ЛЕГЕНДЫ И МИФЫ RCG MOSCOW, AUGUST 2015
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
RCG
RCGMOSCOW, AUGUST 2015
MOSCOW, OCTOBER 2015
C-DIGITALPR FMCGMOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
MOSCOW, AUGUST 2015
: , . . CHALLENGE:Rexona Men Rexona Women. Rexona Men, .
INSIGHT: , 2014 FIFA World Cup. : , , Rexona Men - , , .MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
, . .
. . . MOSCOW, OCTOBER 2015, !
BOOMSTARTER
MOSCOW, OCTOBER 2015
REXONA MEN
MOSCOW, OCTOBER 2015
: 42 000 . 1,5 . 120 . PR Value 193 500. 2014 Rexona Men 66 , 18% .
MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
.
.
CHALLENGE: Rexona MotionSENSE. , .
: 2015 , , . . .: Rexona: , . MOTIONsense 2015 .
- - .MOSCOW, OCTOBER 2015
, , .
. , . . . MOSCOW, OCTOBER 2015
1500 .
, - .
MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
REXONA MEN
MOSCOW, OCTOBER 2015
: KPI 331 .MEDIA IMPRESSIONS 561 140 163. 40 000 .
Rexona 1,6% (160 ). : 18,1%, 34,9%.
MOSCOW, OCTOBER 2015
MOSCOW, OCTOBER 2015
.
. 321MOSCOW, OCTOBER 2015
--. .
User Journey. , , , ! . . 654MOSCOW, OCTOBER 2015
,
. . . .
78MOSCOW, OCTOBER 20159
. .8
!MOSCOW, AUGUST 2015
Related Documents
