2012 get socialordietrying soccnx4

WebGate Consulting AG

Get Social or Die Trying

15.04.2023

Humans ARE social beeings

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Facebook not the first social network…• Right time and place• Easy to understand and operate• Satisfies human needs

Costs per additional User < 1 $

Value per additional User for all other > $$$$

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Why now????

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Storage never was cheaper!Networks never where faster!Online time never was higher!

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Why now????

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Devices start in < 3 SekAllow interaction everywhereAlways availableAt your fingertips

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Why now????

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The truth…

IT IS ONLY …possible because of

Technology!!6

Why now????

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2 Faces of Social BusinessEmployeesEnable your Employees to work better and more effective

Customers Delight you customers and involve them into your innovation processes

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1. Enable your EmployeesEmployeesEnable your Employees to work better and more effective

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Knowhow in your environment

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Traditional Document Management

Are „Knowlege Coffins“

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Rewards for:

Work more and longerFollow the rulesNumber of produced pieces

= better performance

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Rewards?

Rewards for:

Better IdeasCreativityMore InitiativeMore Passion

= lower performance

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Why does a brain come along while I only want to have a

pair of hands?Henry Ford

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Enable your employees?

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Hard workingObediantQuality aware

Intelligent

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Enable your employees?

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Hard workingObediantQuality aware

Intelligent

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Enable your employees?

Exchangeable!!

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Rewards for:

Work more and longerFollow the rulesNumber of produced pieces

= better performance

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Rembember this? .. About Rewards?

Rewards for:

Better IdeasCreativityMore InitiativeMore Passion

= lower performance

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1. Meaning and Sense2. Respect and

Appreciation3. Autonomy

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Creativity, Initiative, Passion.. How to?

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2. Delight your customerCustomerDelight your customer and involve them into your innovation process

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Preaching companies, customer listening?

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Delight your customer?

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Customers have POWER!

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Fact, customer do have a lot of POWER!

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There are risks

The cheese and the nose incident……..

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.. and there are chances

The GoldCorp Challange

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Performance:Production from 53’000 Gold Ounce to 504’000 Gold Ounce= a performance of 851%

Lower production costs:Per Ounce from 360 US$ to 59 US$

Speed:Rob McEven, CEO says, savings of 2 – 3 years effort per main claim

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GoldCorp Challenge Results

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ROI$575,000 crowdsourcing investment vs. $6 Billions in Gold.

Survival of the company:Price per Ounce of Gold droped from 400 US$ in 1996 to 300US$ in 2001Production costs of 360 US$ means... => you know!

Performance of the shares:Today GoldCorp is the second largest Gold producing companie of the world

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GoldCorp Challenge Results

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…does it work for WebGate?

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Results 2011

3 Projects from „almost“ unknown persons in 20112 via XING1 via LinkedIn500‘000 CHF higher turnover = ca. 7% or annual turnover

Example TwitterNews direct from the developers or executieves of IBM= Customers impression. This Business Partner feels the Puls= Customers feel secure

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…does it work for WebGate?

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You can‘t opt out social business…..

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Therefore…

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Understand how knowhow/communication is created, flows and WILL be created and used..

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What has to be done?

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Demo: IBM Connections Live!!

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Demo: IBM Connections Live!!

Nooo not again!

You can find many very good presentation how to do it with IBM Connections today at Social Connections IV!!

Check them out!

15.04.2023

Roman WeberTwitter: @RomanWebGateBlog: http://www.webgate.biz/WGC/wgcblog.nsf LinkedIn: http://ch.linkedin.com/in/romanweber XING: http://www.xing.com/profile/Roman_Weber2

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The person to blame..