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\ A PROJECT REPORT DISSERTATION
ON
To Understand the customer satisfaction for pre and
Post salesAT SHODHA TOYOTA (HUBLI)
Submitted to in partial fulllment of the reuirement
of the
Degree of
POST GRADUATE DIPLOMA IN MANAGEMENT AND
MASTER IN INTERNAIONAL MANAGEMENT
2008-2010
GLOBAL BUSINESS SCHOOL OF MANAGEMENT.
Bairidevrakoppa, behind of Hyundai showroom, Hubli.
Submitted
BY
SABANNA.T.TELSANG
REG NO. 12
UNDER THE GUIDENCE OF
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Internal External
Prof.Santosh Nandur Mrs.Shilpa Jatteppanava
S.NO CONTENTS PG ,NO
# Introduction $
% Showroom photo &
$ Company address '
&The company road map '
' Dealer mission (
( Unique 3s (
) Contact persons )
* My objectives *
+ Product detail *,+
#- Company Marketing aria +
## Company Touch points +,#-#% Company mission #-
#$ Objective of the company #-
#& Organization strengths ##
#'Working hours of employees ##
#( Canteen facilities ##
#)Technical specification of company products
#%,$-
#*Awaited modals of company products $#
#+ Special features $#
%- Story of Toyota company $$
%# Employees job description $$
%$ Customer serve report
$&,'-
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%& Company organization chart '#
%' Questionnaire
'%,'&
%( Suggestions ''
%) Declaration '(
%* Conclusion 57
Introduction:
Shodha motors Pvt. Ltd., is the exclusive 3S dealership of Toyota Kirloskar
Motors Ltd. 3S Stands for sales, service and spare parts under one roof is
Toyotas unique Approach to customer care and service.
Shodha Toyota is one of the first of its kind in Hubli, similar to other
Toyota dealership in India, meeting Toyota international standards. It is fully
equipped with all tools, Equipments and spare parts, from the day of
commencement of its operations. Mr. Yamazaki Managing Director, Toyota
Kirloskar Motors Ltd., in the presence of the honorable Minister for large and
medium industries, Govt of Karnataka Mr. .R V Deshpande , the deputy
managing director of TKML ,Mr.K.K Swami ,and director of marketing TKML ,
Mr. S. Aoki , inaugurated Shodha TOYOTA on 28thApril 2001 .
Shodha Toyota Consist of the Following Board of Directors
Managing Director : Mr. Prasad Deshpande
CEO : Mr. Ganesh kumar
Director : Mrs.Prakash naik , Kalpana Naik
Director : Mrs. Meghana Deshpande
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Qualis is a quality proven multi purpose vehicle, which was launched in the
year 2000. The organization has a strong sales team, which sells more than 30
Vehicles in a month. It also conducts various promotional activities as and
when required. The service is also not weak in serving the vehicles. Minimum10 vehicles per Day come for service. The service team provides a satisfactory
service to the customers. This can be verify by Customer Relation Officer who
is always intouch with the customer and follows up the customers which
includes both purchased as well as serviced one. The Organization believes in
KAIZEN (continuous improvement) Principle. where in each individual and
process has to improve continuously. Shodha Toyota is ISO certified company,
which speaks about the standard Working conditions.
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!a"e '
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CONTACT US
Shodha Motors Pvt Ltd
Opp.KSFC
Hubli Dharwad Road
(NH4)
Rayapur
Hubli-580 002
Telephone:
+91-83-6222-5001/2/ 3
Fax:
+91-83-6222-5004
E-mail:
ROAD MAP
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DEALER PRINCIPAL
!a"e )
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Mr. Prasad Deshpande
DEALERMISSION
"Total customer satisfaction is our mission". To achieve this we willalways strive to improve processes continuously and deliver quality
service as per customer needs and thus build "Customer for Life".
By Integrating sales, after-sales service and service parts storage in a
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single convenient location, 3S dealers contribute to the High level of
quality associated with Toyota throughout the World.
CONTACT PERSON
r. Ganesh Kumar
CEO
Mobile: +91-99728-44388
r. Govin Govannavar
!ea - Cus"omer #ervi$e
Mobile: +91-99728-44%77
rs.#hil&a 'a""e&&anavar
Mana(er - Cus"omer )ela"ions
Mobile: +91-97313-98**3
!a"e +
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!a"e ##
Innova
Innovating to provide All you desire:
TOYOTA KNOWS THE ROADS OF THE
WORLD. This unmatched expertise andexperience has been combined with a deep
understanding of what owners look for in
their cars to give shape to a never-before
automobile, The Toyota Innova. The Innova
is a result of a unique process that has
broken new grounds in the way
automobiles are created. The Innova brings
together qualities never before seen together
in an automobile. Fantastic ride quality and
luxury coupled with versatile space;
superior performance and driving pleasurewith world class safety, advanced styling
with solid durability..
Prado
Go Ahead and Conquer them all. Other
cars will slow down and give way. The
SUV..Ultimate from Toyota. An absolute
powerhouse that goes to any extreme. With
sculpted looks, spoiling comfort and
thrilling features. City lanes or jungle trals.
Gushing streams or rushing traffic. On
road or off it. On your Land Cruiser
Prado..go ahead, conquer them all....
Camry
Toyota's flagship Prestige sedan. It delivers
the highest standards of driving refinement
and performance. The Camry's spacious,
luxurious and quite cabin has a finely
crafted interior that provide unparalleled
comfort. The driver and passengers are
provided with an array of thoughtful
amenitities designed for....
Corolla AltisOnce in a lifetime comes a car that
redefines luxury and style. Which
looks and feels like it belongs to a
class above. And provides a driving
experience so far beyond anythingyouve experienced, that youll either
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TOYOTA COMPANY MARKETING AREA
1) DAVANGERI 7) BAGALAKOT
2) HAVERI 8) RAICHURE
3) BALLARI 9) GADAG
4) DHARWAD 10) BIJAPUR
5) BELGAUM 11) GULBURGA
6) KOPPAL 12) BIDAR
TOUCH POINTS FOR THE CUSTOMER
Toyota company: First touch point is showroom, while the customer willcoming the showroom first security will well come them, and well great them
then second point is while the customer entering the showroom the company
employees will well come them and well greeting them very well, and tee, copy
will give them and employees will do request to the customer to sit on the chairthey will have chair salesman will explain about product, and another one
very important customer touch point is company have beautiful girls, these
girls will also well come them great them and will explain about which product
they have. And will give them quotation to the customer about which product
they have chosen. Then sales person and tally calling team keep touch with
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them.
The Mission statement of Shodha Toyota
Total customer satisfaction is our mission. To achieve this we will always
strive to improve processes continuously and deliver quality service as per
customer needs and thus build Customer for Life.
Objectives for Shodha Toyota
*To understand & define customer vehicle requirements clearly and executing
the order as per the sales Process so as to achieve 100%customer satisfaction.
* To procure spare parts and materials from approved suppliers and keep
optimum stock levels so as that Customer requirement fulfilled.
* To understand and define customer service needs clearly and executing them
as per service process so as to Achieve 100% customer satisfaction.
* To allocate work competent personal and improve their competence level
through effective training.
* To improve process continuously at every opportunity.
* To maintain pressure environment, hygienic facilities and clean atmosphere
with an aim to serve people and Society.
* To meet the requirements of all interested parties viz., suppliers, directors,
employees, Toyota kirlosker motor Ltd., suppliers and statutory and
regulatory bodies with en aim to enhance stockholder satisfaction.
The Human Resource Department governs the activities of
Recruitment
Selection
Training and development
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The Organization conducts strong in house training programmes for new as
(200903) well as presently working employees.
Strength of the organization:
The organization has strength of minimum 80 employees, which varies
according to the requirement.
Working hours of employment
In Shodha Toyota, the employees work for eight hours per day and enjoy
holiday on Sundays.
Service 9:00am To 6:00pm
Sales 9:00am To 6:30pm
Admin & Finance 10:00am To 7:00pm
Sunday will be a holiday.
Canteen Facility
The employees as well as customer can enjoy the food (veg & non-veg) inorganization it self. Shodha Toyota has a canteen facility where in the employee
gets subsidized food where as customer get the same thing at a cheaper rate.
Toyota Corolla
Corolla with its superior design and features are fully loaded with
luxurious interior. Interior of this car include leather upholstery,
two tone color scheme, wood grain central console, lumbar support,elevated seating, superior cooling, 6 CD play audio system, premium
sound, audio controls on steering wheel etc. Safety features include
dependable airbags, collision test, safe brake pedal design, 3 point
ELR/ALR seat belts etc.
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It includes the following models:
Corolla 1.8 E
Corolla 1.8 G
Corolla 1.8 J
Corolla Altis
TECHNICAL SPECIFICATIONS OF TOYOTA INNOVA
Grade E G V
Model
Code
G1 G4
Seating
Capacity
7S 8S 8S 8S7S8S 8S7S8S
Engine Diesel PetrolDieselPetrolDiesel PetrolDiesel
DIMENSI
ONS
Overall Lx W x H
4555 mm x 1770 mm x1750 mm
Wheel
Base
2750 mm
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Corolla 1.8 E
It has special features like 5 M/T, Fabric or leather seat, wood grain
panel, fog lamp, 6 speaker, in dash 6 CD changer, silhouette meter
etc.
View Technical Specification of Corolla 1.8E
Corolla 1.8 G
With all the features in Corolla 1.8G, it has special feature like 4
A/T.
View Technical Specification of Corolla 1.8G
Corolla 1.8 J
It has special features like 5 M/T, fabric seat, manual air-
conditioning, AM/FM radio/cassette, 4speaker, analog meter etc.
View Technical Specification of Corolla 1.8J
COROLLA ALTIS
Price Range:- Rs 10 lakh and Rs 13 lakhs.
The all-new Corolla Altis redefines luxury and style. This dynamic
and advanced car has a lower and wider body which provides a
stable ride, and presents a more bold and advanced lock. Its other
secial features are multi-information disla deendable GOA
http://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#techhttp://auto.indiamart.com/cars/toyota-corolla/#tech8/10/2019 55597013 Toyota Final Project Report
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Minimum
Ground
Clearance
176 mm
MinimumTurning
Radius
5.4 m
Tyres 205 / 65R15
Gross
Weight
(kg)
2240 2240 2290 2240 2290 2240 2290
ENGINE
Engine
Type
16V
DOHC16V DOHC 16V DOHC 16V DOHC
Fuel
DelivarySystem
CommonRail
EFI
w/VVT-i
Com
monRail
EFI w/VVT-i CommonRail EFI w/VVT-i CommonRail
Displacem
ent
cc(cm3)
2494 1998 2494 1998 2494 1998 2494
Max
Output
KW(ps) @
rpm
75 (102)@
3600
100
(136)
@5600
75
(102)
@3600
100
(136) @5600
75 (102)@
3600
100
(136) @5600
75 (102)@
3600
Max
Torque
Nm(kg-m)
200(20.4)
@ 1400-
3400
182(1
8.6) @
4000
200(2
0.4) @
1400-
182(18.
6) @
4000
200(20.4) @
1400-3400
182(18.
6) @
4000
200(20.4) @
1400-3400
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@ rpm 3400
Fuel Tank
Capacity
(Ltrs)
55
CHASIS
Front
Suspensio
n
Independent, Coil Spring, Double Wishbone, with Stabilizer
Rear
Suspensio
n
4-Link, Coil Spring
Front
BrakeDisc
Rear
BrakeDrum
Transmiss
ion5 M/T
EXTERIO
R
FEATURE
S
Tubeless
Tyres
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Alloy
Wheels
Wiper
Front Mist Mist
Intermit
tent +Mist
Intermitten
t + Mist
Intermit
tent +Mist
Intermitten
t + Mist
Wiper
Rear
Fog
Lamps
Front
Outside
Rear View
Mirrors
Black /
Manual
Colour /
Manual
Colour /
Manual
Colour /
Manual
Chrome
/
Electric
al
Chrome /
Electrical
INTERIOR
FEATURE
S
Digital
Clock
Tachomet
er
Tripmeter
Door Ajar
Waning
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Seat Belt
Waning
Driver
OnlyDriver Only D + P D + P
Front
Map Lamp(with
Sunglass
Holder)
Power
Outlet
(DC)
(Cigraette
Lighter)
Glove Box
Sunvisor
(Driver
with
Ticket
Holder)
Sunvisor
(Passenge
r)
with vanity mirror
Wooden
Panel
SEAT &
INTERIOR
TRIM
Front
SeatsSeparate(1+1)
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Rear No.1
Seats
Capt
ain
Seat
(1+1)
2+1
(6/4
tum
ble)
2+1
(6/4
tumbl
e)
2+1
(6/4
tumbl
e)
2+1
(6/4
tumble)
Capta
in
Seat(
1+1)
2+1(
6/4
tumb
le)
2+1
(6/4
tumble)
Capta
in
Seat(
1+1)
2+1
(6/4
tum
ble)
Rear No.2
Seats2+1(5/5 with Space-up)
Front Seat
Slide
Rear No.1
Seat Slide
Reclining
Seats (all)
Seat
MaterialPVC PVC Fabric Fabric
Fabric
HighFabric High
COMFOR
T &
CONVENI
ENCE
Air
Condition
Type
Manual /
Single
Manual /
Single
Manual
/ Dual
Manual /
Dual
Manual
/ Dual
Manual /
Dual
Tilt
Steering
Column(M
anual)
Power
Steering
Power
Windows
Auto
down(Dr
Auto
down(Drive
Auto
down(Dr
Auto
down(Drive
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ivers
Side)rs Side)
ivers
Side)rs Side)
Child Lock
Rear
Window
Defogger
Wireless
Door Lock
Audio
System
1 DinAM/FM
CST
1 DinAM/FM
CST
2 Din
AM/FM
CST 1-
CD
(with
MP3)
2 Din
AM/FM
CST 1-CD
(with MP3)
Speaker 4 no's 4 no's 4 no's 4 no's 6 no's 6 no's
SAFETY
Goa Body
ABS
SRS
Airbags (D + P) (D + P)
Immobilise
r
COLOUR
White
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Super
White
Silver
Metallic
Beige Mica
Metallic
Dark Red
Mice
Metallic
Light
Green
Mica
Metallic
Black Mica
Toyota Prado
Toyota Prado with its sturdy but elegant, strong but sophisticated structure is
one of the all in one mid size sport utility vehicle in the market. It is well
equipped with the various high end standard equipments.
It can be found with various type oftransmissionlike 6speed manual
transmission, 5 speed automatic and manual transmission, 4 speed overdrive
automatic transmission. It has several other features like black color front and
fear bumpers, multi-reflector front headlamps, black color radiator grille, black
color exterior mirrors, front and rear mud flaps, molded door trims with
integrated armrests, molded headlining with cloth facing, fully trimmed
compartment, driver's footrest, front bucket seats, power windows with driver
auto/up down and anti-jam function, intermittent rear wiper and washer, rear
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window demister, low fuel warning light, headlamp on/off, AM/FM radio with
MP3 compatible single disc CD player with 6 speakers and antenna in rear side
glass, engine immobilizer, remote central locking including tail gate etc.
It is found in different colors: Black
Beige Metallic
Dark Red Mica
Silver Metallic
White
TECHNICAL SPECIFICATIONS OF TOYOTA PRADO
Dimensions
Overall
Length (mm)4715
Width (mm)1875
Height (mm) 1905
Front Overhang (mm) 855Rear Overhang (mm) 1070
Wheelbase (mm) 2790
Front track (mm) 1575
Rear track (mm) 1575
Capacity
Min ground clearance (mm) 220
Maximum negotiable angle (degree)42
Angle of approach (degree)32
Angle of departure (degree)26
Ramp break over angle (degree)20
Wading depth (mm) 700
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Limit angle of vehicle turn over (degree)42
Gross vehicle weight (kg) 2850
Curb weight (kg) 1900-2070
Seating capacity (person)8
Engine Type: 1GR-FE, Petrol
Displacement (cc) 3956
Configuration V6
Valve mechanisam DOHC VVT-i, 24 valve
Fuel injection system EFI
Power 173kW(235PS)@5200rpm
Torque 362Nm(36.9 kg-m)@3800rpm
Fuel tank capacity (litre) 87
Power Train Type: 5-Speed Automatic
Gear ratio
1st 3.520
2nd 2.040
3rd 1.400
4th 1.000
5th 0.716
Reverse 3.224
Suspension
Front Double Wishbone typesuspension
Rear 4 link type suspension with lateral
rod
Toyota Electronic Modulated Suspension(all wheels) with air suspension
Standard
Brakes
Front Ventilated Disc
Rear Ventilated Disc
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Tyres & Wheels 265/65R17 aluminum wheel 7.5
JJ tubeless
SteeringGear type Power assisted, Rack & pinion
Min. turning radius (meter)5.7
Toyota Qualis
Note:- Company has stopped manufacturing this model.
The Qualis is powered by a mighty, high performance 2.4 litre diesel engine. It
delivers a maximum power of 54 KW at 4200 rpm and a maximum torque of
151 Nm at 2400 rpm. The 2.4 litre straight four-cylinder diesel engine
guranteees smooth starts and powerful acceleration with a maximum speed of
130 km/h. It has a number of safety features like a crumple zone, three point
ELR seatbelts, side door beams etc.
Toyota Kirloskar has acquired 430 acres of land in Bidadi and hopes a
production of 20,000 vehicles in the first year of operation and 35,000 vehiclesin the following year.
The car is offered in more than 10 ranges, including a special model for the
farm sector, which will have cheaper air conditioners and washable seat covers.
AWAITED MODELS OF TOYOTA KIRLOSKAR MOTORS
MODEL TYPE
Corolla Cng Premium Car
Fortuner SUV
Toyota Lexus LS 460 Luxury Cars
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Corolla ALTIS Special Features
The Corolla Altis is the revising new generation of the corolla, the worlds
largest selling car. Engineered toperfectin and styled with flamboyance, it
is designed to inspire envy, on and off the road.
Cearten features available
Keyless Entry
Anti lock breaking system
SRS Duel Airbags
Vvt-I Valuable Valve timing- intelligent
Whiplash Injury Lessing Seat
8-Way fower Driver Seat Cruise control
Side Airbag
MP3
Vehicle Stability control
Globale Outstanding Assessment
Side Image Beam
D-3D
Curtain Airbag
Design
Say hello to design you cant take eyes off. Cutting- edge aerodynamics. Smooth
lines. Elegant curves. Striking lamps. The corolla Altis is designed to stun,
head to toe.
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Performance
Hit the road in the corolla Altis. Rev up to absolute power with the super
efficient VVT-i engine. Silky smooth suspensions. Choice of two transmissions
(automatic with sequentialShift and manual). The stuff Star performers are made of.
a) A high performance fuel efficient VVT-I engine delivers power at your
Command.
b) The intelligently designed super ECT transmission with sequential shift
promises a thrilling yet smooth driving experience.
* Optitron 3d combination meter for crystal clear display.comerhensivereadings.
* Multi information display for comprehensive readings.
* Audio control on the steering wheel to put convenience at your finger tips.
* Premiums audio system with 6-cd changer and remote control.
* 8-Way adjustable power driver seat with power lumber support for greater
comfort.
* Convenient cruise control for hassle free drive.
Comfort
Step into the new corolla Altis. You will find luxury you can sink into.
Impeccable leather seats. Ample legroom and headroom. Premium audio
system, with the controls conveniently fixed on the steering wheel.
Safety:
Inside, the corolla altis keeps you cocooned in total safety. Robust GOA body
framework. WIL concept driver seat. HID headlamps. A host of thoughtful
features, so that you feel nothing less than absolute peace of mind.
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1)ABS (Anti- lock Breaking System) With EBS (Electronic Break Force
Distribution) for Smooth and assured stops.
2)Striking HID (High intensity Discharge) headlamps that long and are very
easy to maintain.
3)Electro chromatic rearview mirror to reduce the glare from rear approaching headlights, making night driving safer.
COLOUR CHOICE OF COROLLA ALTIS
1) Light Blue Metallic
2) Dark Red Mica Metallic
3) Champagne mica Metallic
4) White Pearl Mica
5) Silver Metallic
The Toyota Story
Toyota started out in 1933 as the automobile department of Toyoda Automatic
Loom Works, Ltd., in Japan. In 1937 the Toyota Motor Company was founded,
and by 1947 over 100,000 vehicles had been produced. The first Toyota arrived
in the U.S. in 1957. Today more than half of the Toyotas sold in America are
produced there. Toyota markets cars worldwide through its overseas network of
more than 160 importers/distributors and numerous dealers.
Employees Job Description
*Job Description Overview1.Head customer service
2.Kaizen leader
3.TSM Coordinater
4.Manager Customer Relation
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5.Manager service
6.Manager service Parts
7.Environmental Management Representative
8.Assistant Manager Service
9.Customer Relation Officer
10. Job Controler
11. Accessories Sales Officer
12. Service Advicer General
13. Waranty Administrator
14. Service Parts Assistant
15. Service Advisor-B&P
16.Service
Q no:1 How did come to know about Toyota
cars ?
Sales 54
showroom 36
News paper 2
Hording 8
T V 0
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Q2 : Toyota Company
advertisement
Excelent 34
Verygood 54
Neutral 12
Good 0
Pood 0
Q3 :Rate of the Toyota sales
person
Excellent 30
Verygood 36
Good 30
Poor 4
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Q4: Awareness of all the models and prices of
TOYOTAYes 65
No 35
Q6 Did the dealer offer you of finance
providers
Yes 64
NO 36
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Q no 7a: Sales person
appearance
points
1 0
2 0
3 0
4 4
5 66 6
7 18
8 34
9 20
10 10
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7b: Courasity and
friendliness
Points
1 0
2 0
3 2
4 6
5 6
6 0
7 16
8 14
9 40
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Yes 94
No 6
Q NO 9 Did the sales person ask about usage and
needs?
Yes 66
No 34
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Q11 How do you rate of car
service center
Excellent 44
very good 26
Neutral 16
Good 12
Poor 2
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Q12 At the showroom how is the delivery
mode?
In time 34
On time 54
sometime delayed 12
Always delayed 0
Q13 The price of the spare partsis
very high 38
High 28
Moderate 34
Low 0
very low 0
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Q14 How do you rate the overall after sales
service?
Excellent 28
Verygood 26
Neutral 24
Good 10
Poor 2
Q15 a : was the dealership
clean?
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Yes 86
No 14
a)did the dealership have proper signage to guide you through the
showroom
Yes 84
No 16
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Q NO 16a: Was your vehicle delivered on a
promised date?
Yes 82
No 18
16 b: was the vehicle delivered within 45
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minit?
Yes 76
No 24
Q No 17*1 : Was the vehicle delivered with all feature promised at the time of
sale?
Yes 96
No 4
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*2 : Were you explained vehicle delivery quality inspection
form?
Yes 90
No 10
*3 : Were you interoduced to service/cr dep. At the time of
dilevery?Yes 88
No 12
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*4 : Was your vehicle delivered with special
ceremony?
Yes 84No 16
*5 :Were you personaly thanked for the purchase of your
vechicle?
Yes 94
6
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No
6 :Were you contracted after you took delivery of your vehicle to ensure everythingwas satisfactory ?
Yes 96
No 4
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QUESTIONNAIRE
Objective
a) To understand the customer satisfaction for pre andpost sales
I am Sabanna and pursuing MBA nd sem from !BS" !lobal
Business School) and as a part of academics #e need to carr$ out
summer implant project for % month. So &indl$ cooperate #ith us '
(ll in the uestionnaire. I assure $ou that all information provided
#ill be &ept
*on(dential and #ill be used purel$ for academic purposes.
Personal details
Name /
0obile no /
Email id /
A"e /
In1ome / a2 # to ' L b2 ' to #- L 12 #- to %- L d2 %- to '-L
O11upation / a2 Go3t4 b2 !ri3ate 12 !rofe55ional d2 Other5
#2 Ho6 did 7ou 1ome to 8no6 about 9o7ota 1ar5:a2 Sale5 man b2 Sho6room 12 Ne65 paper5 d2 Hoardin"5
e2 9 ;
%2 Ho6 i5 the ad3erti5ement for 9o7ota:
a2 Ee5 b2 No
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a2 Ee5 b2 No
b2 @a5 the 3ehi1le deli3ered 6ithin &' min5 : a2 >e5 b2 No
#)2 ?eli3er7 pro1e55
@a5 the 3ehi1le deli3ered 6ith all feature5 promi5ed at the time of 5ale:
a2 >e5 b2 No
6ere 7ou ee5 b2 No
6ere 7ou introdu1ed to 5er3i1e FC ?ep. At the time of deli3er7:
a2 >e5 b2 No
@a5 7our 3ehi1le deli3ered 6ith 5pe1ial 1eremon7:
a2 >e5 b2 No
@ere 7ou per5onall7 than8ed for the pur1ha5e of 7our 3ehi1le:
a2 >e5 b2 No
@ere 7ou 1ontra1ted after 7ou too8 deli3er7 of 7our 3ehi1le to en5ure
e3er7thin" 6a5 5ati5fa1tor7:
a2>e5 b2 No
#*2 @e 3alue 7our feedba18. or an7 1omment5 or 5u""e5tion5 , 6hi1h ha5 not
been 1o3ered b7 abo3e ue5tion5 ,plea5e let u5 8no6.
......DDDDDDDDDDDDDDDDDDDDD...
DDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDD
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DDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDD
DDDDDDDDDDDDDD.
!la1e/
?ate /
*ustomer Signature
.
Than&s for sparing $our most valuable time.
SUGGESTION
1.Organization should consider more of non-monetary motivators like
appreciation, more challenging works and targets to be met, etc.
2.The ideas and suggestions of the employees must be welcomed by the
superiors to increase the employees morale and make them feel that they
are part of the company.
3.As the world today is more demanding and competitive more effortsshould be put by the management to motivate the employees and try to
increase the efficiency of the employees and retain them.
4.The company should see that the incentives and recognition given should
rise to the level of complete satisfaction of the employees.
5.The employees should be appreciated by their superiors for their success
and efforts put by them atleast by giving the appreciation letter. This will
somewhere create a good image about the company in the eyes of theemployees and in turn increase their efficiency.
6.The management can also employ negative motivators to some limit to
increase the efficiency of the employees.
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7.The employees performance should be evaluated periodically and they
should be promoted whenever necessary.
8.Performance appraisals should be carried on so that the employees get
motivated and tend to increase their efficiency.
9.The company labour charges should be little bit reduce for customer.
10. The company need to decrease the spare parts rates, for increase
the customer and development.
DECLARATION
I hereby declare that the project report titled To Understand CustomerSatisfaction for Free and Post Sales (Shodha Toyota)is based on an independentstudy conducted during the academicyear 200809 under the guidance of
Ganeshkumar(Chief executive officer)and
Shilpa S.J(H R Manager of the Toyota Company).
I also declare that this project has not been submitted for the award of any
Degree /Diploma of any other University / Institution.
I further declare that this report is entirely based on the information
provided to me by the company and is a result of my own efforts.
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I submit this report in fulfillment of the requirement ofPost Graduate
Program inManagementDegree awarded by Karnataka University
Date : SABANNA+ T+
T,-SAN!
Place : HUBLI
Conclusion:
As per my conclusion this Shodha Toyota company growth is very good, and
while doing the project that company well supported to me, and from this
project I assumed lot off thing like behavior of , employee, and customer with
employee ,managers. And I have done customer survey in that company so that
I have understand through that research, company spare parts rate is very
high, so the company have to do decrease little bit spare parts rate ,company
little bit have to increase for product advertisement, this is very need. This
company has good environment, has well organizational culture.
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