covered its entire
surface with a thick, sticky pate of light colored oil paint
applied with a spatula, like icing a cake. While it was still wet
he took handfuls of ashes and sprinkled them over the whole area to
darken the paint. Over this he dropped sand and then coal dust
which would all, to a certain extent, sink into the surface. At
this point some color was put on in the form of a thin 'apricot'
mixture of yellow ochre, white and crimson brushed over the surface
broadly. Some pure crimson was also put on, and is still visible
through parts of the black crust
Jean Dubuffet
-
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Era means a period of time marked by a distinctive character,
event etc. or a date or forming the beginning of any distinctive
period. This typeface has a fifties look to it; however the style
keeps coming back around in the years and will keep doing so.
Era is inspired by a painting created by Natalia Barabas
(Nataera). She paints in many different styles and techniques,
using acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting. Her paintings are
typically warm in colour and nothing short of dramatic.
The painting that was chosen to form Era is full of geometrical
shapes. I had designed five initial letters from shapes
in the painting that could be used as a letter. Even they came
from the same origin; the relationship between them was too
different. So for the final typeface, I chose the strongest out of
the five and designed the alphabet to relate to that.
The potential use for this typeface is for display or heading
purposes only as its too fussy for anything else. Unless the font
doesnt have a fill colour then it could potentially be used as a
sub heading and possibly sub text but only if the font size was no
smaller than fourteen else it gets difficult to read as the
tracking of the lettering gets too close together.
Era is inspired by a painting created by Natalia Barabas
(Nataera). She paints in many different styles and techniques,
using acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting. Her paintings are
typically warm in colour and nothing short of dramatic.
The painting that was chosen to form Era is full of geometrical
shapes. I had designed five initial letters from shapes in the
painting that could be used as a letter. Even they came from the
same origin; the relationship between them was too different. So
for the final typeface, I chose the strongest out of the five and
designed the alphabet to relate to that.
The potential use for this typeface is for display or heading
purposes only as its too fussy for anything else. Unless the font
doesnt have a fill colour then it could potentially be used as a
sub heading and possibly sub text but only if the font size was no
smaller than fourteen else it gets difficult to read as the
tracking of the lettering gets too close together.
Era means a period of time marked by a distinctive character,
event etc. or a date or forming the beginning of any distinctive
period. This typeface has a fifties look to it; however the style
keeps coming back around in the years and will keep doing so.
Era is inspired by a painting created by Natalia Barabas
(Nataera). She paints in many different styles and techniques,
using acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting. Her paintings are
typically warm in colour and nothing short of dramatic.
The painting that was chosen to form Era is full of geometrical
shapes. I had designed five initial letters from shapes in the
painting
that could be used as a letter. Even they came from the same
origin; the relationship between them was too different. So for the
final typeface, I chose the strongest out of the five and designed
the alphabet to relate to that.
The potential use for this typeface is for display or heading
purposes only as its too fussy for anything else. Unless the font
doesnt have a fill colour then it could potentially be used as a
sub heading and possibly sub text but only if the font size was no
smaller than fourteen else it gets difficult to read as the
tracking of the lettering gets too close together.
Era means a period of time marked by a distinctive character,
event etc. or a date or forming the beginning of any distinctive
period. This typeface has a fifties look to it; however the style
keeps coming back around in the years and will keep doing so.
Era is inspired by a painting created by Natalia Barabas
(Nataera). She paints in many different styles and techniques,
using acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting. Her paintings are
typically warm in colour and nothing short of dramatic.
The painting that was chosen to form Era is full of geometrical
shapes. I had designed five initial letters from shapes in the
painting that could be used as a letter. Even they came from the
same origin; the relationship between them was too different. So
for the final typeface, I chose the strongest out of the five and
designed the alphabet to relate to that.
The potential use for this typeface is for display or heading
purposes only as its too fussy for anything else. Unless the font
doesnt have a fill colour then it could potentially be used as a
sub heading and possibly sub text but only if the font size was no
smaller than fourteen else it gets difficult to read as the
tracking of the lettering gets too close together.
Era means a period of time marked by a distinctive character,
event etc. or a date or forming the beginning of any distinctive
period. This typeface has a fifties look to it; however the style
keeps coming back around in the years and will keep doing so.
Era means a period of time marked by a distinctive character,
event etc. or a date or forming the beginning of any distinctive
period. This typeface has a fifties look to it; however the style
keeps coming back around in the years and will keep doing so.
Era is inspired by a painting created by Natalia Barabas
(Nataera). She paints in many different styles and techniques,
using acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting. Her paintings are
typically warm in colour and nothing short of dramatic.
The painting that was chosen to form Era is full of geometrical
shapes. I had designed five initial letters from shapes in the
painting that could be used as a letter. Even they came from the
same origin; the relationship between them was too different. So
for the final typeface, I chose the strongest out of the five and
designed the alphabet to relate to that.
The potential use for this typeface is for display or heading
purposes only as its too fussy for anything else. Unless the font
doesnt have a fill colour then it could potentially be used as a
sub heading and possibly sub text but only if the font size was no
smaller than fourteen else it gets difficult to read as the
tracking of the lettering gets too close together.
-
Heading
Sub heading
Era means a period of time marked by a distinctive character,
event etc. or a date or forming the beginning of any distinctive
period. This typeface has a fifties look to it; however the style
keeps coming back around in the years and will keep doing so.
Era is inspired by a painting created by Natalia Barabas
(Nataera). She paints in many different styles and techniques,
using acrylic paints, as well as textures and other mediums. As an
artist, she feels the need to keep exploring, searching, and
learning new things so that she is not confined or restricted to
one style, type or genre of art and painting. Her paintings are
typically warm in colour and nothing short of dramatic.
The painting that was chosen to form Era is full of geometrical
shapes. I had designed five initial letters from shapes in the
painting that could be used as a letter. Even they came from the
same origin; the relationship between them was too different. So
for the final typeface, I chose the strongest out of the five and
designed the alphabet to relate to that.
The potential use for this typeface is for display or heading
purposes only as its too fussy for anything else. Unless the font
doesnt have a fill colour then it could potentially be used as a
sub heading and possibly sub text but only if the font size was no
smaller than fourteen else it gets difficult to read as the
tracking of the lettering gets too close together.
-
Heading
Sub heading