1 2015 © AppFolio, Inc. Confidential. Webinar Will Begin in 5 Minutes 5 For Audio Please Dial Into the Conference Or, Use Your Computer Speaker
Aug 14, 2015
1 2015 © AppFolio, Inc. Confidential.
Webinar Will Begin in 5 Minutes
5
For AudioPlease Dial Into the Conference Call
Or, Use Your Computer Speakers
2 2015 © AppFolio, Inc. Confidential.
Webinar Will Begin in 4 Minutes
4
For AudioPlease Dial Into the Conference Call
Or, Use Your Computer Speakers
3 2015 © AppFolio, Inc. Confidential.
Webinar Will Begin in 3 Minutes
3
For AudioPlease Dial Into the Conference Call
Or, Use Your Computer Speakers
4 2015 © AppFolio, Inc. Confidential.
Webinar Will Begin in 2 Minutes
2
For AudioPlease Dial Into the Conference Call
Or, Use Your Computer Speakers
5 2015 © AppFolio, Inc. Confidential.
Webinar Will Begin in 1 Minute
1
For AudioPlease Dial Into the Conference Call
Or, Use Your Computer Speakers
7 2015 © AppFolio, Inc. Confidential.
Presentation Details
Team: Katie Rudolph, Emma Medjuck, Todd Smith
Duration: ~1 Hour
Recording: Webinar is Recorded, You will Receive Link
Follow-Up: Email will be Sent within 48 Hours
8 2015 © AppFolio, Inc. Confidential.
Agenda• Marketing Campaigns
• Holding Deposits
• Tenant Portal (Online SD, Co-Signers)
• Application Customization
• By the Bed Leasing
• Student Housing Property Page
• Inspections & Service Requests
9 2015 © AppFolio, Inc. Confidential.
Ask Questions….Please :-)
Send Your Questions in the
“Questions” Pane of the GoToWebinar Panel on the Right
Side of the Desktop
10 2015 © AppFolio, Inc. Confidential.
FAQ’s
Is this being recorded, can I access this information later?
• Yes. It is being recorded and you will receive a follow-up email with a link to the recording and presentation within two days
• You can also access information in the online Help Resource Center
11 2015 © AppFolio, Inc. Confidential.
Polling Feedback
What Student Housing Related Features are You Currently Using? (Select All That Apply)
• Designating Properties as Student Housing
• Customizing Applications and / or Leases
• Using Unit Types & Marketing Campaigns
• Taking Holding Deposits
• Creating By the Bed Units & Leasing By the Bed
13 2015 © AppFolio, Inc. Confidential.
Application Customization• Easily customize your
AppFolio online application to include questions related to student housing
14 2015 © AppFolio, Inc. Confidential.
Lease Customization• It is best practice to
create a Bed-specific lease template before beginning any move-ins for Beds
• Leases are sent and signed separately for each bed in a By the Bed unit
• New Bed field
15 2015 © AppFolio, Inc. Confidential.
Letters Customization• Create Bed-specific letter
templates as desired
16 2015 © AppFolio, Inc. Confidential.
Student Housing = By the Bed Leasing• Easily manage your
student housing when renting by the bed
• Designate a property as Student-Housing, and property, unit, and Bed pages will display information relevant for managing this property type
• Beds can be advertised and leased as individual rentable spaces within By the Bed units
17 2015 © AppFolio, Inc. Confidential.
Student Housing Property/Unit/Tenant Pages• Updated Units list
block
• Beds are displayed as individual line items along with the Bed name
• Supports Unit Common Charge
• Bed pages acts the same as the Unit page on a conventional property
18 2015 © AppFolio, Inc. Confidential.
Marketing Campaigns• Easily market a specific
bed
• Quickly create, post, and edit campaigns
• Works with Unit Types Feature
• Can Include Campaign Specific Details
• Guest Card and Application Integration
• Run Multiple Campaigns Simultaneously
19 2015 © AppFolio, Inc. Confidential.
Holding Deposits• Easily charge future
tenants for a holding deposit, even before you know the specific unit
• Charge any tenant that has an application in AppFolio
• Status for the applicant will be changed to converting
• Can now add charges, credits, and receipts for this future tenant
20 2015 © AppFolio, Inc. Confidential.
Tenant Portal• Enables online
collections of Security Deposit and Rent
• Easily setup Auto Pay
• Co-Signers may be enabled to make payments as well
• One of the biggest possible improvements for Property Management businesses
21 2015 © AppFolio, Inc. Confidential.
Inspections & Service Requests• Use Inspections and
Service Requests to track and manage student maintenance needs
• Created and managed at the bed level
22 2015 © AppFolio, Inc. Confidential.
Unit Options for Student Housing Property Type
Conventional Unit
All Details on Unit Page
Marketing Info on Unit Page
Advertise Specific Unit
Lease Specific Unit
Unit Level Activities, Inspections, Service Req.
Unit: 1
2b/2b
1,000 sq/ft
$2,000 unit
Unit: 2
2b/2b
1,000 sq/ft
$2,000 unit
Conventional Unit w/Unit Type
All Details on Unit Type Page
Marketing Info on Unit Type Page
Advertise All Units of the Type with Campaigns
Lease Any Open Unit of the Type
Unit Level Activities, Inspections, Service Req.
By the Bed Unit
All Details on Bed Page
Marketing Info on Bed Page
Advertise Specific Beds
Lease Specific Beds
Bed Level Activities, Inspections, Service Req.
Unit: 3
2b/2b - 4 bd
1,000 sq/ft
$500 bed
Unit: 4
2b/2b - 4 bd
1,000 sq/ft
$500 bed
By the Bed Unit w/Unit Type
All Details on Unit Type Page
Marketing Info on Unit Type Page
Advertise All Beds of the Type with Campaigns
Lease Any Open Bed of the Type
Bed Level Activities, Inspections, Service Req.
23 2015 © AppFolio, Inc. Confidential.
Student Housing Functional Flow
Create Student Housing Property
Create Unit Types
Create By The Bed
Units
Customize App, Leases,
Letters
Setup
Use
Market Units –
Campaigns or Specific
Units
Take or Enter
Application
Charge Holding Deposit, Send T Portal Email
Conduct Screening
Convert to Tenant, Send
Lease, Complete Move In
Ongoing Mgt. –
Activities, Inspections,
Service Reqs.
Create Beds
26 2015 © AppFolio, Inc. Confidential.
Tips for Success• Fill in / build out all details possible on the Unit Type to have the most
comprehensive listing possible when a Campaign is published online – Marketing description, unit details, photos
• Use a specific title in the Campaign to help you identify what is unique about it – Fall promotion, rent for 12 months and get a discount, etc.
27 2015 © AppFolio, Inc. Confidential.
Summary• Marketing Campaigns
• Holding Deposits
• Tenant Portal Use (Online SD, Co-Signers)
• Application Customization
• Lease Customization
• By the Bed Leasing
• Student Housing Property Page
• Inspections & Service Requests
28 2015 © AppFolio, Inc. Confidential.
More InfoHelp & Training Link
Top Right of Page
1. Access Help
2. Visit Forums
3. Submit Support Request
4. Make a Suggestion
29 2015 © AppFolio, Inc. Confidential.
AppFolio’s 3rd Annual Conference
www.AppFolio.com/conference
30 2015 © AppFolio, Inc. Confidential.
It’s a Great Time to be In Property Management
We Look Forward to Working With You to Achieve Success