An Outbrain How-to: Content Distribution for Auto Dealers

Content Distribution for Auto

Scott D. Meyer@9CloudsSubscribe: 9clouds.com/auto/blog

Anyone, AnywhereEveryone, EverywhereEveryone, EverywhereWherever you are and whatever size you are, you can build a business.

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Which tools to use and how to use them.

Digital literacy:

BrofoundersScott and John Meyer

9 CLOUDSDigital marketing & education

Improve digital literacy

Teach | Audit | Market

Today’s Webinar

-What is Content Distribution?-What is the ROI of Content Distribution?-Who should use Content Distribution?-Tips on Making Your Ads Stand Out and Convert

What is Content Distribution?

-Links to your content from popular, related website

Outbrain

-CNN, ESPN-$300/mo min.

Taboola

-$5000/mo min.

What’s Acceptable?

Hurt Your Brand?

Hurt Your Brand?

What’s the ROI of Content Distribution?Content Distribution?

-Month long test with Outbrain-Test by Seer Interactive with Taboola

9 Clouds - Outbrain Test

9 Clouds - Outbrain Test

9 Clouds - Outbrain Test

9 Clouds - Outbrain Test

9 Clouds - Outbrain Test

Seer Interactive Test: http://moz.com/blog/maximize-roi-via-content-distribution-networks

Seer Interactive Test: http://moz.com/blog/maximize-roi-via-content-distribution-networks

Taboola

Who Should Use Content Distribution?Content Distribution?

-Ready to convert-Have content-Can service large geographic area

Tips on Content Distribution

-Geo-target

Tips on Content Distribution

-Create titles targeting your audience-CTA on landing page-Conversion goal measured on your website

Free Resources from 9clouds.com