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1 WEBSITE EMAIL EVENTS SOCIAL MEDIA 2015 MEDIA KIT 530,000 Unique visitors yearly 27% Open Rate (2014 AVG.) 10 Events 10,100+ Subscribers 850+ Unique breweries 70,000 Unique visitors monthly 2,750+ 1,350+ Craft brewers 8 Cities 13,000+ Twitter followers 95,000 Pageviews monthly Distributors 175+ Unique breweries represented 6,300+ Facebook likes 850+ Attendees Brewbound is the #1 free trade-publication focused on the rapidly evolving business of craft beer. Core readers: Craft brewers • Distributors • Retailers • Suppliers • Services
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2015 Brewbound Media Kit

Nov 18, 2015

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Jon Landis

Describes opportunities for advertising through Brewbound platform, as well as metrics for Brewbound.com website, and both Brewbound Session and Brew Talks event series.
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  • 1

    WEBSITE

    EMAIL

    EVENTS

    SOCIAL MEDIA

    2015 MEDIA KIT

    530,000Unique visitors yearly

    27%Open Rate(2014 AVG.)

    10Events

    10,100+Subscribers

    850+Unique breweries

    70,000Unique visitors monthly

    2,750+ 1,350+Craft brewers

    8Cities

    13,000+Twitter followers

    95,000Pageviews monthly

    Distributors

    175+Unique breweries

    represented

    6,300+Facebook likes

    850+Attendees

    Brewbound is the #1 free trade-publication focused on the rapidly evolving business of craft beer.

    Core readers: Craft brewers Distributors Retailers Suppliers Services

  • 2

    2015 MEDIA KIT

    FULL-SCALE UNITS MOBILE UNITS VIDEO

    SIZE 300x600 970x90Mid-Article

    300x250 or TextPermanent

    Footer (320x50)16:9 format

    CPM* $95 $75 $65 $85 $2.50 per play

    FORMAT jpg, gif, swf jpg, gif mpeg 4

    MAX SIZE 150kb 100kb 75kb 50kb n.a.

    NOTES Both units appear on all pages of Brewbound.

    Do not appear on most mobile devices or tablets

    120,000 total potential monthly impression for both units

    Recommended monthly minimum order 15,000 impressions (>10% typical non-mobile traffic)

    Ads appear on all pages on Brewbound.com mobile view

    80,000 total potential monthly impression for both units

    Recommended monthly minimum order 10,000 impressions (>10% typical mobile traffic)

    Brewbound pre-roll video ads are priced on a per-play basis.

    Video ads can be of any duration.

    Viewers can skip the ad after 5 seconds.

    EXAMPLE

    970x90

    300x

    600FOOTER

    MID-ARTICLE

    TAKE-OVER PACKAGE ($65 CPM)

    Want to take advantage of every placement for a take-

    over effect? Provide us banner ads in the following sizes

    (970x90, 300x600, 320x50, 300x250) and well make sure

    your ads show up all at once when viewers hit pages.

    NEED HELP MAKING A BANNER?

    Reach out to us at [email protected] for assistance with

    banner creation. We can offer suggestions or assist you

    with creating a simple but effective text ad to get started.

    WEBSITE

    *Our banners are sold on a CPM (cost per thousand impressions) basis.

    Simply put, you order how many times you want your banner ad to appear during a given time frame.

    Banners and Video

    www.brewbound.com

    http://www.brewbound.com

  • 3

    2015 MEDIA KIT

    Brewbound Daily E-Newsletter

    Your custom content sent

    to our newsletter list

    Sent from Brewbound

    HTML format

    You choose the date & time

    9,675+ industry members subscribed

    PRICE $999 per send

    EMAIL

    Custom Email Marketing

    READERSHIP 9,675+ readers

    2,750+ brewery employees

    1,375 distributors

    27% open Rate

    PRICING $475 per issue

    $1950 per week

    728x90

    100 Word Text Ad

    Sent out Monday through Friday, the newsletter contains original content,

    press releases and craft beer job listings.

    The Brewbound Email Newsletter is sponsored on a per-issue basis such that a

    single sponsor is featured each issue.

    Each issue contains two ad positions. The sponsors ads will appear in both

    ad positions. The top position is a 728x90 leaderboard banner.* The middle

    position is a text ad of 100 or fewer words with up to two hyperlinks.

    *JPG or non-animated GIF required

  • 4

    2015 MEDIA KIT

    Twice each year, Brewbound hosts a full day conference

    event, the Brewbound Session. Its program informs craft

    beer entrepreneurs and executives on a variety of business

    issues including distributrion & retail strategies, M&A

    Activity, and emerging trends.

    2015 UPCOMING EVENTS: Chicago - June 11 - click to view event website San Diego - December 3 - click to view event website

    PAST EVENTS: Boston 14 Click here to view

    San Diego 13 Click here to view

    2014 PER EVENT AVERAGES 205 Attendees

    45+ Unique Breweries

    10+ Sponsors/Exhibitors

    Exhibit space and sponsorships are available for 2015.Click here for more info

    PAST SPONSORS:

    EVENTS

    Brewbound Session

    http://www.brewbound.com/events/bbsessionchicago15http://www.brewbound.com/events/bbsessionsd15http://www.brewbound.com/events/bbsessionboston14http://www.brewbound.com/events/bbsessionsd14http://www.brewbound.com/events/bbsessionchicago15/sponsor

  • 5

    2015 MEDIA KIT

    Brewbound travels to cities around the United States to

    host educational networking events for the craft beer

    industry called Brew Talks. Free to attend, Brew Talks

    are typically held at during the evening at a local craft

    brewery. Panelists hail from all levels of the industry and

    include brewers, distributors, retailers and media.

    2015 Brew TalksIn 2015 Brewbound will travel to 8 cities around the US.

    The first stop will be in Boston, Massachusetts at Harpoon

    Brewery on Feb 24th. Contact [email protected] for

    more information on the 2015 Brew Talks travel schedule.

    2014 Brew Talks:

    Sweetwater Brewery - Atlanta GA

    Fullsteam Brewery - Durham, NC

    Devils Backbone - Northern VA

    Breakside Brewery - Portland, OR

    Sudwerk Brew - Sacramento, CA

    Angel City - Los Angeles, CA

    Stone Brewing - San Diego, CA

    Lagunitas Brewery - Chicago, IL

    The Chive (non-brewery) - Austin, TX

    Two Roads Brewery- Stratford, CT

    SPONSORSHIP

    Sponsorships are available for Brew Talks events and

    include the following benefits:

    Brand exposure to regional breweries attending the event

    Networking opportunities with attendees

    Brand exposure to national live stream audience

    PAST SPONSORS:

    EVENTS

    Brew Talks