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John O’Hare, 11th February 2011 1 © Nokia Siemens Networks John O’Hare Head of Innovations, NSN Academy 11 th February 2011 The Mobile Journey
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1© Nokia Siemens Networks R 255 G 211 B 8 R 255 G 175 B 0 R 127 G 16 B 162 R 163 G 166 B 173 R 137 G 146 B 155 R 175 G 0 B 51 R 52 G 195 B 51 R 0 G 0 B.

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Page 1: 1© Nokia Siemens Networks R 255 G 211 B 8 R 255 G 175 B 0 R 127 G 16 B 162 R 163 G 166 B 173 R 137 G 146 B 155 R 175 G 0 B 51 R 52 G 195 B 51 R 0 G 0 B.

John O’Hare, 11th February 20111 © Nokia Siemens Networks

John O’Hare Head of Innovations, NSN Academy

11th February 2011

The Mobile Journey

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John O’Hare, 11th February 20112 © Nokia Siemens Networks

Agenda 11:20 – 11:50• Mobile Learning

• Why it is needed ?

• When is it needed ?

• What can be done ?

• How can you start ?

• Questions

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John O’Hare, 11th February 2011 3 © Nokia Siemens Networks

Nokia Siemens Networks Academy - Worldwide 2009 Figures

More than

300 employees worldwide

250 000 external and internalstudent days yearly

Worldwide presence and local footprint - Training Locations in more than

30 countries

More than 10 000 external and internal

events and 215 000 e-learning deliveries

More than 100 customer references

More than

5 400courses in up to

9 languages

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John O’Hare, 11th February 2011 4 © Nokia Siemens Networks

Learning Solution Evolution & Trends

Instructor-led, classroom

Coaching & Mentoring

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John O’Hare, 11th February 2011 5 © Nokia Siemens Networks

Learning Solution Evolution & Trends

Instructor-led, classroom

Coaching & Mentoring

Distance Learning

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John O’Hare, 11th February 2011 6 © Nokia Siemens Networks

Learning Solution Evolution & Trends

Instructor-led, classroom

Coaching & Mentoring

Distance Learning

Social Learning

Blended

Learning

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John O’Hare, 11th February 2011 7 © Nokia Siemens Networks

Learning Solution Evolution & Trends

Instructor-led, classroom

Coaching & Mentoring

Distance Learning

Social Learning

Blended

Learning

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John O’Hare, 11th February 2011 8 © Nokia Siemens Networks

Learning Solution Evolution & Trends

Instructor-led, classroom

Coaching & Mentoring

Distance Learning

Social Learning

Mobile Learning

Blended

Learning

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John O’Hare, 11th February 2011 9 © Nokia Siemens Networks

Learning Solution Evolution

Traditional tree (trunk and branch) training department, with learning activities focussed around the Training Academy

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John O’Hare, 11th February 2011 10 © Nokia Siemens Networks

Learning Solution Evolution

Traditional tree (trunk and branch) with added social learning (blogs, wikis, YouTube & knowledge database) for learners to share their experiences

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John O’Hare, 11th February 2011 11 © Nokia Siemens Networks

Learning Solution Evolution

Blended Learning makes the Social Learning more successful and encourages its use amongst everyone. With the choice, learning starts to revolve around the learner, who can drive it, rather than the department.

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John O’Hare, 11th February 2011 12 © Nokia Siemens Networks

Learning Solution Evolution

To be really performer-centric, all the different learning options must be linked together to give total choice, creating a knowledge sharing and learning lifestyle

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John O’Hare, 11th February 2011 13 © Nokia Siemens Networks

Learning Solution Evolution

The seamless integration of learning and sharing has to be easy and convenient for the performer, to form a learning lifestyle: The Learning Cloud

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John O’Hare, 11th February 2011 14 © Nokia Siemens Networks

When do we voluntarily want to know things ?

When you’re new:

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John O’Hare, 11th February 2011 15 © Nokia Siemens Networks

When do we voluntarily want to know things ?

When you want to know more:

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John O’Hare, 11th February 2011 16 © Nokia Siemens Networks

When do we voluntarily want to know things ?

When you’re confused:

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John O’Hare, 11th February 2011 17 © Nokia Siemens Networks

When do we voluntarily want to know things ?

When you’re facing changes:

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John O’Hare, 11th February 2011 18 © Nokia Siemens Networks

When do we voluntarily want to know things ?

When things have gone wrong:

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John O’Hare, 11th February 2011 19 © Nokia Siemens Networks

When do we voluntarily want to know things ?

new

keen

confused

changes

catastrophes

Making a phone a more suitable medium

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John O’Hare, 11th February 2011 20 © Nokia Siemens Networks

International Telecommunications UnionWorld in 2010 Facts & Figures

5.3 Billion mobile subs

940 Million 3G subs

Mobile networks reach:

90% of world pop &

80% of rural area pop

In 2010, 143 countries offer 3G services

(up from 95 in 2007)

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John O’Hare, 11th February 2011 21 © Nokia Siemens Networks

International Telecommunications UnionWorld in 2010 Facts & Figures

There are 2 Billion Internet users, 1.2 Billion are in developing countries

21% of the population in developing countries are online

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John O’Hare, 11th February 2011 22 © Nokia Siemens Networks

International Telecommunications UnionWorld in 2010 Facts & Figures

Fixed broadband penetration is low in developing countries:

less than 1% in Africa

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John O’Hare, 11th February 2011 23 © Nokia Siemens Networks

International Telecommunications UnionWorld in 2010 Facts & Figures

Entry level fixed broadband connection costs ~ $190 per person per month in developing countries, compared to ~ $28 pppm in developed countries.

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John O’Hare, 11th February 2011 24 © Nokia Siemens Networks

Summary

Mobile devices are convenient and the only

realistic way of achieving the learning cloud

When you need urgent answers, the phone is often at hand allowing privacy and comfort in stressful situations

Countries without a fixed-line telecoms infrastructure, will rely on cheaper mobile broadband subscriptions.

Most people in developing countries will experience the Internet through their phone

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John O’Hare, 11th February 2011 25 © Nokia Siemens Networks

International Telecommunications UnionWorld in 2010 Facts & Figures

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John O’Hare, 11th February 2011 26 © Nokia Siemens Networks

Mobile Network Evolution

BSC

MSC

2G: mobile voice calls only

Phone

Network

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John O’Hare, 11th February 2011 27 © Nokia Siemens Networks

Mobile Network Evolution

BSC

MSC

2½G: introduction of mobile data

Mobile data is possible by sending data along a voice channel, or multiple voice channels.

it’s expensive as you’re paying for multiple calls

Data Rates: 9.6 Kbps

www

Phone

Network

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John O’Hare, 11th February 2011 28 © Nokia Siemens Networks

Mobile Network Evolution

RNC

MSCMGW

SGSN GGSN

3G: proper mobile data

New network architecture is introduced to deliver mobile broadband

Downstream: 0.4 Mbps Upstream: 0.4 Mbps Latency: 150ms

www

Phone

Network

Data

Network

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John O’Hare, 11th February 2011 29 © Nokia Siemens Networks

Mobile Network Evolution

RNC

MSCMGW

SGSNGGSN

HSPA: fast packet based mobile data

Data networks become packet based cheaper & scalable

Downstream: 14 Mbps Upstream: 5 Mbps Latency: 150ms

www

Phone

Network

Data

Network

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John O’Hare, 11th February 2011 30 © Nokia Siemens Networks

Mobile Network Evolution

MSCMGW

SGSN

GGSN

iHSPA: faster packet based mobile data

Network is simplified for speed and efficiency

Downstream: 50 Mbps Upstream: 10 Mbps Latency: 20-35ms

www

Phone

Network

Data

Network

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John O’Hare, 11th February 2011 31 © Nokia Siemens Networks

Mobile Network Evolution

MME

SGW

LTE: or 4G mobile networks

4th Generation ultra high speed mobile data networks

Downstream: 173 Mbps Upstream: 58 Mbps Latency: 10-20ms

www

Phone

Network

Data

Network

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John O’Hare, 11th February 2011 32 © Nokia Siemens Networks

Mobile Network Evolution

100

50

20

0

150

200

3G HSPA iHSPA LTE

100

50

20

0

150

200

Lat

ency

(m

s)

Do

wn

load

/Up

load

Sp

eed

s (M

bp

s)

This radical improvement in the mobile broadband ‘user-experience’ will drive mobile learning

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John O’Hare, 11th February 201133 © Nokia Siemens Networks

the first supplier to demonstrate LTE with data speeds up to 160 Mbps

Nokia Siemens Networks has driven LTE development

the first to demonstrate LTE in a multi-user urban field trial with peak rates of 173 Mbps.

made the first LTE call on commercial software and hardware which was followed with the first complete handover between LTE and HSPA

leading the LTE market with 31 commercial LTE customers

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John O’Hare, 11th February 2011 34 © Nokia Siemens Networks

Summary

Mobile Networks are radically changing and the quality of the mobile broadband experience will increase dramatically

LTE peak data rates are levels of magnitude faster than what we get today with mobile broadband

LTE is starting to be rolled out now, networks will go live soon. So have to start planning how to capitalise on them

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John O’Hare, 11th February 2011 35 © Nokia Siemens Networks

Mobile Learning introduction

Lifestyle

adoption

Formalise

& Integrate

Accept & Use Get it out there to trial and spark ideas.

Keep it simple, avoid bureaucracy

Integrate with current tools

and administration

Reach the

Learning Cloud

Continue the innovation

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John O’Hare, 11th February 2011 36 © Nokia Siemens Networks

Smart/Super phone features

keyboard

stereo speakers

touch screen

High Definition Screenheadphones

accelerometers

GPS

barometer

microphone

still camera flash

vibrate alert

clock

calculator calendarApps

Internet access

bluetooth

music player

video player

FM radio

FM transmitter

Office tools

video camera

light meter

removable

memory

emailUSB

sms

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John O’Hare, 11th February 2011 37 © Nokia Siemens Networks

Mobile Learning Solution Evaluation

Device

DetailDisplay

screen size

processing power

Operating

System

Device

Features

GPS

Corporate firewalls

Security

Office

Functions

camera

LMS

tracking

navigation

User interface

Bandwidth

External input

Flash support ?

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John O’Hare, 11th February 2011 38 © Nokia Siemens Networks

Summary

Mobile phones will be essential to achieving a knowledge sharing and learning lifestyle and reaching developing markets

Mobile Broadband is about to become significantly better with the introduction of LTE with incredible increases in speeds and the user experience. Must start planning now

There is no one definition of mobile learning, there’s an endless possibility of ways to use a phone to assist with learning: So mobile learning will involve many innovation and implementation cycles – bear in mind security and different devices and operating systems (it’s not all Apps)

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John O’Hare, 11th February 2011 39 © Nokia Siemens Networks

3 ways to start: audio book club

www.bbc.co.uk/podcasts/series/bottomline

Audio book club:

• Download the mp3 file

• Listen to it on the phone

• Weekly group discussion by voice conference

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John O’Hare, 11th February 2011 40 © Nokia Siemens Networks

3 ways to start: HTML-based mobile contentHTML-based mobile optimised webpages:

• Create webpages

• upload to an external site (no firewalls)

• Simple launch mechanism (email, barcode, sms)

www.wikarski.com/cms/?q=node/3/

www.nsnacademy.com

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John O’Hare, 11th February 2011 41 © Nokia Siemens Networks

3 ways to start: interactive presentations

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