14 16 (Wed Fri ) November 2018worldexgroup.com/wp-content/uploads/2018/03/IFFT... · 04 Date｜14 – 16 (Wed – Fri) November 2018 Venue｜Tokyo Big Sight West hall 1・2・4 +

www.ifft-interiorlifestyleliving.com

14–16 (Wed–Fri)

November 2018

02

HIGH-END HIGH-DESIGN WORLDWIDE

IFFT/Interior LifestyleLiving 2018

Messe Frankfurt Japan Ltd. organises Interior Lifestyle Tokyo in June, while Japan Furniture Industry Development Association and Messe Frankfurt Japan Ltd. co-organise IFFT/Interior Lifestyle Living in November. Both shows are international trade fairs which propose lifestyle concepts in interior design markets starting in Tokyo and expanding into markets all around the world.

IFFT/Interior Lifestyle Living welcomes over 450 exhibitors with variety of products related to the entire living space from furniture to tableware, designed gadgets and living products. This attracts a wide range of visitors from not only retailers, but also hotels, restaurants, architectural designers and office designers.

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IFFT/Interior Lifestyle Living 2018

What is IFFT/Interior Lifestyle Living?

From the furniture of major producing regions to interior materials, products related to the entire living space all gather at the fair. This attracts a wide range of buyers especially who look for new business contract opportunities such as architects, hoteliers and interior designers. What’s more, “CREATIVE RESOURCE”, a special zone for materials and technologies, and the Atrium special themed zone also welcome an even broader spectrum of visitors.

Highlight buyers for the contract sector

2Interior Lifestyle Tokyo is a place for buyers to conduct purchasing for the coming autumn/winter and year-end sales season. On the other hand, IFFT/Interior Lifestyle Living welcomes buyers who conduct purchasing to target the following spring season, meaning the show is an opportunity to explore new trends and upcoming developments for the new year.

Business opportunities for next spring

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Visitors and exhibitors alike are highly sensitive towards design and have a strong interest towards history and the quality of products. Please join us to create a platform which is not only about purchasing and selling products, but mostly about introducing and communicating brand histories and creators’ thoughts.

A platform for new encounters3

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Date｜14 – 16 (Wed – Fri) November 2018 Venue｜Tokyo Big Sight West hall 1・2・4 + Atrium

Opening hours｜10:00–18:00 (Last day until 17:00)

Organisers｜Japan Furniture Industry Development Association, Messe Frankfurt Japan Ltd.

Here, buyers can meet a high quality range of lifestyle products from all over the world. This is one of the key strengths of IFFT/ Interior Lifestyle Living. In 2017, the Finnish pavilion exhibited a number of popular brands on a large scale.

Exhibitors in 2017 include:Finland, Portugal, Indonesia, Philippines, China, Taiwan, Morocco

A showcase for overseas manufacturers

GLOBAL

Outline IFFT/Interior Lifestyle Living 2018

The fair composed of 11 zones and an ‘Atrium special zone’ which changes its theme every year.

Exhibitors have the opportunity to be located in the most suitable zone for maximum business exposure.

Zoning guide

This zone understands that the kitchen and dining areas are at the heart of most homes. As such, the latest kitchenware and dishware are displayed here. Cooking tool demonstrations are encouraged as a way to engage potential business partners.

Exhibits in 2017 include:Cooking equipment, brand dishes, kitchenware, design appliances and more.

New items to add flavor to the kitchen and dining table

KITCHEN LIFE

Design concept for new living spaces

New ideas and inspirations for lifestyle design concepts gather at this zone, with a wide range of items such as furniture, lights, textiles and interior green.

Exhibits in 2017 include:Furniture, home textiles, lighting, outdoor furniture and more.

HOME

A new accents to lifestyle

This zone is for a broad variety of products such as design items, gifts, art & objects, fragrances, garments, baby and children’s goods, stationery, digital gadgets and more. New categories are also welcomed.

Exhibits in 2017 include:Design products, apparel, art panels, aroma items, baby & children’s goods and more.

ACCENT

This zone is dedicated to items that facilitate convenience in everyday life. Many flock to this area for attractive storage products, cleaning tools, homecare products and household appliances.

Exhibits in 2017 include:Laundry care, towels, bath and toiletry products, storage items, dust boxes and more.

Accessories for more comfortable living

EVERYDAY

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*Please contact the organiser for more details.*Photos are images.

Material and fixtures technology for living space

A zone for innovative interior materials and fixtures technique for interior design and house remodeling such as porcelain tiles, house fixtures, parts and related materials. This zone offers new business opportunities for architects, designers and housing manufacturers.

CREATIVE RESOURCE

A must-see trendsetting zone

Popular design products from all over the world such as Kartell, moooi, NakNak, String, SONY were showcased at the 2017 edition of this zone.

MOVEMENT

Japanese design and craftsmanship

High-quality Japanese products with refined designs are in high demand from the European and Asian markets. This zone has carefully selected designs for gifts, items for everyday use and tools to be showcased.

JAPAN STYLE

Exhibits are specially screened.

Atrium special zone

Exhibits are specially screened.

Premium zone

This is where young up-and-coming designers can propose their designs to corporations.

Here, young entrepreneurs will expand their new brands into the design market.

This zone will present a diverse array of foods from in and outside Japan that are now part of modern lifestyle.

Supporting programme

NEXT FOODISTTALENTS

The director of this year’s Atrium special zone is Mr. Kenta Nakamura, who operates "Nihon Shigoto Hyakka", a recruitment website for people who work the way they live. He will enhance each exhibitor’s charm through this zone.

Atrium director:

Kenta NakamuraPlanning and management of "Nihon Shigoto Hyakka".Director of the "Shigotohito Bunko", "Little Tokyo" and "Shigoto Bar". Members of GOOD DESIGN AWARD judges.Representative of "Popcorn", a service allowing anyone to create their own movie theater.

shigoto100.com

(Please contact the organiser for more details.)

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The use of an appointed package booth is required depending on the zone. If you pass the special screening, we will ask you to submit the application form for the package booth.

Booth location will be assigned by the organiser based on products, concept, taste and booth presentation.

Costs + schedule

Exhibitor manual and promotion guide will be delivered.Please submit the necessary forms.

If your application is received after the hall is at maximum capacity, you will be added to the wait list of potential exhibitors.

13 July 2018 »Application deadline14 － 16 November » IFFT/Interior Lifestyle Living

Online “Exhibitor search’’ opens.

Middle of September »Booth location assignment

Early September »Zone assignment

February 2018 »Apply now End of July »Booth presentation draft deadline

Participation fee (raw space only)

□ JPY 340,000 / 1 booth (tax excluded)

*Fee structure has been revised.

*Application is available with the multiple of 9㎡ (W3m×D3m).

*Construction costs such as booth furnishings, electricity and water supply is at the exhibitor’s responsibility.

*Booth location will be assigned by the organiser based on the booth presentation draft. However, we may consult the booth location or figure beforehand depending on the floor layout. We will try to reflect your booth configuration requests but this is not guaranteed.

Discount fee

□ 10–19 booths JPY 306,000 (tax excluded) / 1 booth

□ Over 20 booths JPY 289,000 (tax excluded) / 1 booth

Messe Frankfurt FairgroundShanghai Exhibition Centre

Tokyo Big Sight, West hall

Fair schedule 2018 – 2019

Messe Frankfurt Fairground Messe Frankfurt Fairground

Tokyo Big Sight, West hall

July »Start preparation 会期後After fair »Visitor follow-up

September － »Visitor promotion

May 30 (Wed) － 1 June (Fri) 2018

14 (Wed) － 16 (Fri) November 2018

30 June (Sat) － 3 July (Tue) 2018

8 (Tue) － 11(Fri) January 2019

13 (Thu) － 15 (Sat) September 2018

8 (Fri) － 12(Tue) February 2019

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Results

Visitor data

Decisive

Collective

Consultative

No influence

25%

33%

25%

17%

33%

25%

17%25%

0 25 50

52%

28%

7%

6%

39%

Influence of trade visitor on purchasing / procurement decisions

Trade visitors’ interest (multiple answers)

20%

18%

12%

5%

0 15 30

4%

2%

Visitors by business categories

25%

44%

21%

13%

22%

Title:

Date:

Venue:

Exhibitionspace:

IFFT/Interior Lifestyle Living

20 – 22 (Mon – Wed) November 2017

Tokyo Big Sight, West hall 1·3·4 + Atrium

Exhibition hall (gross) 22,400m² / Exhibition space (net) 7,865m²

Exhibitors:

Visitors:

Targetvisitors:

472 / 19 countries·regions (Japan 348, Overseas 124)

16,654 / 29 countries·regions (Japan 15,790, Overseas 864)

Specialty retail store / Department store / Large scale retail outlet / Mail order house / Exporter, importer / Distributor, wholesaler / Interior designer, decorator / Architect office / Construction, housing manufacturer / Hotel / Restaurant, cafe, bar / Florist, flower shop / Manufacturer

Buyers visited in 2017 (extracted):

ABAHOUSE INTERNATIONALACTUS AdastriaAmazon JapananniversaireAsahi Kasei Homes ASKUL Barneys JapanBAYCREW’SBEAMSCASSINA IXC.CONRAD TOKYOConran Shop JapanCulture Convenience Club Daimaru Matsuzakaya Department StoresDAIWA RESORTDinos CecileETOILE KAITO & CO.FrancfrancGERO KANKO HOTELH.P. FRANCEHankyu Hanshin Department StoresHIBIYA-KADAN FLORALHoshino Resort

Hotel Metropolitan TokyoHotel Okura IDEA INTERNATIONALIDEEILLUMS JapanInterContinental Yokohama Grand ISETAN MalaysiaIsetan Mitsukoshi itoyaJ.FRONT DESIGN & CONSTRUCTIONJALUXJR East Station RetailingJUNKajimaKEIO DEPARTMENT STORELIVING HOUSELIXILLUMINEMaruiMISAWA HOMESMITSUBISHI ESTATE HOMEMitsubishi Jisho Property ManagementMitsui DesigntecMitsui Fudosan Reform

Mitsui Fudosan ResidentialMitsui HomeMori Building Nakagawa Masashichi ShotenNOMURANomura Real Estate DevelopmentOdakyu Department StoreONWARD KASHIYAMAOriental LandOTSUKA KAGUPanaHomePARCOPRINCE HOTELSQVC JapanReBITARoyal Park HotelRyohin KeikakuSAZABY LEAGUESekisui HouseSEZON MUSEUM OF MODERN ARTSHIMIZUSHIPSSmilesSogo & Seibu

SUMITOMO FORESTRYSWEDEN HOUSETakashimaya TAKE AND GIVE. NEEDSTANSEISHATHE LOFTTobu Department StoreTokyo Midtown ManagementTOKYOinteriorTOKYU DEPARTMENT STORETOKYU HANDSTokyu homesTOKYU HOTELSTOMORROWLANDUNITED ARROWSURBAN RESEARCHVILLAGE VANGUARDWacoal Art CenterWatashi no Heya LivingWELCOME

Specialty retail store

Manufacturer

Distributor / Wholesaler / Exporter/ Importer

Design studio /Interior designer, decorator /

Architect office / Construction /Housing manufacturer

Governmental agency /Association / Embassy / Others

Large scale retail outlet /Mail order house

Department store

Hotel / Restaurant /Cafe / Bar

Interior products

Furniture

Building, interior material

Design & style

Tableware, kitchenware,houseware

Home textiles

Gift items

Garments

Baby & kids

14%

08

Participation fee (raw space only) + Rental stand (below price is for one booth)

JPY 340,000 (tax excluded)



*The use of an appointed package booth is required depending on the zone. If you pass the special screening, we will ask you to submit the application form for the package booth.

Make use of free admission tickets that will be sent upon your request, and exhibitor search page on the official website of the fair. In addition, make sure to announce your attendance to important customers via websites, e-mails and SNS. Many more promotion tools are available. Please refer to P.11 for details.

Announce your attendance2

Welcoming booth design3Be sure to maximise space when designing your booth to ensure visitors’ comfort. Have a table available to encourage visitors to sit and have extended discussions.If you are looking for easy way to arrange your booth, economical and convenient rental stands are available upon request.

For promotion Effective strategies for added success! The power of trade fairs is the ability to gather large pools of prospects from all over the world to convene in one place over a few days. We encourage exhibitors to set clear targets of what they hope to achieve during the trade fair to maximise positive results.Examples: Receive orders at least ○○USD/EUR. Develop new prospects at least ○○contacts.

Set a simple and clear target during the fair. Prepare giveaway samples, catalogues, price lists, and an inter-preter if needed to ensure smooth communication.

Prepare for the fair1

Participation fee (raw space only)

Rental stand (TYPE C)

Total

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Rental stand

2 booths image (2-side open)1 booth image (1-side open)

Basic rental standTYPE A

Simple and economical rental standTYPE C

TYPE B Rental stand for roof decoration*TYPE B is available for 1 booth and 2 booths.

□ 1 booth / JPY 140,000 (tax excluded) □ 2 booths / JPY 200,000 (tax excluded)


Floor carpetWooden wall panels (H2.7m)Wooden panel for signCompany name · booth number (Font: Arial)Trash boxLED spotlights (10W)Socket outlet (100V/1kW)Electric wiring power & electricity usage*　Booth cleaning (13 – 15 November)

1 booth

9m²○○○○31

1kW

○

2 booths

18m²○○○○61

1kW

○

Floor carpet Wooden wall panels (H2.7m)Roof decoration · sign panelCompany name · booth number (Font: Arial)Sleeve parapet This is only for corner boothTrash boxLED spotlights (10W)Socket outlet (100V/1kW)Electric wiring power & electricity usage*Booth cleaning (13 – 15 November)

1 booth

9m²○○○

○31

1kW○

2 booths

18m²○○○

○61

1kW○ 1 booth image (1-side open) 2 booths image (1-side open)

2 booths image (2-side open)1 booth image (1-side open)


* Consumption tax rate will be applied to the prices declared.* In case of excessive use, extra fee will be charged.

Floor carpet Wooden wall panels (H2.7m)Company name · booth number (Font: Arial)LED spotlights (10W) Electric wiring power & electricity usage*Booth cleaning (13 – 15 November)

1 booth

9m²○○3

1kW

○

2 booths

18m²○○6

1kW

○

Enquiry on rental stand: Shoei Bijutsu Co., Ltd. Tel. +81 3 5148 6673 Fax. +81 3 5148 6606 E-mail. [email protected] Contact: Mr. Cascini, Mr. Kojima

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Please make good use of the free promotional tools.

Basic promotion Free tools

Q1How can we promote our participation in the fair to potential clients as much as possible

before the fair?

Advertising on the IFFT/Interior Lifestyle Living website is some of your most effective promotional tools. This digital tool provides prospects with new information 24/7.

Banner on the official fair website1

Q2What is the most effective way to approach

all visitors at the fair?

Purchase the advertisement page on the official fair guide. This is the only printed tool which is distributed during the fair.

Advertisement on the official fair guide2

Tips & success

20–22 November 2017 Tokyo Big Sight, West hall2017年11月20日（月）–22日（水）東京ビッグサイト西ホール

HIGH-END HIGH-DESIGN WORLDWIDEハイエンド・ハイデザインを発信するライフスタイル提案型の国際見本市

※ご注意ください！月・火・水の開催です。

INV

ITATIO

N

ご招待状在中

IFFT2017ステッカーW70×H39mmK版＝DIC114　　　　　一色刷り

ゾーン名/Zone:

小間番号/Booth No. :

招待者名・出展者名/Exhibitor name:

2017年11月20日（月） – 22日（水）東京ビッグサイト西1・3・4ホール＋アトリウム10:00–18:00（最終日は17:00まで）

www.ifft-interiorlifestyleliving.com

HIGH-END HIGH-DESIGN WORLDWIDEハイエンド・ハイデザインを発信するライフスタイル提案型の国際見本市

VIP招待状 VIP invitation card

・VIP招待状をご持参の方はVIP専用受付でのご登録となり、スムーズにご入場いただけます。・VIP招待状と引換えに会場内カフェでご利用いただけるドリンクチケットをお渡しいたします。・商談を目的とした商業見本市のため、18歳未満の方および一般の方のご入場はお断りしております。・Please bring this card to VIP reception and enjoy a welcome drink at the cafe in the fair.・People under the age of 18 and public visitors are not admitted to the fair.

Online exhibitor searchPosterVIP invitation cardFree admission ticket ·sticker

Send them to your potential clients to promote your participation.

Display at your reception counter or showroom.

Invite your important clients using these tickets!

Register your product and company information so potential clients can find you more easily before and after the fair.

Take advantage of our advertising and sponsorship package!Effective promotional tools are sure to attract more of your target audience. Plan ahead to take advantage of participating in the leading interior & design trade fair in Japan!

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Join our advertising & sponsorship package!More promotion Optional tools

*Photos are images.*Consumption tax will be applied to the prices declared.

E-mail. [email protected] the details, please refer to [Promotion guide] which will be sent after application form is submitted.

Enquiry on more promotional tools

To help ensure your business success and assist in your multifaceted promotional strategy for targeting visitors, we offer a 10% discount on multiple orders of promotional tools. Select 2 items or more from our list of popular and proven tools to promote your presence in the most effective way.

□ Select 2 items or more from promotion tools 10％OFF

⃝⃝⃝

⃝

1

3

4

2

⃝5

Professional photography service.3

Q3How can we record our booth designed

with effort?

Professional photography service is available for recording your booth. Please make the best use of this chance for promoting your brand after the fair.

Promotional package discount

1

Pre-show opportunities

Banner on the official fair websitePromote your brand by utilizing the last one month before the fair! Many of your potential customers come to the official website especially during the last one month before the fair. Post a banner and promote your brand on the official website, precisely the “For visitors” page which is the page that everyone that comes to the website will see. The banner could be selected from a variety of sizes.*Please contact the organiser’s office if you would like to arrange the term to post your banner or to post your

banner for more than one month.

W468╳H60

W175╳H69

W175╳H69

W160╳H600

W880╳H600

Size (Pixel)Format

⃝⃝ Right

⃝ Left

⃝⃝

Location Viewing period Price (tax excluded)

JPY 250,000JPY 150,000JPY 150,000JPY 300,000JPY 500,000

1

2

3

4

5

Top page on the official fair website

1 month (from 1 month before the fair

to the last day of the fair)

2

On-site opportunities

Advertisement on the official fair guideBoost your market presence before, during and after the fair! Our official fair guide will be available before the fair via our official fair website and distributed to all visitors onsite at the venue.

Back cover

Inside back cover

1 page

JPY 400,000JPY 330,000JPY 250,000

(tax excluded)

1/2 page

1/4 page

Posting logo on the exhibitor list （W60×H10［max.］）

JPY 125,000JPY 75,000

JPY 30,000

3

On-site opportunities

Professional photography serviceDo you want a professional photographer with extensive career experience in the interior and design industry to shoot photos for you? The organiser and the professional photography company “Nacasa & Partners Inc.” will offer you the wonderful opportunity to creatively record your booth.Let’s make the best use of this chance!

JPY 50,000 (tax excluded) / 5 photos Shooting date: Before opening and after closure.

There are more effective tools available! Please contact below.

Package discount available

Package discount available

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Messe Frankfurt Japan Ltd.IFFT/Interior Lifestyle Living organiser’s office

Shosankan 7F 1-3-2 Iidabashi Chiyoda-ku Tokyo 102-0072, JapanTel. +81 3 3262 8443Fax. +81 3 3262 8442E-mail. [email protected]. www.ifft-interiorlifestyleliving.com

14 16 (Wed Fri ) November 2018worldexgroup.com/wp-content/uploads/2018/03/IFFT... · 04 Date｜14 – 16 (Wed – Fri) November 2018 Venue｜Tokyo Big Sight West hall 1・2・4 +

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