2011 asba 10 and under tennis webinar 2 25-11

10 and Under TennisGrowth and Opportunity

• Fred Stringfellow, CAE- ASBA Executive Vice President• Karen Ford, USTA National Manager, Tennis in the Parks• Maiysha Warren, USTA Manager, Facility Assistance• David LaSota, PE – USTA National Tennis Facility Consultant

February 25, 2011

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The Rules Have Changed

International Tennis Federation (ITF)

– Tennis 10s• “From 2012, the rules of tennis will change so that

no 10-and-under competition can be played using a

traditional ‘yellow’ ball. Instead a slower ‘red’,

‘orange’, or ‘green’ ball must be used with the

appropriate sized court.” tennis10s.com

The Rules Have Changed

Intercollegiate Tennis Association

– 2011 ITA Rules Updates• ITA Rule II.C.1. (pg.259) Varsity quality tennis facility.

– “A varsity quality tennis facility is one used exclusively for

tennis. …The only lines on the playing surface shall be

standard tennis court lines, including USTA approved 36’ and

60’ (QuickStart) lines within the same color family as the

interior court.” www.//itatennis.com

The Rules Have Changed

USTA Nationally

– 2008-2011• Developed and Tested Specifications

– Equipment

– Balls

– Courts

• Implemented in Target Markets

• Analyzed Results

The Rules Have Changed

USTA Nationally

– January 1, 2012• Following the ITF proposed rule change,

– “…require that 10 and under tournaments be

played using slower-moving and lower bouncing

balls, on smaller courts, and utilizing shorter,

lighter racquets.”

The Rules Have ChangedUSTA Southern

– 2008-2011 (as of 2-22-11)• 36 Foot Courts Built - 435

• 60 Foot Courts Built – 427

• Facilities Impacted – 128

– September, 2010• “In 2011, USTA Southern will use the QuickStart

Tennis Format in all 10 and Under play. This will

include sanctioned tournaments and league play.”

• “League play will start with the 2011 Championship

Year which will be September of 2010.”

10 and Under Tennis Development

10 and Under Tennis Development

10 and Under Tennis Development

10 and Under Tennis Development

Goals for 2011USTA

– International Tennis Federation• Work to solidify the technical specifications

internationally.

– Nationally• Continue to train and educate tennis providers on

effective Kids Tennis programming and development

• Provide consulting for facility assessments, blended

line installation and court conversions

• Grants

Goals for 2011

USTA

– Build 3,000 new 10 and Under Tennis courts

– 25 targeted markets

– $5 million investment w/ half toward facilities

– Teaming with other market investors

– Working with private clubs

– Working with the US Military

Goals for 2011

National “Let’s Move” Initiative

– First Lady Michelle Obama

– 500 City Mayors signed up for initiative

– Tennis will be their primary sport

– PSA - Tennis Night in America (2-28-11)

– www.LetsMove.gov

Major Tennis CentersFacility Location Head Professional

Refkin Tennis Center Tucson, AZ Jim RefkinSurprise Tennis and Racquet Facility Surprise, AZ John AustinCary Tennis Park Cary, NC Sean FerreiraRacquet Club of the South Norcross, GA Grant Stafford/Brian DeVilliersMidtown Tennis Club Chicago, IL Michael MahoneyMidland Community Tennis Center Midland, MI Mike WoodyBillie Jean King National Tennis Center New York, NY Whitney KraftCenter Court Athletic Club Chatham, NJ Clay BibbeeJohn Drew Smith Tennis Center Macon, GA Carl HodgeKoch Family Tennis Center Omaha, NE Ed HubbsAlthea Gibson Tennis Center Wilmington, NC Yona Bar-ZeevBurns Tennis Center North Little Rock, AR Jeff BraackBitsy Grant Tennis Center Atlanta, GA Tim NoonanChattahoochee Plantation Tennis Club Atlanta, GA David DrewChastain Park Tennis Center Atlanta, GA David StolleSharon E. Lester Tennis Center Atlanta, GA Joe HillWashington Park Tennis Center Atlanta, GA Eric DobshaCooper Tennis Complex Springfield, MO Larry HaugnessLaFortune Tennis Center Tulsa, OK Melissa McCorkleLexington Tennis Center Lexington, SC Jorge AndrewCentennial Park Tennis Center Nashville, TN David BainThree Oaks Park Tennis Center Fort Myers, FLStanford University Indoors Palo Alto, CA Dick GouldMaliVai Washington Youth Center Jacksonville, FL Terri FlorioDaniel Island Tennis Center Charleston, SC Jeff ChurchBarnes Tennis Center San Diego, CA Tom O’Brien

36 Foot Court

60 Foot Court

SPECIFICATIONS

Age Racquet Court BallNet

Height(at center)

U8 Up to 23” 36’L x18’WFoam or Red

Felt2’-9”

U10 Up to 25” 60’L x 27’WLow

Compression3’-0”

10 and Under Tennis

• Stand Alone Courts

• Blended Lines on 78 Foot Courts

• Court Conversions

• Lines on Playgrounds/Pavement

Infrastructure Improvements

Planning

Make it Real!

– Must have 36’ and 60’ courts (either stand alone

or blended lines)

– New facilities should develop “Kids Zones”

– Consider new construction or conversion of

existing courts

Concept Development

Facility Plan

•Regional competition•Hard court dominant•Clay court component•Exhibition court•Youth programming•Available during inclement weather

Harrison Park, Cobb County, GA

Stand Alone Courts

Harrison ParkCobb County, GA

Stand Alone Courts

Stand Alone Courts

Racquet Club of the South, Norcross, GA

Racquet Club of the SouthNorcross, GA

Stand Alone Courts

Blended Line on Courts

Curtis Corner, Wakefield, RI

Blended Lines on Courts

Curtis Corner, Wakefield, RI

Blended Lines on Courts

Curtis Corner, Wakefield, RI

Blended Lines on Courts

Curtis Corner, Wakefield, RI

Blended Lines on Courts

The Tennis Center at Steamboat Springs,

Steamboat Springs, CO

Blended Lines on Courts

Blended Lines on Courts

Lexington, SC

Blended Lines on Courts

Surprise, AZ

Surprise, AZ

Blended Lines on Courts

National Tennis Center

Blended Lines on Courts

Court Conversions

Centennial Park, Nashville, TN

Court Conversions

Centennial Park, Nashville, TN

Court Conversions

Centennial Park, Nashville, TN

Court Conversions

Centennial Park, Nashville, TN

Court Conversions

Kiest Park, Dallas, TX

Court Conversions

Kiest Park, Dallas, TX

Court Conversions

Kiest Park, Dallas, TX

Court Conversions

Kiest Park, Dallas, TX

Court Conversions

Kiest Park, Dallas, TX

Lines on Playgrounds

Chicago, IL

Lines on Playgrounds

Santa Monica, CA

Lines on Playgrounds

Lines on PlaygroundsLines on Playgrounds

How Does 10 and Under Tennis Affect Your Client’s Facility?

Re-evaluation of Youth Programming

– Facilities seeking USTA infrastructure grants must have 10 and

Under Tennis facilities and programming

– Increase in youth programming (huge untapped demographic

that will benefit tennis for years to come)

– Nurtures the potential of youth (expands physical and mental

skills)

– Supports healthy lifestyles

– Build community with team approach

– Increase in facility revenues (bodies per square foot, programs

available, equipment sales)

10 and Under Tennis Tournaments/Events

Communities without permanent 10 and Under Tennis courts or blended lines will miss out on USTA 10 and Under Tennis tournament/event opportunities resulting in a loss of economic development revenue (beds, restaurants, other local business)

Facilities without permanent courts or lines will lose out on this revenue generating format

Is it only for kids?

The 60 ft courts are already becoming popular for adults to better allow

�Singles play for seniors

�Players with bad knees

�Wheelchair Players & Wounded Warriors

�Obese players

How Does This Benefit You?

• Increases scope of services provided

• Demonstrates being at the forefront of tennis development today

• Provides opportunity to visit past clients to discuss future work

• Accesses significant revenue stream over the next several years

USTA 10 and Under National Line Grants & Conversions

• National Line Grant• 50% with 25% section match

• Collegiate Line Grant• 100% in partnership with ITA

• Playground Line Grant• 50% with 25% section match (3 location min.)

• Conversions (One 78’ to four 36’)• 50% match up to $4K Some sections contribute another 25%

up to $1000

National 10 and Under Tennis Line Grant

• Eligibility

• Blended lines on existing 78 foot tennis courts (min. two 78 foot courts per facility)

• Court conversions (four 36 foot courts from an existing 78 foot court)

• USTA National match- 50% of cost w/ USTA Section matching 25%

• $4,000.00 cap on funding per facility

National QST Line Grant Steps

�Facility owner to fill out Facility Assistance Form at usta.com/Facilities

�Facility owner to submit photos, dimensions and contractor proposal

�The USTA can prepare concept striping plans and specifications, if needed

Once Courts are Painted

• After project is completed, facility owner sends to the USTA

– Pictures of completed job

– Copy of contractor’s final invoice

• Section is notified and checks are mailed to the facility owner

College Campus Line Grant

• Provides 100% funding for college coaches who paint 10 and Under blended lines on their existing campus courts

• Encourages interaction between community youth and colleges

• Boost economic revenue from summer camps and events

• Makes tennis more relevant on college campuses

Playground/Blacktop Striping for Schools

• Designed to encourage schools to paint their own lines

• ‘Do It Yourself’specifications

• Paint three or more schools in your community and qualify for the National Line Grant

Facility Assistance Grants

Funding Amounts Available

– $4,000 dollar for dollar matching grant for minor improvements

– 20% grant for resurfacing projects capped at $35K

– 20% grant for new construction or reconstruction capped at $50K

Facility Assistance Grants

First Step- Facility owner completes an on-line form

– USTA.com/Facilities or USTA.com/TheBigServe

On-line form provides a snapshot of project

Once form is received by the USTA

– Project is assigned to a USTA project consultant

– Consultant contacts facility owner within 30 days

Consultant determines facility needs and begins assistance process

Facility Assistance Grants

Assistance Can Include

– Advocacy

– Concept Design

– Technical Assistance

– Funding Application

Funding Committee Decision

Many contributing factors, it is competitive

Safe, accessible, built to last

– Must demonstrate through drawings, details, specifications

Strong tennis programming

Inclusion of 10 and Under Tennis

– Stand alone courts

– 36 and 60 foot lines

Links to Further Development Tools

usta.com/Facilities

– Facility Assistance, technical data, grant info.

usta.com/TheBigServe

– Advocacy support, After School, Adopt a School, collegiate tennis

10andundertennis.com

– For parents, organizers, where to find equipment

usta.com/rulechange/

– Support, videos

Questions & Comments