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1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN TELCOM FIRST HAWAIIAN BANK ALA MOANA CENTER
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1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

Jan 18, 2016

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Page 1: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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WHY MVNP?BROAD RANGE OF EXPERIENCE

HAWAII VISITORS & CONVENTION BUREAU

MAUI, MOLOKAI, & LANAI

STARWOOD HAWAII

MCDONALDS HAWAII

STATE FARM HAWAII

HAWAIIAN TELCOM

FIRST HAWAIIAN BANK

ALA MOANA CENTER

Page 2: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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FULL SUITE OF ONLINE CAPABILITIES

SITE ARCHITECTURE, DESIGN, AND IMPLEMENTATION

CONTENT MANAGEMENT

SEARCH ENGINE OPTIMIZATION

ANALYTICS

ONLINE MEDIA BUYING

SOCIAL MEDIA

Page 3: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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INFORMATION ARCHITECTURE

Page 4: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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Page 5: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 6: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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VISUAL DESIGN

CONSIDER GOALS

BE TRUE TO THE BRAND

DEVELOP MOODBOARDS BASED ON THESE

Page 7: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 8: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 9: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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DESIGN PAGE COMPOSITIONS

COMBINE PAGES VIEWS

WITH LOOK AND FEEL FROM MOODBOARDS

TO CREATE PAGE COMPS

Page 10: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 11: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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VISUAL DESIGN

TEST FLOW AND FUNCTIONALITY

REFINE PAGES

Page 12: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 13: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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CONTENT MANAGEMENT

DEVELOP PROCESS

EFFICIENCY THROUGH SOFTWARE

Page 14: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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CONTENT MANAGEMENT TOOLS FOR CROSS SITE PUBLISHING.

• COLLABORATIVE PUBLISHING • VERSION SUPPORT

• XML EDITING • WYSIWYG EDITING

• CROSS BROWSER PREVIEW

Page 15: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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BE DISCOVERABLE

AVID, PROACTIVE SEARCH ENGINE OPTIMIZATION

Page 16: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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BE DISCOVERABLE

AVID, PROACTIVE SEARCH ENGINE OPTIMIZATION

OWN CATEGORIES AS WELL AS YOUR NAME

Page 17: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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BE DISCOVERABLE

AVID, PROACTIVE SEARCH ENGINE OPTIMIZATION

OWN CATEGORIES AS WELL AS YOUR NAME

AND EXTEND TO SUBCATEGORIES AS WELL.

Page 18: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

BE DISCOVERABLE

AVID, PROACTIVE SEARCH ENGINE OPTIMIZATION

OWN CATEGORIES AS WELL AS YOUR NAME

AND EXTEND TO SUBCATEGORIES AS WELL.

SIMPLE, SMART MOBILE ACCESSIBILITY FOR KEY TASKS

Page 19: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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ANALYTICS

MEASURING SUCCESS

SOCIAL MEDIA MONITORING

Page 20: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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ANALYTICS TOOLS: MEASURING ONLINE SUCCESS

• MEASURE SITE HEALTH • ANALYZE TRAFFIC

• TRACK BEHAVIORS • MONITOR CAMPAIGNS

• OPTIMIZE USER EXPERIENCE • INFLUENCE CONVERSIONS

Page 21: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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ANALYTICS TOOLS: SOCIAL MEDIA MONITORING

• SOCIAL MEDIA MONITORING • SENTIMENT RESEARCH

• INTELLIGENCE GATHERING • CHATTER TRACKING

Page 22: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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SAMPLES OF WORK

Page 23: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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WEBSITE DEVELOPMENT & MANAGEMENT: ULUPONO

Page 24: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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WEBSITE DEVELOPMENT & MANAGEMENT: HVCB

Page 25: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.

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• ENGAGE USERS

• START CONVERSATIONS

• GUEST BLOGGERS

• INBOUND LINKS

• INFLUENCE SEARCH

HVCB’S SO MUCH MORE HAWAII BLOG

Page 26: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 27: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
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Page 29: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 30: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
Page 31: 1 WHY MVNP? BROAD RANGE OF EXPERIENCE HAWAII VISITORS & CONVENTION BUREAU MAUI, MOLOKAI, & LANAI STARWOOD HAWAII MCDONALDS HAWAII STATE FARM HAWAII HAWAIIAN.
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MVNP IS THE RIGHT CHOICE

Tammy UyCreative DirectorMVNP

999 Bishop St., 21st FlHonolulu, HI [email protected]