Advert Analysis

Magazine Advert Analysis

Album advertisement in Magazine

Lana Del Rey – Born to Die Album

Lana Del Rey ’s album advert is taken from her own album cover and a few details is added.

Content:

Name of the artist

- Exact same font and writing as the album. This helps to create recognition of

the texts with the album itself.

- The artist’s name is the biggest writing on the advert to direct all the attention to

her name and her appearance.

Album’s name

-The size is smaller than her name.

-It is the exact same writing and font

-There seems to be a theme throughout the whole advert.

-The theme is a combination of blue and white.

Overall:

-Same colour palate is used, therefore a clear theme can be seen.

- The fact that the advert uses the same exact image from the album cover can helps the reader to relate 2 items together.

Release date is included to inform the readers.

The title track and hit songs that are included in the album have been written out as well. This is to inform the readers what songs would be included and in that way they might be more interested if one of their favourite song is included.

They even provided a website for the readers to consume her album, which does make it easier for people who wants to buy the album.

Artist’s website is also included to encourage people to look her up and thus promoting the artist.

Compnay logo

The Maccabees is also another indie album that has taken their album cover and advertise it using the whole page of the magazine.

Album Advertisement in

magazine

The Maccabees album cover

Band name & Title trackBand name & Title track

- The writing font, size, colours and orders are exactly the same as their

album.

-Both album and their advert are unconventional, because the size of

their title track is bigger than their name.

-One of the reason for that might be because they are quite well known

already, which is why they put more attention on the title track.

- The writing font, size, colours and orders are exactly the same as their

album.

-Both album and their advert are unconventional, because the size of

their title track is bigger than their name.

-One of the reason for that might be because they are quite well known

already, which is why they put more attention on the title track.

ImageImage

- The same image is used and the size is the same as their album.

- Unlike Lana Del Rey’s album, where they actually extend it to insert

more detail. Whereas, The Maccabees just put the image as it

is.

- The same image is used and the size is the same as their album.

- Unlike Lana Del Rey’s album, where they actually extend it to insert

more detail. Whereas, The Maccabees just put the image as it

is.

The different rating has been given by various magazines and newspapers. This makes the album looks more promising for the

people who doesn’t know them.

Information about the date of releasing the album has been

included too.

Extra information are included to inform the readers what can be expected in the new edition album.

Artist’s website and social network is also included to encourage people to look them up and thus promoting the artist.

-The company logo (name) is also included

Another website is also included as a guidance to find out more about this

album and purchase it.