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7 Ways Brands Can Utilize as part of their Video Marketing Strategy. Periscope Anna
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7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Aug 08, 2015

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Page 1: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

7 Ways Brands Can Utilize

as part of their

Video Marketing Strategy.

Periscope

AnnaZubarev.com

Page 2: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

How to Get Started1. Download the FREE App

2. Add your Twitter Account and if don’t have one, you canstill use it.

3. Complete your Information in your Bio.

4. Start Following some of your Twitter Friends and or lookup those you are inspired by.

5. Once you start watching live broadcasts, make sure togive lots of hearts on the screen by tapping and be sure tocomment plenty of time to get noticed by broadcaster.

AnnaZubarev.com

Page 3: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Demonstrations1. With the simple videos, you can demonstrate toyour target market the products and services you'llbe offering.

2. You can easily create videos at the launch ofyour products as well as following up with weeklyvideos to keep your audience engaged.

3. Additionally, you can opt for daily videos to keepthe interactions open with your consumers.

AnnaZubarev.com

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Page 4: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

AnnaZubarev.com

Events21. Use Periscope to host live streams fromlive events you attend or host.

2. During any specific "gig" you can evenproduce behind the scene videos, giving youraudience an idea of what's going on.

3. The key for Successful event, is liveconversation and Periscope is the perfect toolthat opened this door of possibility.

Page 5: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Product Lines31. Periscope is the perfect tool when you havethis long-awaited product launch.

2. Give Suspense to your audience with thebrief show about your product.

3. Hype it up with consistent engagementwith your audience of your product.

AnnaZubarev.com

Page 6: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Promotions and Deals4

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1. Offer exclusive promotional codes to yourconsumers when they tune into your Periscopevideos.

2. Provide limited offer through watching yourPeriscope videos.

3. Keep a little mystery on your Periscope videosabout upcoming promotional broadcast.

Page 7: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Zubarev.comAnna

5 Interviews 1. Interviews are one of the best ways to demonstratebrand's transparency as well as industry expertise.

2. No one would want to discover that they are justtalking to a robot on Facebook and Twitter

3. It is really beneficial when brands show theiraudience that they can also be human.

4. Consumers always want the opportunity to askquestions so it’s a great idea if you can provide that tothem through the use of the Periscope app.

Page 8: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

AnnaZubarev.com

6 Tips and Guides

1. Use periscope as the medium for answering FAQsin a more interactive way with your audience.

2. Turn this to a weekly thing where you can providetips and tricks to your audience once they havepurchased your products or services.

Page 9: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Zubarev.comAnna

7 Storytelling 1. Let your followers get an authentic feel of yourbrand and have a good understanding of the contextbehind each situation.

2. Live Videos can be used to tour your audience toyour headquarters or your current place wheneveryou may be streaming this broadcast

3. Even introduce your workspace or to give youraudience a sneak peak of where you are and whatyou're all about.

Page 10: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

1. During your Live Broadcasts and right beforeyou the end, ask everyone to share this broadcast with their followers.

2. Live broadcast will be available for the next24 hours after end of live session.

3. Click on people's comments to see thierprofile and follow new people too. This makes iteasier vs doing that on the live broadcast.

Bonus tip's.

AnnaZubarev.com

Page 11: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

Periscope is a truly great video tool thatoffers brand transparency, which is

something that people will always love.

Closing thoughts

AnnaZubarev.com

Page 12: 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.

It would be amazing to connect withYou on Persicope!

Simply Search for @AnnaLZubarevand connect with me.

Ready to Scope?

AnnaZubarev.com

For complete blog post about Periscope, go to: http://bit.ly/PeriscopeTool