6 Ways Online Retailers Can Generate More Sales

6 Ways Online Retailers Can Generate More Sales

COUPONS

Everyone loves a good discount, and online coupons are a great way to boost online sales. When a customer makes a purchase of a certain amount during a specific time frame, you can give out a time-sensitive coupon that is redeemable in the future. This encourages shoppers to return to your store and purchase additional items in the future.

SAME-DAY DELIVERY

Same-day delivery gives you a competitive advantage. Shoppers may be more inclined to purchase from a store offering same-day shipping, especially for those last minute items around the holidays.

SOCIAL MEDIA

Social media is a valuable platform for increasing the viability of your brand, engaging with existing and potential customers, and sharing current and upcoming deals and promotions.

FREE SHIPPING

Offering free shipping on items over a certain amount can entice shoppers to spend a little more. For instance, a customer with $30 worth of products in their shopping cart will be encouraged to spend an extra $20 to get free shipping at $50.

ABANDONED CART & WISHLIST REMINDER EMAILS

Shoppers who create a wishlist and add items to their shopping cart usually have the intent to buy. If it's been awhile since a customer has checked their wishlist or shopping cart, follow up with a reminder. Include any new information about the products in their cart, such as if it's now on sale or is almost out of stock.

CONSUMER CONSUMPTION IN REAL-TIME

Along with utilizing these strategies, it's important to stay up-to-date on the latest market trends and consumer spending habits. View our U.S. Consumer Consumption in Real-Time Infographic here to learn more about what consumers buy and how they spend.