John O’Hare, 11th February 2011 1 © Nokia Siemens Networks John O’Hare Head of Innovations, NSN Academy 11 th February 2011 The Mobile Journey
John O’Hare, 11th February 20111 © Nokia Siemens Networks
John O’Hare Head of Innovations, NSN Academy
11th February 2011
The Mobile Journey
John O’Hare, 11th February 20112 © Nokia Siemens Networks
Agenda 11:20 – 11:50• Mobile Learning
• Why it is needed ?
• When is it needed ?
• What can be done ?
• How can you start ?
• Questions
John O’Hare, 11th February 2011 3 © Nokia Siemens Networks
Nokia Siemens Networks Academy - Worldwide 2009 Figures
More than
300 employees worldwide
250 000 external and internalstudent days yearly
Worldwide presence and local footprint - Training Locations in more than
30 countries
More than 10 000 external and internal
events and 215 000 e-learning deliveries
More than 100 customer references
More than
5 400courses in up to
9 languages
John O’Hare, 11th February 2011 4 © Nokia Siemens Networks
Learning Solution Evolution & Trends
Instructor-led, classroom
Coaching & Mentoring
John O’Hare, 11th February 2011 5 © Nokia Siemens Networks
Learning Solution Evolution & Trends
Instructor-led, classroom
Coaching & Mentoring
Distance Learning
John O’Hare, 11th February 2011 6 © Nokia Siemens Networks
Learning Solution Evolution & Trends
Instructor-led, classroom
Coaching & Mentoring
Distance Learning
Social Learning
Blended
Learning
John O’Hare, 11th February 2011 7 © Nokia Siemens Networks
Learning Solution Evolution & Trends
Instructor-led, classroom
Coaching & Mentoring
Distance Learning
Social Learning
Blended
Learning
John O’Hare, 11th February 2011 8 © Nokia Siemens Networks
Learning Solution Evolution & Trends
Instructor-led, classroom
Coaching & Mentoring
Distance Learning
Social Learning
Mobile Learning
Blended
Learning
John O’Hare, 11th February 2011 9 © Nokia Siemens Networks
Learning Solution Evolution
Traditional tree (trunk and branch) training department, with learning activities focussed around the Training Academy
John O’Hare, 11th February 2011 10 © Nokia Siemens Networks
Learning Solution Evolution
Traditional tree (trunk and branch) with added social learning (blogs, wikis, YouTube & knowledge database) for learners to share their experiences
John O’Hare, 11th February 2011 11 © Nokia Siemens Networks
Learning Solution Evolution
Blended Learning makes the Social Learning more successful and encourages its use amongst everyone. With the choice, learning starts to revolve around the learner, who can drive it, rather than the department.
John O’Hare, 11th February 2011 12 © Nokia Siemens Networks
Learning Solution Evolution
To be really performer-centric, all the different learning options must be linked together to give total choice, creating a knowledge sharing and learning lifestyle
John O’Hare, 11th February 2011 13 © Nokia Siemens Networks
Learning Solution Evolution
The seamless integration of learning and sharing has to be easy and convenient for the performer, to form a learning lifestyle: The Learning Cloud
John O’Hare, 11th February 2011 14 © Nokia Siemens Networks
When do we voluntarily want to know things ?
When you’re new:
John O’Hare, 11th February 2011 15 © Nokia Siemens Networks
When do we voluntarily want to know things ?
When you want to know more:
John O’Hare, 11th February 2011 16 © Nokia Siemens Networks
When do we voluntarily want to know things ?
When you’re confused:
John O’Hare, 11th February 2011 17 © Nokia Siemens Networks
When do we voluntarily want to know things ?
When you’re facing changes:
John O’Hare, 11th February 2011 18 © Nokia Siemens Networks
When do we voluntarily want to know things ?
When things have gone wrong:
John O’Hare, 11th February 2011 19 © Nokia Siemens Networks
When do we voluntarily want to know things ?
new
keen
confused
changes
catastrophes
Making a phone a more suitable medium
John O’Hare, 11th February 2011 20 © Nokia Siemens Networks
International Telecommunications UnionWorld in 2010 Facts & Figures
5.3 Billion mobile subs
940 Million 3G subs
Mobile networks reach:
90% of world pop &
80% of rural area pop
In 2010, 143 countries offer 3G services
(up from 95 in 2007)
John O’Hare, 11th February 2011 21 © Nokia Siemens Networks
International Telecommunications UnionWorld in 2010 Facts & Figures
There are 2 Billion Internet users, 1.2 Billion are in developing countries
21% of the population in developing countries are online
John O’Hare, 11th February 2011 22 © Nokia Siemens Networks
International Telecommunications UnionWorld in 2010 Facts & Figures
Fixed broadband penetration is low in developing countries:
less than 1% in Africa
John O’Hare, 11th February 2011 23 © Nokia Siemens Networks
International Telecommunications UnionWorld in 2010 Facts & Figures
Entry level fixed broadband connection costs ~ $190 per person per month in developing countries, compared to ~ $28 pppm in developed countries.
John O’Hare, 11th February 2011 24 © Nokia Siemens Networks
Summary
Mobile devices are convenient and the only
realistic way of achieving the learning cloud
When you need urgent answers, the phone is often at hand allowing privacy and comfort in stressful situations
Countries without a fixed-line telecoms infrastructure, will rely on cheaper mobile broadband subscriptions.
Most people in developing countries will experience the Internet through their phone
John O’Hare, 11th February 2011 25 © Nokia Siemens Networks
International Telecommunications UnionWorld in 2010 Facts & Figures
John O’Hare, 11th February 2011 26 © Nokia Siemens Networks
Mobile Network Evolution
BSC
MSC
2G: mobile voice calls only
Phone
Network
John O’Hare, 11th February 2011 27 © Nokia Siemens Networks
Mobile Network Evolution
BSC
MSC
2½G: introduction of mobile data
Mobile data is possible by sending data along a voice channel, or multiple voice channels.
it’s expensive as you’re paying for multiple calls
Data Rates: 9.6 Kbps
www
Phone
Network
John O’Hare, 11th February 2011 28 © Nokia Siemens Networks
Mobile Network Evolution
RNC
MSCMGW
SGSN GGSN
3G: proper mobile data
New network architecture is introduced to deliver mobile broadband
Downstream: 0.4 Mbps Upstream: 0.4 Mbps Latency: 150ms
www
Phone
Network
Data
Network
John O’Hare, 11th February 2011 29 © Nokia Siemens Networks
Mobile Network Evolution
RNC
MSCMGW
SGSNGGSN
HSPA: fast packet based mobile data
Data networks become packet based cheaper & scalable
Downstream: 14 Mbps Upstream: 5 Mbps Latency: 150ms
www
Phone
Network
Data
Network
John O’Hare, 11th February 2011 30 © Nokia Siemens Networks
Mobile Network Evolution
MSCMGW
SGSN
GGSN
iHSPA: faster packet based mobile data
Network is simplified for speed and efficiency
Downstream: 50 Mbps Upstream: 10 Mbps Latency: 20-35ms
www
Phone
Network
Data
Network
John O’Hare, 11th February 2011 31 © Nokia Siemens Networks
Mobile Network Evolution
MME
SGW
LTE: or 4G mobile networks
4th Generation ultra high speed mobile data networks
Downstream: 173 Mbps Upstream: 58 Mbps Latency: 10-20ms
www
Phone
Network
Data
Network
John O’Hare, 11th February 2011 32 © Nokia Siemens Networks
Mobile Network Evolution
100
50
20
0
150
200
3G HSPA iHSPA LTE
100
50
20
0
150
200
Lat
ency
(m
s)
Do
wn
load
/Up
load
Sp
eed
s (M
bp
s)
This radical improvement in the mobile broadband ‘user-experience’ will drive mobile learning
John O’Hare, 11th February 201133 © Nokia Siemens Networks
the first supplier to demonstrate LTE with data speeds up to 160 Mbps
Nokia Siemens Networks has driven LTE development
the first to demonstrate LTE in a multi-user urban field trial with peak rates of 173 Mbps.
made the first LTE call on commercial software and hardware which was followed with the first complete handover between LTE and HSPA
leading the LTE market with 31 commercial LTE customers
John O’Hare, 11th February 2011 34 © Nokia Siemens Networks
Summary
Mobile Networks are radically changing and the quality of the mobile broadband experience will increase dramatically
LTE peak data rates are levels of magnitude faster than what we get today with mobile broadband
LTE is starting to be rolled out now, networks will go live soon. So have to start planning how to capitalise on them
John O’Hare, 11th February 2011 35 © Nokia Siemens Networks
Mobile Learning introduction
Lifestyle
adoption
Formalise
& Integrate
Accept & Use Get it out there to trial and spark ideas.
Keep it simple, avoid bureaucracy
Integrate with current tools
and administration
Reach the
Learning Cloud
Continue the innovation
John O’Hare, 11th February 2011 36 © Nokia Siemens Networks
Smart/Super phone features
keyboard
stereo speakers
touch screen
High Definition Screenheadphones
accelerometers
GPS
barometer
microphone
still camera flash
vibrate alert
clock
calculator calendarApps
Internet access
bluetooth
music player
video player
FM radio
FM transmitter
Office tools
video camera
light meter
removable
memory
emailUSB
sms
John O’Hare, 11th February 2011 37 © Nokia Siemens Networks
Mobile Learning Solution Evaluation
Device
DetailDisplay
screen size
processing power
Operating
System
Device
Features
GPS
Corporate firewalls
Security
Office
Functions
camera
LMS
tracking
navigation
User interface
Bandwidth
External input
Flash support ?
John O’Hare, 11th February 2011 38 © Nokia Siemens Networks
Summary
Mobile phones will be essential to achieving a knowledge sharing and learning lifestyle and reaching developing markets
Mobile Broadband is about to become significantly better with the introduction of LTE with incredible increases in speeds and the user experience. Must start planning now
There is no one definition of mobile learning, there’s an endless possibility of ways to use a phone to assist with learning: So mobile learning will involve many innovation and implementation cycles – bear in mind security and different devices and operating systems (it’s not all Apps)
John O’Hare, 11th February 2011 39 © Nokia Siemens Networks
3 ways to start: audio book club
www.bbc.co.uk/podcasts/series/bottomline
Audio book club:
• Download the mp3 file
• Listen to it on the phone
• Weekly group discussion by voice conference
John O’Hare, 11th February 2011 40 © Nokia Siemens Networks
3 ways to start: HTML-based mobile contentHTML-based mobile optimised webpages:
• Create webpages
• upload to an external site (no firewalls)
• Simple launch mechanism (email, barcode, sms)
www.wikarski.com/cms/?q=node/3/
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