1 CampbellSMART Training for May 23, 2011 Oklahoma City, OK.

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CampbellSMART Trainingfor

May 23, 2011

Oklahoma City, OK

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Four “GOOD” Take-Aways

Get to know your new Campbell’s Team

Overview of: CampbellSMART

Overview of: www.campbellfoodservice.com

Developed Tools & New Products

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Agenda – 90 minutes

Introduction of New Team (5 minutes)

CampbellSMART (15 minutes)

Activity: Scavenger Hunt (15 minutes)

www.campbellfoodservice.com (15 minutes)

Tools – now available (5 minutes)

CampbellSMART vs. www.campbellfoodservice.com (10 minutes)

Promotions, Tools & New Items (15 minutes)

Feedback & Comments (5 minutes)

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Get to know the Team – Southwest Region within Western Division

Dianna King, RBM -O Laura C. Newman, Trainer

Michael Smith, BDM James Redou, BDMKaren Heim, BDM

Steve Kellam, RBM-D

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Get to know Laura

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Laura’s Contact Info

Need something regarding training? Please contact me:

Laura C. NewmanWest Division Trainer

P.O. Box 16084

Golden, CO 80402

303-250-5326 cell

[email protected]

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Overview of: CampbellSMART

Who has access? What can I find there? Why should I use it? What if I get “stuck”?

www.campbellsmart.com

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Activity – Scavenger Hunt

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Overview of: www.campbellfoodservice.com

Who has access? What can I find there? Why should I use it? What if I get “stuck”?

www.campbellfoodservice.com

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Developed Tools

CampbellSMART– Price per serving pricelist– Category & Brand Quick Facts– Imperatives Quick Facts– Vegetarian Entrée & Soup list– New Training site on SMART

• Launched May 13, 2011• links to training presentations &

tools– Food Show Tools

• Checklists• Best Practices• Photos & Ideas

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Developed Tools

www.campbellfoodservice.com

Operator Tools

Soup Category Video (YouTube)Recipe Videos (YouTube)

Recipes Profit Calculators Chef Videos

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Developed Tools

COMING SOON…

Gluten Free deck

Campbell’s vs. competition decks and wash downs

New Portfolio POS– June 3 - on SMART– June 10 – force out of new POS kits mailed to YOU!

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Internal vs. External Websites

Find Recipes?

Nutritionals & Ingredients?

Order Samples?

Order Equipment?

Download coupons Promotional Info? Access Pricelists?

Order POS & signage?

Private Label info?

SMART campbellfoodservice.com

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campbellfoodservice.com

campbellfoodservice.com

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campbellfoodservice.com

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Requires a password?

Updated Imperatives? Watch Chef videos? SMART

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Sysco Classic Soup of the Month rebate

April 1 – June 30:

$6.00 rebate on

16 sku’s

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Classic Tureen 30 second Sell

The “Elevator Pitch”

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Hilltop Hearth Promotion & Coupon

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20Hilltop HearthPoints of Focus Promotion

Here’s a true win-win-win program…

gain additional pull through

add new operators

earn additional points of focusP

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A $5 Operator Coupon will be in place for the entire promotion window of April 1st – July 31st

Points of focus will increase from 2 to 20 per case from April 4th – June 4th

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Beverage Merchandisers

Extended through

July 31, 2011

18NEW – Pepperidge Farm Baked Naturals Cracker Chips

19608 Simply Multi-Grain 72/1.0 oz19609 Simply Cheddar 72/1.0 oz19330 Snack Sticks – Toasted Sesame 72/2.0 oz19610 Cheese Crisps – Four Cheese 72/1.75 oz.19611 Wheat Crisps – Multi-Grain 72/1.75 oz.

POS # FSPF-73266

Available on SMARTMay 23, 2011

Already has retail presence & support!

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Four “GOOD” Take-Aways

Get to know your new Campbell’s Team

Overview of: CampbellSMART

Overview of: www.campbellfoodservice.com

Developed Tools & New Products

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Comments & Feedback

Laura C. NewmanWest Division TrainerP.O. Box 16084Golden, CO 80402303-250-5326 [email protected]