Phase 7 Master Planning & Programming: Objective 1 - Optimized Room Inventory 09.10.12 Golden Gate University
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Jul 09, 2015
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Phase 7 Master Planning & Programming: Objective 1 - Optimized Room Inventory 09.10.12
Golden Gate University
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming
Strategy
2
Ideal Instruct ion Space Inventory
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming
Strategy: Instructional Occupancy & Utilization
3
43,380 SF
31,608 SF
12,319 SF
Increase Occupancy
to 80% (smaller
classrooms)
Increase Weekly Room Use to 48 hrs for all rooms
Theoretical Optimized Room Inventory
Current 80% Occupancy 48 WRH
50 Rooms
50 Rooms
20 Rooms
• 935.4 Weekly Room Use
• 16,081 Weekly Seat in Use Hours
Theoretical Minimum
not recommended
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 4
Current Schedule Block
Strategy: Instructional Occupancy & Utilization
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming
Classroom Utilization & Occupancy - Spring 2012
5
Monday (A & C)
Occupancy : 47.5%Daily Room Use Hours : 178.4
Time
Room
B-
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 6
Tuesday (A & C)
Classroom Utilization & Occupancy - Spring 2012
Occupancy : 47.9%Daily Room Use Hours : 225.1
Time
Room
B-
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 7
Wednesday (A & C)
Classroom Utilization & Occupancy - Spring 2012
Occupancy : 46.2%Daily Room Use Hours : 217.8
Time
Room
B-
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 8
Thursday (A & C)
Classroom Utilization & Occupancy - Spring 2012
Occupancy : 49.4%Daily Room Use Hours : 189.9
Time
Room
B-
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 9
Friday (A & C)
Classroom Utilization & Occupancy - Spring 2012
Occupancy : 57.8%Daily Room Use Hours : 31.2
Time
Room
B-
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 10
Saturday (A & C)
Classroom Utilization & Occupancy - Spring 2012
Occupancy : 41.1%Daily Room Use Hours : 73.7
Time
Room
B-
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 11
Instruct ional Space Requirements
Strategy: Instructional Occupancy & Utilization
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 12
DETERMINE INVENTORY COUNT BY PEAK UTILIZATIONDETERMINE INVENTORY COUNT BY PEAK UTILIZATIONDETERMINE INVENTORY COUNT BY PEAK UTILIZATIONDETERMINE INVENTORY COUNT BY PEAK UTILIZATIONSpring 2012, Section A/C, Tuesday 7 PMSpring 2012, Section A/C, Tuesday 7 PMSpring 2012, Section A/C, Tuesday 7 PM
Monday Tuesday Wednesday ThursdayEnrolled Num Classes Num Classes Num Classes Num Classes Proposed Rooms
0-12 15 15 17 10 1513-25 11 20 17 15 1826-40 7 6 2 3 641-55 1 0 1 0 156-70 0 0 0 1 171-90 0 0 0 0 0
34 41 37 29 41
Determine Minimum Inventory Count
Strategy: Instructional Occupancy & Utilization
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
41 rooms being used at peak hour
Tuesday 7PMSpring 2012 & 2011
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 13
Determine Minimum Large Class Inventory
DETERMINE LARGE CLASS INVENTORY BY PEAK LARGE CLASS DAY USEDETERMINE LARGE CLASS INVENTORY BY PEAK LARGE CLASS DAY USEDETERMINE LARGE CLASS INVENTORY BY PEAK LARGE CLASS DAY USEDETERMINE LARGE CLASS INVENTORY BY PEAK LARGE CLASS DAY USEDETERMINE LARGE CLASS INVENTORY BY PEAK LARGE CLASS DAY USESpring 2012, Section A/B, Monday 2 PM & Spring 2012, Section A/B, Monday 2 PM & Spring 2012, Section A/B, Monday 2 PM & Section A/B, Saturday 10AMSection A/B, Saturday 10AM
Monday SaturdayEnrolled Num Classes Num Classes Proposed Rooms
0-12 6 11 813-25 0 1 126-40 2 1 141-55 0 0 156-70 4 1 371-90 0 1 1
12 15 15*approx once a year class over 75 *approx once a year class over 75 *approx once a year class over 75
1 class with enrollment over 70
Saturday 10AMSpring 2012
Strategy: Instructional Occupancy & Utilization
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
4 simultaneous classes with enrollment of 56 to 70
Monday 2PMSpring 2012
under 20%20%-39%40%-59%60%-79%80%-99%100% and over
52201220222032310232132003201320332053208320932113214321633163317332033213323332442004203420642084212421442164220422242254227520052035205520752105212521552165222522453095310531153126208620962116224
8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 14
Optimized Instruct ion Space Inventory
Strategy: Instructional Occupancy & Utilization
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 15
Proposed Room Inventory Count
OPTIMIZED INVENTORY
Minimum Inventory w.r.t Course ScheduleMinimum Inventory w.r.t Course Schedule
Peak Utilization Large Classes
Enrolled Required Rooms Required Rooms Current Rooms Proposed Rooms
0-12 15 8 0 15
13-25 18 1 26 18
26-40 6 1 11 4
41-55 1 0 6 1
56-70 1 3 4 2
71-90 0 1 3 1
41 14 50 41
Room Inventory driven by:
1. Evening Peak Loads2. Daytime Large Classes
Strategy: Instructional Occupancy & Utilization
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 16
OPTIMIZED INVENTORYOPTIMIZED INVENTORY
Minimum Inventory w.r.t Course ScheduleMinimum Inventory w.r.t Course ScheduleMinimum Inventory w.r.t Course Schedule SF/Student:
26.9
Num Rooms Room SF Total SF Ave Enrolled Room Cap Occupancy Total WRH Weekly Seat in Use HoursWeekly Seat in Use Hours
15 350 5,250 8.4 12 0.70
18 650 11,700 17.9 25 0.72
4 1000 4,000 30.3 40 0.76
1 1500 1,500 48.3 55 0.88
2 1800 3,600 60 70 0.86
1 2200 2,200 88 90 0.98
41 28,250 0.81 935.4 16,081
Proposed Room Inventory Size
Strategy: Instructional Occupancy & Utilization
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 17
FUTURE ROOM INVENTORY - PEAK UTILIZATIONFUTURE ROOM INVENTORY - PEAK UTILIZATIONFUTURE ROOM INVENTORY - PEAK UTILIZATIONFUTURE ROOM INVENTORY - PEAK UTILIZATION GGU SF/Student:GGU SF/Student:Spring 2012, Section A/C, Tuesday 7 PMSpring 2012, Section A/C, Tuesday 7 PMSpring 2012, Section A/C, Tuesday 7 PM 26.9Num Classes Num Rooms Class Alloc. Room SF SF Used Ave Enrolled Room Cap Occupancy Pct SF Used Pct Utilized WRH Weekly Seat
15 15 15 350 5,250 8.1 12 0.68 in Use Hours20 18 18 650 11,700 18 25 0.726 4 4 1000 4,000 26.5 40 0.660 1 1 1500 1,500 33 55 0.600 2 2 1800 3,600 36 70 0.510 1 1 2200 2,200 39 90 0.4341 41 41 28,250 28,250 0.60 100% 100% 935.4 16,081
FUTURE ROOM INVENTORY - LARGE DAY CLASSES 1FUTURE ROOM INVENTORY - LARGE DAY CLASSES 1FUTURE ROOM INVENTORY - LARGE DAY CLASSES 1FUTURE ROOM INVENTORY - LARGE DAY CLASSES 1 GGU SF/Student:GGU SF/Student:Spring 2012, Section A/B, Monday 2 PMSpring 2012, Section A/B, Monday 2 PMSpring 2012, Section A/B, Monday 2 PM 26.9Num Classes Num Rooms Class Alloc. Room SF Total SF Ave Enrolled Room Cap Occupancy Pct SF Used Pct Utilized WRH Weekly Seat
6 15 6 350 2,100 9.2 12 0.77 in Use Hours0 18 1 650 650 27 25 1.082 4 1 1000 1,000 38 40 0.950 1 1 1500 1,500 57 55 1.044 2 2 1800 3,600 61 70 0.870 1 1 2200 2,200 66 90 0.7312 41 12 28,250 11,050 0.91 39% 29.3% 935.4 16,081
FUTURE ROOM INVENTORY - LARGE CLASS DAY CLASSES 2FUTURE ROOM INVENTORY - LARGE CLASS DAY CLASSES 2FUTURE ROOM INVENTORY - LARGE CLASS DAY CLASSES 2FUTURE ROOM INVENTORY - LARGE CLASS DAY CLASSES 2FUTURE ROOM INVENTORY - LARGE CLASS DAY CLASSES 2 GGU SF/Student:GGU SF/Student:Spring 2012, Section A/B, Saturday 10AMSpring 2012, Section A/B, Saturday 10AMSpring 2012, Section A/B, Saturday 10AM 26.9Num Classes Num Rooms Class Alloc. Room SF Total SF Ave Enrolled Room Cap Occupancy Pct SF Used Pct Utilized WRH Weekly Seat
11 15 11 350 3,850 8.7 12 0.73 in Use Hours2 18 2 650 1,300 24 25 0.960 4 0 1000 0 0 40 0.000 1 1 1500 1,500 56 55 1.021 2 0 1800 0 0 70 0.001 1 1 2200 2,200 88 90 0.9815 41 15 28,250 8,850 0.92 31% 36.6% 935.4 16,081
Scenario Tests: Peak Occupancy and Utilization under Proposed Room Inventory
Strategy: Instructional Occupancy & Utilization
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 18
Current 80% Occupancy 48 WRH Proposed
43,380 SF
31,608 SF
12,319 SF
Increase Occupancy
to 80%
Increase Weekly Room Use to 48 hrs
50 Rooms
50 Rooms
20 Rooms
Adjust for Course
Schedule Constraints
41 Rooms
28,250 SF
18.7 WRH
18.7 WRH
48 WRH
22.8 WRH
Proposed Instructional Room Inventory
Can preserve course schedule & reduce instructional space inventory by:
• 15,130 SF
• 9 rooms
Total weekly room use hours and weekly seat in use hours remains the same:
• 935.4 WRH
• 16,081 WSUH
Strategy: Instructional Occupancy & Utilization
Increase individual room utilization by an average of :
• 4.1 hours/week
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 19
Proposed Conceptual Organizat ion Model
Strategy: Conceptual Organization Model
MKTHINK
proprietary and confidential
Golden Gate University SF Remodel Project - Phase 7: Master Planning & Programming 20
Conceptual Organizational Model: Proposed
Book Storage
Instruction
InteractionDining (Café)
Hub
WellnessRelaxation
Quiet/Scheduled
Study Book Browsing
Library Staff
Law Faculty
UNIVERSITY LIBRARY
LAW LIBRARY
Casual Study (loud,
informal)
Bookstore
Informal“Drop-In” Meeting
SBA/Law
Lounge
University Concierge
Seminar/Study
Law Book Storage
Learning Support Services
SGA Lounge
Mini-break
University Administration
Staff Lounge
Faculty Lounge
AdjunctFaculty
Faculty
Faculty
Lawyering Skills
Program
Instruction
Casual Study (loud,
informal)Law
Library Staff
Law Book Browsing
Law Quiet/Scheduled
Study
Learning Support
Staff
Instruction
Seminar/Study
Mini-break
Seminar/StudyMini-
break
LAWSCHOOL
SCHOOL OF ACCT.
AGENOSCHOOL OF BUS.
U.G. PRGMSPLUS
BRADEN SCHOOL OF TAX.
Faculty Support
Faculty Support
Faculty Support
Faculty Support
Faculty Support
Study
Study
StudyStudy
Law Student Services
Formal “Scheduled”
Meetings
Business Student Services
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