ALASDAIR MUNN IN SOCIAL MEDIA TRAINING WEBINAR ACTION AUGUST 2ND, 2010 Tuesday, August 3, 2010
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ALASDAIR MUNNIN SOCIAL MEDIA TRAINING WEBINAR ACTION
AUGUST 2ND, 2010
Tuesday, August 3, 2010
PROVIDE A FRAMEWORK OF PROCESS AND STRUCTURE FOR THE CLIENT
AND THEN ASKLISTEN
KICK OFF WITH A CLIENT
Tuesday, August 3, 2010
ANALYZE
Tuesday, August 3, 2010
BRAINSTORM FINDINGSWITH ASSIGNED TEAM
Tuesday, August 3, 2010
IF THERE IS A GOOD CHANCE OF A SOCIAL MEDIA
CONVERSATION TO BE HAD, RELAY STRATEGIC FRAMEWORK TO
CLIENT
Tuesday, August 3, 2010
CREATE “ABOUT ME” FOR THE CAMPAIGN
Tuesday, August 3, 2010
REMIND YOURSELF TO ALWAYS RESPECT THE CLIENT
Tuesday, August 3, 2010
LOOK AT ALL THE CREATIVE WAYS TO GROW THIS CONVERSATION AND
CHOOSE THE TOOLS MOST APPROPRIATE. LEARN THE RULES OF THE GAME
Tuesday, August 3, 2010
MOTIVATE THE TEAM
Tuesday, August 3, 2010
MAKE SURE CONTEST HAS EXCELLENT AND RELEVANT PRIZES
Tuesday, August 3, 2010
LAUNCH WITH A MEASUREMENT STRATEGY
Tuesday, August 3, 2010
LISTEN TO THE CONVERSATIONS AND TWEAK THE STRATEGY ACCORDINGLY, AND IF NECESSARY
ADVISE CLIENT TO TWEAK THEIR PRODUCT/BRAND POSITIONING
Tuesday, August 3, 2010
LEARN. BE TRANSPARENT. PLAY BY THE RULES. HAVE MORE HUMANS
RUN THE CAMPAIGN THAN RULES. PEOPLE KNOW.
PEOPLE ARE BUSY.
Tuesday, August 3, 2010
And that, Ladies and Gentlemen, is how It
should be Done
posted by tcg’ers during training with ajmunn.tcg
Tuesday, August 3, 2010
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