5 Ways to Use Snapchat for Business
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Why Snapchat ?
With 100 million daily active users and 400
million snaps per day, Snapchat is one of
the fastest-growing social networks
Brands and content creators are using
Snapchat to produce stories that engage
and excite audiences
Over 1 billion views of Snapchat stories
each day
Can be used for product
launches, trade shows, or one-
of-a-kind events ( i .e. 1,000th
customer to shop in your
store)
Provide Accessto Live Events
Brand Example: NBA
Deliver PrivateContent
Provide special content
Make followers feel
included to an exclusive
event like Fashion Week
or SuperBowl
Brand Example: Paris Fashion Week's
Valentino Show x Zoolander
Offer Contests, Perks, or Promotions
Offer promo codes or
discounts to fans who
watch your entire
Snapchat story
Ask them to take a
snap while holding
your product
Brand Example:Grubhub's Contest and Scavenger Hunt
Take People Behindthe Curtain
Show off your company
Capture birthday
parties, Friday
afternoons, company
outings, or office tours
Brand Example:Everlane's Wearhouse Tour
Partner With Influencers
Influencers spreadawareness and havesocial clout Their video content further enhances yourbrand voice andpersonality
Brand Example:Sour Patch Kids x Logan Paul
Final Thoughts
Snapchat’s authentic platform can
make an impact with your followers and
strengthen your brand’s point of view
with real-time marketing
Read the full article on Social Media Examiner
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