How to make a winning presentation
Aug 15, 2015
How to make
a winning presentation
Goals
Gather interest from your audience
Explain your product or service
Convince them to take action
Audience
Understand their needs
Define who you are targeting
Understand their background
Investor Presentation
Interest – find a good investment
Target Audience – investors
Background – financial or product
Structure
Product and Sales
Problem and Solution
Market and Financial
Team and Background
Problem
Simple and clear problem statement
Define target customers
Show proof through customer interaction
Solution
Explain how it solves customer problem
Describe proposed solution
Show proof through customer interaction
Product
Feature set and roadmap
How solution is packaged into product
Pricing and COGS
Sales
Channels and Go-To-Market
How is the product sold
Unit economics with proof
Market
Growth projections
Market size and market trends
Competition
Financial
Growth projections
Financial model
Growth requirements
Team
Relevant background
List all founders and key employees
Company timeline
Team
Relevant background
List all founders and key employees
Company timeline
Call to action
What you need it for
How much money you need
Current status of fundraising