© 2009 IBM Corporation DYNAMIC INFRASTRUCTURE ® Helping build a smarter planet Presenters Name - Presenters Title MM/DD/Year.

© 2009 IBM Corporation

DYNAMIC INFRASTRUCTURE®

Helping build a smarter planet

Presenter’s Name - Presenter’s Title

MM/DD/Year

2 © 2009 IBM Corporation

Dynamic Infrastructure: Helping build a smarter planet

The world is smaller and flatter.



Globally, systems and infrastructure are reaching a breaking point.

Explosion of data, transactions, and digitally-aware devices strains IT infrastructure and operations.

Exponential growth in communications subscribers and services exposes bandwidth limitations.

Supply inefficiencies and demand spikes tax energy and utility systems.

Clogged and congested roadways impact productivity.

Networks, supply chains, and borders face a proliferation of new risks and threats.

Meanwhile, customer expectations and competitive pressures are increasing.

3



The need for progress is clear.

85% idleIn distributed computing environments, up to 85% of computing capacity sits idle.

Consumer product and retail industries lose about $40 billion annually, or 3.5 percent of their sales, due to supply chain inefficiencies.

33% of consumers notified of a security breach will terminate their relationship with the company they perceive as responsible.

33%

40 billion

Explosion of information driving 54% growth in storage shipments every year.

1.5x

70¢ per $170% on average is spent on maintaining current IT infrastructures versus adding new capabilities.



The opportunity for progress is clear.

1.5M new customers each month

$75M annual operating cost savings

Bharti Airtel:Infrastructure integrates channel and customer facing processes - enabling a seamless customer experience, higher customer satisfaction - more profitable growth in the highly competitive mobile communications marketin India.

DTE Energy Company: Projects US$75M in annual operating cost savings by undertaking a massive consolidation of business systems and standardization across all business units.

CLS: In partnership with IBM, CLS created the world’s first and only global system for real-time simultaneous and irrevocable settlement of payment instructions and foreign exchange transactions, peaking at $5.4 trillion a day and growing.

Handles over50% of global trades



We must move past today’s challenges to seize tomorrow’s opportunities.

HOW CAN WE ADDRESS … WHILE ALSO LAYING A FOUNDATION FOR …

HIGHER SERVICE EXPECTATIONS Internet-savvy consumers and employees expect 24x7 access to quality services.

RISING COST PRESSURES Staggering levels of complexity and inefficiency drive up cost and stifle innovation.

NEW RISKS & THREATS The connected, collaborative world is also a more vulnerable world.

BREAKTHOUGH PRODUCTIVITYAlmost any person, object, or service can become digitally aware and connected creating new possibilities for change.

ACCELERATED VALUE CREATIONMore adaptive capabilities like cloud computing create new opportunities.

INCREASED VELOCITYThe faster pace of business and society demands a more responsive, agile infrastructure.



It’s time to start thinking differently about infrastructure.



In this smarter world, we need our infrastructure to propel us forward, not hold us back.

Infrastructure that is instrumented, interconnected and intelligent.

Infrastructure that brings together business and IT to create new possibilities.

We need a dynamic infrastructure.

Facilities Facilities InfrastructureInfrastructureFacilities Facilities InfrastructureInfrastructure

ProductionProductionInfrastructureInfrastructureProductionProductionInfrastructureInfrastructure

MobilityMobilityInfrastructureInfrastructureMobilityMobilityInfrastructureInfrastructure

TechnologyTechnologyInfrastructureInfrastructureTechnologyTechnologyInfrastructureInfrastructure

Communications Communications InfrastructureInfrastructureCommunications Communications InfrastructureInfrastructure

+ + + +



Dynamic Infrastructure: Addressing today’s challenges and tomorrow’s opportunities.

Not only ensuring high availability and quality of existing services, but also meeting customer expectations

for real-time, dynamic access to innovative new services.

Not just containing operational cost and complexity, but achieving

breakthrough productivity gains through virtualization, optimization,

energy stewardship, and flexible sourcing.

REDUCE COST

IMPROVE SERVICE

MANAGE RISK

Not only addressing today’s security, resiliency, and

compliance challenges, but also preparing for the new risks posed by an even

more connected and collaborative world.

Dynamic Infrastructure



Dynamic InfrastructureSmart is: Improving Service

SMART ISIncreasing utilization of critical business assets while maximizing ROI.

BP Angola: Improves production efficiency through improved uptime, improves employee and environmental safety, to position BP for maximum efficiency and safety; shorter time to investment recovery.

SMART ISWinning industry recognition for excellent service.

SKY: Network and service assurance solution monitoring 1000s of network devices and application services at over 1,200 exchanges, 24x7 availability to more than 1.6 million broadband customers.



Dynamic InfrastructureSmart is: Reducing Cost

SMART IS95% reduction in cost per transaction.

Bank of Russia: Improvements in operations and energy efficiency are saving approximately $400 million per year and allows dynamic response to business needs since operational workload for technical staff has been reduced by 85%.

SMART ISReducing operating costs by reducing physical servers up to 70%.

University of Pittsburgh Medical Center: Reduces capital and operating costs by up to $30M, improves energy efficiency by reducing floor space 40% and physical servers 67%.



Dynamic InfrastructureSmart is: Managing Risk

SMART ISConnecting to the world securely with 100% availability.

SMART ISProtecting your customer... and your brand with no loss of data.

Australian Open: Securely, resiliently provides scalable resources 100x normal scalability, real-time analysis and prevention of attacks and achieves 23% reduction in energy consumption, with 100% website availability.

Bank of Montreal: Providing a recovery point of zero and a recovery time of 2 hours helps reduce operational risk, increase client trust, improve availability, and meet stringent regulatory compliance requirements.



How do we build a more dynamic infrastructure?

13

Address today’s operational challenges to free up resources for new investments.

Converge business and IT infrastructure to work in concert, achieving breakthrough productivity and greater business value.

Utilize alternative sourcing approaches, like cloud computing, to deliver new services with agility and speed.



IBM’s solution strategy is aligned with the needs of a dynamic infrastructure.

IBM IS INVESTING IN…

Energy efficient servers, storage, and facilities. Virtualization and consolidation solutions. Information infrastructure. Standardization and automation.

Pervasive and preventive security solutions. Global resiliency and security centers Comprehensive resiliency solutions. Compliance and long term information retention.

Cloud based services and solutions. Service Management Industry Solutions. Application management and hosting.

A DYNAMIC INFRASTRUCTURE HELPS…

REDUCE COST

IMPROVE SERVICE

MANAGE RISK



Start your transformation journey today.

www.ibm.com/dynamicinfrastructure



End of front-end business pitch. Transition from here to CIO / IT / Operations pitch.



Dynamic Infrastructure…

…delivers superior business and IT services with agility and speed.

17

Enables visibility, control, and automation across all business and IT assets.

Transforms assets into higher value services.

Highly optimized to achieve more with less.

Addresses the information challenge.

Leverages flexible sourcing like clouds.

Manages and mitigates risks.



...supporting converged management to deliver smarter business outcomes.

DYNAMIC INFRASTRUCTURE

Dynamic Infrastructure:Enabling visibility, control and automation across all business and IT assets….

Facilities Infrastructure

ProductionInfrastructure

MobilityInfrastructureMobilityInfrastructure

TechnologyInfrastructure

Communications Infrastructure

+ + + +VISIBILITY CONTROL AUTOMATION

18



SERVICE-ORIENTED… Rapid service deployment. Reusable service components. Secure and reliable processes.

AND SERVICE-MANAGED Integrated management across all assets. Service visibility, control and automation. Manage complex, rapid changes.

Dynamic Infrastructure: Transforming these assets into higher value services….

…implementing a service-oriented, service-managed approach torapidly and dynamically deliver business and IT services.

DYNAMIC INFRASTRUCTURE

19



Dynamic Infrastructure:Is highly optimized to achieve more with less….

=

CLOUD COMPUTING

Reduced Cost

…leveraging virtualization, energy efficiency, standardization andautomation to free up operational budget for new investment.

VIRTUALIZATION + ENERGY EFFICIENCY +STANDARDIZATION AUTOMATION+

20



Dynamic Infrastructure: Leveraging flexible sourcing like clouds….

Respond faster to business requirements.

Provide overflow computing power.

Reduce capital and operational costs associated with delivery of services.

TOOLS, TECHNOLOGIES AND SERVICES

MANAGED SERVICES

OUTSOURCING

CLOUD COMPUTINGCLOUD COMPUTING

FLEXIBLE SOURCING

…allowing you to quickly realize direct business benefits.

21



Dynamic Infrastructure: Addressing the information challenge….

I have to store it:

I want to store it:

I can’t store it:

COMPLIANCE

BUSINESS VALUE

BUDGET

…achieving information compliance, availability, retention and security objectives.

22



Dynamic Infrastructure:Helping you manage and mitigate risk….

NEW POSSIBILITIES.NEW RISKS.

BUSINESS RESILIENCYacross globally integrated systems.

COMPLIANCE SOLUTIONSfor exploding data volumes and complex regulatory environments.

SECURITY FRAMEWORKSpanning physical, IT, mobile and “smart” assets.

…providing the end-to-end approach needed in aninstrumented, interconnected and intelligent world.

23



…delivers superior business and IT services with agility and speed.

Dynamic Infrastructure…

Enables visibility, control, and automation across all business and IT assets.

Transforms assets into higher value services.

Highly optimized to achieve more with less.

Addresses the information challenge.

Leverages flexible sourcing like clouds.

Manages and mitigates risks.

24



Building a dynamic infrastructure…

…requires an integrated, holistic approach.

25



Building a dynamic infrastructure.

Service Management

Asset Management

Virtualization

Energy Efficiency

Business Resiliency

Security

Information Infrastructure

Provide visibility, control and automation across all the business and IT assets to deliver higher value services.

Maximizing the value of critical business and IT assets over their lifecycle with industry tailored asset management solutions.

Leadership virtualization and consolidation solutions that reduce cost, improve asset utilization, and speed provisioning of new services.

Address energy, environment, and sustainability challenges and opportunities across your business and IT infrastructure.

Maintaining continuous business and IT operations while rapidly adapting and responding to risks and opportunities.

End to end industry customized governance, risk management and compliance solutions.

Helping businesses achieve information compliance, availability, retention, and security objectives.



A dynamic infrastructure is a journey…

…these interrelated initiatives can provide the DNA needed to thrive in a smarter planet.

27



IBM’s own smart transformation has delivered results.

1997 Today

CIOs 128 1

Host data centers 155 7

Web hosting centers 80 5

Network 31 1

Applications 15,000 4,700

From 2002 through 2007, IBM's own IT investments delivered a cumulative benefit yield of approximately $4 billion. For every dollar invested, we saw a $4 cumulative benefit.

IBM IT Transformation

Cloud-enabled on demand IT delivery solution

Self-service for 3,000 IBM researchers across 8 countries. Real time integration of information and business services.

The virtualized environment will use 80% less energy and 85% less floor space.

2X existing capacity, no increase in consumption or impact by 2010.

Project Big Green

Consolidation and virtualization - thousands of servers onto approximately 30 IBM System z™ mainframes.

Additional virtualization leveraging System p, System x and storage across enterprise.

Substantial savings being achieved in multiple dimensions: energy, software and system management and support costs.

Data Center Efficiencies Achieved



Important considerations when building a dynamic infrastructure.

How to get started.

Flexible sourcing options.

Collaborate with our experts.

29



How to get started?

Assess potential benefits.

Collaborate to build the right blueprint for success.

30

What does IBM have to offer?

Deep business architecture, strategy and change and data center strategy expertise.

Open standards based approach with a supporting ecosystem of partners.

Experience from thousands of client engagements. Structured architecture approach based on industry

best practices. Award-winning implementation blueprints and patterns. Experiences from our own transformation. The broadest systems, storage, software and services

portfolio in the industry to find the right fit for your business.

Unparalleled research organization and extensive patent leadership.

Proven tools, assessments and workshops by key initiatives to measure business impact.



Flexible sourcing options….

Tools, Technologies and Project-based Services Leverage the tools, technology and services from IBM

to help you quickly build an effective and responsive infrastructure.

Managed Services The widest array of remote managed services,

on site managed services and hosting services.

Outsourcing Increase speed and certainty of business driven

IT and process change. Value-enhancing, cost efficient Business Process,

Application and IT and Integration Services.

Cloud Computing Options As an industry leader in cloud and cloud-like services

and technologies, IBM can help you build private clouds or outsource portions of your IT to cloud environments.

…that help you develop the right sourcing strategy for your business.

31



Collaborate with our experts. Skills & Expertise Business domain expertise across all industries. Span the spectrum from ideation to implementation. Over 3,500 Security & Privacy professionals globally. Over 4,500 skilled System z services experts. Over 5,000 ITIL-certified consultants in 30 countries. Over 20,000 SOA trained professionals. Over 93,000 application professionals 5000+ network professionals in over 65 countries. Closely linked to IBM Research & cross disciplinary expertise

through IBM Academy of Technology.

IBM Worldwide Client Centers Executive Briefing Centers and WW Design Centers Proof of Concept and Benchmark Centers. IBM and Business Partner Innovation Centers. Industry Solution and Cloud Computing Centers.

Extensive access to online resources IBM White Papers & IBM Redbooks. Technical papers, Blueprints and patterns to accelerate

transformation.

32



Dynamic Infrastructure….

A dynamic infrastructure can help you improve service, reduce costs and manage risk.

33

…delivering superior business and IT services with agility and speed.

Next steps? In depth briefings.Collaborative workshop or assessment from

IBM or our Certified Business Partners.Proofs of Concept.



www.ibm.com/dynamicinfrastructure

34



Trademarks and notes

IBM Corporation 2009

IBM, the IBM logo and ibm.com are registered trademarks, and other company, product or service names may be trademarks or service marks of International Business Machines Corporation in the United States, other countries, or both. A current list of IBM trademarks is available on the Web at “Copyright and trademark information” at www.ibm.com/legal/copytrade.shtml

Dynamic Infrastructure is a registered trademark of IBM. Adobe, the Adobe logo, PostScript, the PostScript logo, Cell Broadband Engine, Intel, the

Intel logo, Intel Inside, the Intel Inside logo, Intel Centrino, the Intel Centrino logo, Celeron, Intel Xeon, Intel SpeedStep, Itanium, IT Infrastructure Library, ITIL, Java and all Java-based trademarks, Linux, Microsoft, Windows, Windows NT, the Windows logo, and UNIX are trademarks or service marks of others as described under “Special attributions” at: http://www.ibm.com/legal/copytrade.shtml#section-special

Other company, product and service names may be trademarks or service marks of others. References in this publication to IBM products or services do not imply that IBM intends to

make them available in all countries in which IBM operates.



Supporting modules with general client facing charts for selected use.

Slide title Slide number

Architectural Model for Dynamic Infrastructure 37

Ecosystem of partners worldwide 38

Where to start Dynamic Infrastructure Entry Assessments & Workshops 40

Service Management 45

Asset Management 51

Virtualization 57

Energy Efficiency 63

Business Resiliency 69

Security 75

Information Infrastructure 81

Cloud Computing 87

IBM Global Financing



Architectural Model for Dynamic Infrastructure®

DEVELOPERS OPERATORSCORE ENTERPRISE ADMINISTRATION

SERVICE REQUESTORS

SERVICE MANAGEMENT

APPLICATION ARCHITECTURE

SERVERS STORAGE NETWORK

VIRTUAL IT INFRASTRUCTURE

SERVERS STORAGE NETWORK FACILITIES

PHYSICAL IT INFRASTRUCTURE

END USERS

END USERS

RE

SIL

IEN

CE

BUSINESS INFRASTRUCTURE

END USERSSERVICE

CREATORS

INFORMATION INFRASTRUCTURE



Ecosystem of partners worldwide

Open Internet, Management, Information, Network, and

SOA Standards



Dynamic InfrastructureSmart is: Improving Service

SMART ISGrowing your business through access to cloud-based computing resources.

Exa: Doubled their business every year for five years by utilizing Computing on Demand resources – growing from a small, local company to a global enterprise. Exa set themselves up for a strong competitive advantage and is able to adapt rapidly and flexibly.

SMART ISDriving insight in minutes, not days.

Ecole Polytechnique: Using IBM supercomputers for simulation, Ecole Polytechnique is developing a model that will complete – in a few seconds – what would have taken days in wet lab research; advancing research in neurological and psychological disorders.

39



Where to start: Dynamic Infrastructure Entry Assessments & Workshops.

Understand the dynamic infrastructure vision but need to know its applicability to your business

If you... IBM offers...

Assessment Description Output

Dynamic Infrastructure Innovation Workshop

Evaluates current and target state for 14 IT characteristics; identifies strategic business alignment and gaps Performed by: IT Architects, Specialists or Consultants or Specialty Elite Business PartnersTime: 1 day

Workshop Report: Observations, comments and recommendations; set of roadmaps for closing high priority gaps

Express IT Strategy Assessment

For midmarket clients, examines IT strategy and alignment to business direction and its support of business through effective management of resources and investmentsPerformed by: IBM consultants or Business PartnersTime: 4 weeks

Recommendations for improvement: prioritized initiatives and activities, costs and benefits, relevant industry and technology points of view



Where to start: Improved Services Entry Assessments & Workshops.

Need to automate IT processes, manage business services, manage SOA environments or converge business and IT asset management


Visibility, Control, Automation assessment

Assesses your ability to deliver quality services to your customersPerformed by: Self assessment / Time: <30 mins

Printout of results to help you plan your service management strategy and implementation

Service management assessment

Evaluates IT processes and their importance toyour IT service management efficiency and effectiveness.Performed by: Self assessment / Time: 30-60 mins

Printout of prioritized improvements to your Service Management capabilities

Service management strategy & planning workshop

Offers a rapid, structured approach to developing a detailed strategic roadmap for IT service management implementation or enhancementPerformed by: IT Consultants, architectsTime: 2-3 days w/client over 4-5 weeks

Flash assessment; Roadmap of initiatives to improve service management capabilities

Enterprise Asset Management ROI Potential Workshop

Provides a quick understanding of the potential financial impact of improving the management of your operating assetsPerformed by: Business ConsultantsTime: 3 days

Proposal that includes recommended solution, benefit summary, high level ROI analysis




Where to start: Cost Reduction Entry Assessments & Workshops.

Need to reduce costs caused by server sprawl, escalating storage costs, inefficient application infrastructure or rising power and cooling expenses


Server Consolidation Efficiency Study

Analysis of server environment optimization, outlining various investment and savings scenarios. Performed by: IT consultants / Time: 1 day

Business case and ROI report

IT Optimization & EE Assessment

Examines potential savings in moving to a more optimized IT environmentPerformed by: Specialty Business Partners / Time: 1 day

TCO and ROI presentation

Move Up to IBM Server Makeover Offer

High-level server consolidation assessmentPerformed by: Technical sales support / Time: 1 hr for client / 5 days to generate report

Server Makeover Report: observations, server reduction plan, TCO Analysis, recommendations

Storage Enterprise Resource Planning Utilization Study

Analyzes storage environment management with focus on storage utilization Performed by: IT consultants / Time: 3 – 18 wks

Report detailing how to better manage their storage (e.g. lower cost storage media, reclaiming, consolidating)

WebSphere VE Value Assessment

Assesses ROI for deploying WebSphere Virtual EnterprisePerformed by: WebSphere sellers / Time: 2 days

TCO model, business case presentation, solution architecture

Energy Efficiency Benchmark

Determines how green your businesses is in comparison to other businessesPerformed by: Self assessment / Time: 30-60 mins

Green "score" versus an average score

Systems Green

Estimates potential energy & cost savings if IT systems optimized Performed by: IT Architects, Specialists / Time: 2 days

6+ page report and one hour teleconference




Where to start: Risk Management Entry Assessments & Workshops.

Need to manage risks through a more resilient and secure infrastructure


Resilient Business Infrastructure Workshop

Assesses risk exposures, gaps in business continuity plan and next steps towards a more resilient businessPerformed by: IT consultant, solution sales leader or Specialty Dynamic Infrastructure Business Partners / Time: 1 day

Report highlighting high level recommendations on next steps

IBM Storage Optimization

Assesses present storage posture and what needs to be done to manage your storage infrastructure more efficientlyPerformed by: Self assessment / Time: <30 mins

Report highlighting areas of improvement

Storage Optimization Study and Workshop

Reviews storage environment and options to gain control over potential growth. Focus is on standardization, control, and virtualization.

Performed by: IT architects / Time: Custom based on scope

Report defining specific improvements and supporting business case

Client Security Readiness Tool

Helps define current security posture and recommended prioritiesPerformed by: Skilled security professionals / Time: 4 hrs

Customized, prioritized IT security strategic roadmaps

Security Whiteboard Session

Reviews top security concerns and exposures, focus is on risk and compliance; suggests potential improvementsPerformed by: Technical consultants / Time: 1 day

Session summary

Express IT Vulnerability Assessment

For midmarket, analyzes vulnerabilities in Web-based applications / networks and how to address them Performed by: Security consultants and Business Partners / Time: 3 weeks

Report documenting low, medium and high-risk exposures and recommendations for improvements




Dynamic Infrastructure 5-pack supporting module for Service Management.



Visibility - See Your Business Services.

Control - Manage your risk and compliance.

Automation - Build Agility into your Operations.

Dynamic Infrastructure – Service ManagementSmart is: Providing visibility, control and automation across all the business and IT assets to deliver higher value services.

Improve quality and reduce costs through operational and workflow automation.

Improve quality and reduce costs through operational and workflow automation.

Improve process discipline while remaining effective while systems grow.

Improve process discipline while remaining effective while systems grow.

Create an integrated, actionable, and insightful view into critical metrics.

Create an integrated, actionable, and insightful view into critical metrics.



A comprehensive portfolio of leadership products and services to manage all aspects of a dynamic infrastructure with visibility, control and automation.

IBM Service Management offerings and capabilities.

IBM SERVICE MANAGEMENT OFFERINGS

Business service management. Event management (systems, network and

energy). Request-driven provisioning and scheduling. Integrated service delivery and process

automation. Service request management. Solutions for cloud computing.

SOA performance management. IT governance. Continuous data protection and automated

archiving. Security of applications, data, and processes. End-to-end asset management. IT financial management with chargeback and

billing.

IBM LEADERSHIP

Market Share LeaderSystem Management #1 in Availability & Performance – Gartner. #1 in Operations Mgt. software – Gartner. #1 in Event, Fault and Log Mgt. – IDC. #1 in Event Automation – IDC. #1 in Performance Management Software – IDC.

Service Assurance #1 in System and Network Management – IDC. #1 in Network Management – Gartner.Storage #1 in Archive and Hierarchical Storage Mgt,

– IDC.Security #1 in Identity and Access Mgt. – IDC.



IBM can help with a comprehensive suite of service management services …

Strategy and planning creates an approach that’s aligned with business objectives.

Design and implementation is based on a proven approach and framework.

Proven reference architectures and leading practices accelerate the design process.

Design Implement Manage

Managed servicesIT Asset ManagementHelp DeskSelf-enablement portalRemote managed infrastructure service

Business of IT executive workshop

Service management design

Service management strategy and planning

Service management implementation – accelerators for service and asset management

Event management and monitoring

Business of IT dashboard

Service management implementation services

Strategize and plan



Visibility -See Your Business Services.

Control - Manage your risk and compliance.

Automation - Build Agility into your Operations.

Dynamic Infrastructure – Service Management Next Steps

Implement automation across real-time operational tools, process workflows and all IT and non-IT assets.

Leverage service delivery and support automation across the service lifecycle.

Implement automation across real-time operational tools, process workflows and all IT and non-IT assets.

Leverage service delivery and support automation across the service lifecycle.

Integrate real-time event, resource, security and asset/ configuration data.

Integrate process workflows with operational tools to enforce controls.

Leverage service management design for an integration roadmap.

Integrate real-time event, resource, security and asset/ configuration data.

Integrate process workflows with operational tools to enforce controls.

Leverage service management design for an integration roadmap.

Implement dashboards for real-time operations and process management.

Get started with the ITSM Self-Assessment Tool.

Leverage service management strategy and planning services.

Implement dashboards for real-time operations and process management.

Get started with the ITSM Self-Assessment Tool.

Leverage service management strategy and planning services.



Swisscom Mobile

Client results

“Managing the PCI DSS regulations was mandatory, but IBM provided us with more than just compliance. Sensitive data is secure, systems are monitored closely for performance issues, and our IT staff can focus on more mission-critical activities.”

The company sought a managed security service that could provide a mix of full-scale security management for critical card holding systems.

“Maintaining hundreds of versions of backed up data can create a management nightmare for companies. Tivoli software simplifies the process immensely to strengthen governance and improve risk management.”

GDV wanted to help clients decrease the time and cost of recovering from service outages and disasters.

“By providing a single platform for asset and service management, Tivoli software enables us finally to understand the true costs of our IT services and the impact of these costs on profitability.”

In just five years, the number of IT assets under management more than tripled, and the number of support calls received each month reached approximately 2,000.

“IBM Tivoli Netcool software enables us to deliver more services, to better manage service levels and to better deliver against customer expectations while controlling operating costs and improving operational efficiency.”

Needed a centralized, flexible, efficient and reliable service assurance system for monitoring existing and future wireless networks.

Hudson’s Bay Company

Global Data Vaulting

Merkur Group



Dynamic Infrastructure 5-pack supporting module for Asset Management.



Dynamic Infrastructure – Asset ManagementSmart is: Maximizing the value of critical business and IT assets over their lifecycle with industry tailored asset management solutions.

Consolidated Asset ManagementManage the lifecycle of all critical assets.

IT Asset ManagementTrack and manage the lifecycle of IT assets.

Manage security policy compliance. Track hardware and software deployment. Manage audit, lease and software compliance exposures. Combine inventory, maintenance, contacting processes.

Deep Industry FunctionalityMeeting the needs of asset intensive industries.

Converged AssetsLeverage operational assets with embedded IT.

Physical devices are becoming IP enabled - smart meter. Embedded IT improves asset performance. Enable remote monitoring and automation.

Address all types of assets: Production, Delivery, Transportation, Facilities, Infrastructure and IT.

Enforce best practices across the enterprise. Ensure safe and reliable operations.

Industry specific solutions for Nuclear Power, Utilities, Transportation, Life Sciences, and Oil & Gas.

Supporting infrastructure with Spatial and Linear Asset Management.



The only unified solution for asset, service, change and configuration management built on a common platform and leading, standards-based technology. Uniquely addresses increasingly complex assets that include IT hardware and software components in traditional enterprise assets.

IBM Asset Management offerings and capabilities.

IBM ASSET MANAGEMENT OFFERINGS

Enterprise Asset Management Industry Specific Solutions: Nuclear Power,

Utilities, Life Sciences, Oil & Gas, & Transportation.

IT Asset Management Service request management. License Compliance Manager.

Functional Extensions: Service Providers, Spatial Asset Management,

Linear Asset Manager, Mobile Work Manager, Navigator, Calibration.

IBM LEADERSHIP

Companies who use IBM Asset Managementworldwide 10 of the 20 largest diversified UTILTIES. 7 of the 13 busiest AIRPORTS. 5 of the 10 largest OIL & GAS companies. 11 of the 12 major AEROSPACE & DEFENSE

companies. 7 of the 10 largest AUTOMOTIVE Manufacturers.

Market LeaderEnterprise Asset Management (EAM) 1# in Enterprise Asset Management Market Share

– ARC Advisory Group. 1# in Enterprise Asset Management Market Share

– International Date Corporation. Gartner Magic Quadrants for EAM. IDC Energy Insights Short List Work and Asset

Management for Energy Delivery.



IBM can help with a comprehensive suite of asset management services …





Managed services Asset ManagementService Desk Self-enablement portalPlatform Integration & Deployment Services Software Platform Management Services End User Mobility ServicesTelecom Expense Management Services

Business of IT executive workshop

Assetmanagement design

Asset management strategy and planning

Asset management implementation – accelerators for service and asset management

Business Operational Dashboards

Asset management implementation services

Strategize and plan



Dynamic Infrastructure – Asset Management Next Steps

Consolidated Asset ManagementManage the lifecycle of all critical assets.

IT Asset ManagementTrack and manage the lifecycle of IT assets.

Implement IT Asset Management and improve inventory, maintenance, contacting processes.

Implement License Compliance Management to rack hardware and software deployment.

Deep Industry FunctionalityMeeting the needs of asset intensive industries.

Converged AssetsLeverage operational assets with embedded IT.

Help IT and Operations work together to support IT-enabled assets with asset management for all assets types.

Automate workflows to enhance operational efficiencies. Leverage solutions built on standards-based (Java)

technologies for Improve agility and flexibility.

Leverage IBM leadership in asset management. Implement consolidated enterprise asset management. Increase the reliability and availability of assets, and the

services the assets collectively support.

Leverage IBM’s industry specific strategy ,consulting, integration and implementation leadership.

Start an asset management assessment. Increase productivity of the workforce while capturing

knowledge.



Swiss Re

Client results

“IBM has provided

a solution to help

BP’s journey

towards efficiency

and safety.”

Deploying asset

management for

world-class efficiency.

“Our goal was to

establish a platform

for DTE Energy to

thrive in a dynamic

and challenging

environment. We

think IBM products

and their integration

were keys to our

project's success.”

Projected US$75

million in annual

operating cost

savings.

“These days,

maintaining ITIL

standards is an

absolute necessity.

By automating

compliance, we can

focus on other core

responsibilities.”

Streamlined IT

services and asset

management allowing

staff to focus on other

core responsibilities.

“We will continue to

gain significantly

better control of our

IT infrastructure

through the use of

IBM Service

Management

solutions.”

IBM helps Swiss Re

IT make ITIL best

practices actionable

consolidating 40

change processes

into one.

BP DTE Energy BAE Systems



Dynamic Infrastructure 5-pack supporting module for Virtualization.



Dynamic Infrastructure – VirtualizationSmart is: Leadership virtualization and consolidation solutions that reduce cost, improve asset utilization, and speed provisioning of new services.

Improve service responsiveness.Reduce operating costs.

Consolidate via virtualization to fewer systems. Simplify management of the infrastructure. Recapture floor space through consolidation.

Dynamically adapt to the peaks of the business.Manage availability in a 24/7 world.

Increase availability and improve resiliency. Manage and secure data without affecting its availability.

Improve system, network and application performance. Process more information in real-time to make better

business decisions. Bring new services online quickly.

Dynamically deliver resources where needed most. Make data available from anywhere, anytime.



A comprehensive portfolio of leadership products and services for virtualization of the IT infrastructure to reduce operational costs and complexity, resolve space, power, and cooling constraints in the data center, and contribute to advancing the companies IT efficiency and cost structure.

IBM Virtualization offerings and capabilities.

IBM VIRTUALIZATION OFFERINGS

Virtualized Servers and Storage. Server Consolidation Efficiency Studies. Server and Storage Virtualization solutions. Virtualization Management Solutions. Virtualization and Consolidation Services.

Application Infrastructure Virtualization. Client Virtualization Solutions. Network Optimization Solutions Implementation Services. Financing and IT asset disposal Services. Strategy & Planning Services.

IBM LEADERSHIP

Over 40,000 clients exploiting IBM system-level virtualization.1

Over 10,000 IT optimization engagements.1

100% of IBM mainframes are delivered virtualization ready.3

IBM Remote Managed Infrastructure Services typically reduce monitoring & management related costs by 20%+.

IBM’s IT transformation has consolidated thousands of servers onto approximately 30 IBM System z™ mainframes.

Recognized leader in Storage Services2, IT Consolidation Consultancy Services4, and Network Consulting and Integration Services.5



IBM can help with a comprehensive suite of virtualization services.


Remote Managed Infrastructure

Services

Assessment services for server, storage, network and applications

Design Workshop WW Technical Centers

IT Strategy and Architecture Services- Infra.

Strategy &

PlanningOptimization services for servers, storage,

network and applications

Virtual Infrastructure Access Services for client virtualization

Virtualization implementation services for servers, storage network and applications

Strategize and plan






Dynamic Infrastructure – Virtualization Next Steps

Improve service responsiveness.Reduce operating costs.

Start with a Systems Consolidation Study. Leverage IBM’s leadership server and storage products. Increase utilization of servers through consolidated

workloads. Balance storage utilization with San Volume Controller.

Dynamically adapt to the peaks of the business.Manage availability in a 24/7 world..

Implement virtualization to increase IT utilization and efficiency with improved flexibility and resilience.

Implement high availability and disaster recovery infrastructure using virtualization as a base.

Leverage IBM’s IT Optimization studies and business value assessment.


Optimize network for new systems environment


Leverage IBM’s IT Optimization studies. Leverage IBM’s Web Infrastructure Optimization and

Virtualization Services.



Client results

St. Helen’s Council

Gwinnett County Nationwide Insurance

Rotech Healthcare

“With the IBM System x

solution… it takes

minutes rather than

weeks, and we utilize

the hardware much

more effectively.”

Accelerated the

deployment of

new servers from

weeks to minutes.

Gwinnett County IT

group can now

respond quickly to

changing user needs.

Storage system

maintenance can be

conducted without

application downtime

with IBM SAN

Volume Controller.

Including 50% Web

infrastructure cost

and 80% floor space

reductions with

IBM System z.

On track to save

more than $15M

over 3 years.

“The performance of

our applications has

been phenomenal. The

speed of interactions

has exceeded our

expectations.”

Improved efficiency

of IT team

enormously with

WebSphere Virtual

Enterprise compared

to siloed systems.



Dynamic Infrastructure 5-pack supporting module for Energy Efficiency.



Dynamic Infrastructure – Energy EfficiencySmart is: Addressing energy, environment, and sustainability challenges and opportunities across your business and IT infrastructure.

Energy ManagementMeasure and control energy usage.

IT EfficiencyReduce energy costs.

Implement more energy efficient servers and storage. Increase IT utilization and efficiency. Improve service with increased flexibility and resilience.

Environmental LeadershipEstablish green strategy.

Understand energy consumption. Produce reports to demonstrate energy savings over time. Put policies in place to manage and control energy use.

Comply with emerging stricter controls over energy consumption, greenhouse gases, and disposal of hazardous substances.

Align IT with corporate sustainability initiatives to drive brand value.

Data Center FacilitiesReduce capital and operational costs.

Extend the life of existing data centers. Rationalize data center infrastructure across the company. Design flexibility into my new data center infrastructure.



A comprehensive portfolio of leadership products and services for optimizing the energy efficiency of the IT infrastructure. These offerings help reduce energy and operational costs, resolve space, power, and cooling constraints in the data center and across the distributed environment, and contribute to achieving a company's overall green objectives.

IBM Energy Efficiency offerings and capabilities.

IBM ENERGY EFFICIENCY OFFERINGS

Energy Efficient Servers and Storage. Implementation services. Energy management solutions. Server and Storage Virtualization solutions. Server, storage, network and end-user

virtualization and consolidation services.

Data center strategy services. Data center design and build services. Energy Efficiency assessments. Financing and IT asset disposal services.

IBM LEADERSHIP

IBM named top Green IT Vendor by ComputerWorld (2007).

IBM is the world's largest operator of commercial data center space - over 8 million square feet.

IBM has designed and built over 30 million square feet of data centers for our clients.

IBM’s new 72,000 square foot data center in Boulder, CO is designed to achieve 71% efficiency rating.

1990-2007, avoided energy use in IBM resulted in CO2 emissions equivalent to 45% of IBM’s 1990 energy use, average saving of $18.2 million per year in utility costs.

IBM IT transformation includes 18,500 virtualized images deployed as part of 3900-to-30 consolidation which achieved up to: 70% operational savings, 80% energy savings, and 85% floor space savings.



IBM can help with a comprehensive suite of energy efficiency services to drive significant operational and cost savings.


Managed Services Outsourcing and

Managed Services capabilities

Data center energy efficiency assessments

IT carbon strategy study

Server, storage, network and end user optimization services (consolidation and virtualization)

Server & Storage Implementation services

Strategize and plan

Benefits: Up to 40% annual savings with < 2 year payback from energy efficiency assessments.

Up to 20% total cost savings and 30% energy savings form scalable modular data center.

Defer 40-50% capital and operational costs from modular data center design.

Up to 30-70% total cost of ownership savings from IT consolidation and virtualization.

Adopt high density servers at up to 35% less cost savings with no disruption to operations.

Server consolidation efficiency study Data Center

Construction (build)

Scalable modular data center, Enterprise modular data center, Portable modular data center, High density zone

Data center design



Dynamic Infrastructure – Energy Efficiency Next Steps

Energy ManagementMeasure and control energy usage.

IT EfficiencyReduce energy costs.

Start with an IT Energy Efficiency assessment. Leverage IBM’s leadership server and storage products. Implement virtualization to Increase IT utilization and efficiency

with improved flexibility and resilience.

Environmental LeadershipEstablish green strategy.

Implement energy monitoring and reporting. Put policies in place to manage and control energy use. Integrate energy data into enterprise management

applications.

Benchmark your operations versus industry best practices.

Investigate incentive programs to reward IT energy efficiency initiatives.

Data Center FacilitiesReduce capital and operational costs.

Implement services to extend the life of a data center and adopt new servers.

Conduct a data center strategy to reduce operational costs.

Design a new data center with a modular approach with one of IBM’s data center family solutions.



Client results

“Linux on System z

project is estimated

to save $15 million

dollars over the next

3 years.”

Reduce the space

and power

consumption by 80%

through virtualization

and consolidation.

“There’s a lot of

money to be saved on

space, cooling and

electricity with the

IBM solution.”

Consolidated and

virtualized on IBM

System x servers to

improve systems

reliability, decrease

operating costs, and

accommodate future

growth.

“IBM computers are

helping us cut our

energy usage by

about 60%”

Launched the UK’s

first operational zero

carbon data center

with help from IBM.

“The IBM solution

has really

accelerated our

value to the

business"

Implemented a

BladeCenter solution

to address their power

issue while expanding

the company's

capacity to deliver

quality service.

Nationwide Danske Telecom CentrinetHealth Services

Company



Dynamic Infrastructure 5-pack supporting module for Business Resiliency.



Dynamic Infrastructure – Business ResiliencySmart is: Maintaining continuous business and IT operations while rapidly adapting and responding to risks and opportunities.

Reduce cost through proactive incident responseReduce operational costs associated with outages.

Manage risk with end to end resiliencyAdopt a business-driven strategic approach to business resilience.

Minimize impact of potentially disruptive events by determining the right resilience strategy - by business process.

Respond more effectively to unforeseen events. Deploy resilience for services, operations and people. Assess business uptime needs against resiliency

requirements.Ensure resilient service deliveryEffectively manage risk for key business services in a 24/7 world.

Meet operational needs to address resilience requirements.

Protect business and IT assets to improve availability and recoverability.

Deploy automation for failovers and incident response. Use monitoring to ensure demand is satisfied during

demand spikes.

Maintain business operations and services. Implement failover work areas for your most critical

asset – your people. Avoid fines associated with compliance requirements

or service level agreements.

Ensure risk posture meets policies and regulations. Derive insight via dashboards, alerts and reporting. Utilize mixed sources for resilience; in-house, outtask,

outsource, managed services. Regularly test recovery plans.

Respond with speed and agilityGain real-time control over risk posture and exposures.



IBM Resilience offerings and capabilities.A comprehensive portfolio of leadership products and services for creating the right resilience solution. IBM helps clients manage risks, and thereby protect valuable business assets - including people - comply with standards and regulations, and continue business operations at the level which is right for you.

IBM RESILIENCY OFFERINGS

Resilient hardware – servers and storage. Implementation and optimization services. Resilience management solutions. Disaster recovery and work area recovery solutions. Data recovery and information protection services. Business Impact Analysis studies.

Resiliency workshops. Availability assessments. Proactive managed maintenance services. Virtualization solutions for improved resilience. Service management solutions for improved

resilience.

IBM LEADERSHIP

40 year history of providing resilient availability and recovery solutions.

Thousands of successful IBM resiliency solutions deployed worldwide.

More than 154 global resiliency centers in 55 countries with thousands of qualified IBM and partner consultants worldwide.

IBM hardware and storage designed for business continuity and RAS.

100% record of recovering clients’ systems who have declared a disaster.

More than 3,400 information protection clients with over 24 petabytes of data under management.



IBM can help with a comprehensive suite of resiliency solutions to mitigate risk and reduce operational costs and brand damage associated with disruptions.


Managed Services Outtasking,

Outsourcing and Managed Resiliency Services capabilities

Resilient Program Management

Computing on Demand Centers

Proactive Managed Maintenance Services

IBM Disaster Recovery Services and Availability Studies Server, storage, network and application resiliency

& optimization services

Server & Storage Implementation services

Strategize and plan

Benefits: Reducing operational cost and proving value to the business. Increasing customer satisfaction – internal and external. Mitigating costs associated with downtime. Reduce costs by 20-40% with a fully managed backup solution. Meeting regulatory compliance and increasing competitive advantage. Creating an environment which is agile, flexible and responsive to change.

Business Resilience Consulting Resilient Plans and

Procedure Validation

Resilient Design

Resilient Plans & Procedure Development

IBM Recovery Centers Resilience workshops, briefings

Information Protection Services



Dynamic Infrastructure – Business Resiliency Next Steps

Reduce cost through proactive incident responseReduce operational costs associated with outages.

Manage risk with end to end resiliencyAdopt a business-driven strategic approach to business resilience.

Start with a resilience assessment. Leverage IBM’s leading resilience expertise. Implement the appropriate business continuity plan. Implement an Information Protection Solution to reduce

costs, maximize efficiency and protect critical data.

Ensure resilient service deliveryEffectively manage risk for key business services in a 24/7 world.

Start with a Business Impact Analysis. Determine where the current gaps are in continuity. Determine where risk to data and inefficiencies lie. Implement controls to address disaster recovery

compliance requirements. Review proactive maintenance policies.

Start with a business risk assessment to understand cost of risk exposures (including compliance).

Leverage IBM’s leading industry consultants to understand the specific regulatory requirements.

Understand resilience optimization solutions to improve responsiveness.

Determine where risk to data and inefficiencies lie. Implement the right resilience strategy for each

business process. Review sourcing options for flexible response to

business needs. Review management and monitoring

solutions for proactive response.

Respond with speed and agilityGain real-time control over risk posture and exposures.



Bharti Airtel

Client results

“The real benefit to the business is a reduction in risk.”

Bank of Montreal

North American Healthcare

provider

On Line Do Brasil

Enables a recovery point objective of zero.

Enables restoration within two hours of a system failure.

Meets stringent recovery objectives.

Malcolm Sanderson, Bank of Montreal

“I would never have wanted to attempt this type of project without IBM and its leadership.”

State of the art network operations center designed to minimize chances of downtime.

Enhances quality and speed of medical services and provides noticeable financial savings.

Improves the ability to focus on providing top-notch healthcare services.

“The BladeCenter and System x environment provides our customers with optimal availability and gives us an energy-efficient and cost-effective solution. ”

Cuts management time by 30 percent.

Improves system availability and energy efficiency.

Expects a full return on investment in as few as three months.

On Line Do Brazil, LTDA

“IBM has been a partner for the innovation that we see as essential in our ability to sustain our rapid growth.”

Enables Bharti Airtel to focus resources on growing the business.

Highly flexible platform integrates customer-facing processes across all lines of business.

Has enabled Bharti Airtel to service 1.5M new clients / mo.

Jai Menon ,Group CIO, Bharti Enterprises, and Director Customer Service, Bhjarti Airtel



Dynamic Infrastructure 5-pack supporting module for Security.



Dynamic Infrastructure – SecuritySmart is: End to end industry customized governance, risk management and compliance solutions. Reduce the cost of security

Meet changing business needs.Provide end-to-end risk managementAdopt a business-driven strategic approach to security.

Prioritize security risks by criticality to key business processes.

Enable business change via a foundation of flexible controls. Meet operational needs to address compliance requirements.

Ensure secure service deliveryEffectively manage risk for key business services.

Meet operational needs to address security requirements. Protect business and IT assets to improve confidentiality,

integrity and availability. Build in automation to respond to market needs, reduce

cost and compliance fatigue.

Leverage smart security solutions to lower overall cost Explore a mix of in-house and managed solutions Embed security into projects and infrastructure to

enhance effectiveness.

Ensure risk posture meets policies and regulations. Improve incident response processes. Derive insight via dashboards, alerts and reporting.

Respond with speed and agilityGain control over risk posture and incident response.



Security, compliance, and risk management solutions and proven expertise to reduce the cost and complexity of securing the enterprise, enable trusted connections, supporting the transformation to a dynamic infrastructure…

IBM Security offerings and capabilities.

IBM SECURITY OFFERINGS

Identity & access management. Trusted identity offerings. Data and Information security offerings. Application security offerings. Policy management/enforcement solutions. Network, Server and Endpoint security offerings.

Security compliance and risk management offerings.

Self-encrypting storage and key management solutions.

Security assessment, planning and implementation services.

Managed security services. Education and training offerings.

IBM LEADERSHIP

The only security vendor in the market with end-to-end coverage of the security foundation.

15,000 researchers, developers and SMEs on security initiatives.

3,000+ security & risk management patents.

40+ years of proven success securing the System z environment.

Industry's only Guaranteed Protection SLA for managed security services.

Global managed security reach in over 133 countries.



IBM can help with a comprehensive suite of security services.A proven integrated lifecycle methodology that improves the enterprise’s ability to control and manage risk

Phase 5.Education

Phase 4.Management and Support

Phase 2.Design

Phase 1.Assessment

Phase 3.Deployment

• Security Product Training

• Security Awareness Education

• Managed Security Services

• Emergency Response and Forensic Services

• IT Security Assessments

• Regulatory Compliance Assessments

• Policy, Standards and Procedures Development

• Incident Response Planning

• Implementation Planning

• Implementation and Optimization• Migration Services



Dynamic Infrastructure – Security Next Steps

Reduce the cost of securityMeet changing business needs.

End-to-end risk managementAdopt a business-driven strategic approach to security.

Start with a security risk assessment. Leverage IBM’s leading security offerings and unique

expertise combining business and security know-how. Implement security controls to holistically address

compliance requirements.

Ensure secure service deliveryEffectively manage risk for key business services.

Start with security policy, standards and procedures development.

Implement threat and vulnerability management solutions. Automate security and compliance administration,

management and reporting.

Start with TCO challenge offering, security standards and process assessments and design.

Deploy products and outsourced services to reduce cost and risks from people and identities, data and information, applications and infrastructure

Start with a regulatory compliance assessment. Deploy automated incident response products or

services. Implement SIEM products or managed services to drive

improved insight.

Respond with speed and agilityGain control over risk posture and incident response.



Client results

“IBM provided us with more than just compliance. Sensitive data is secure, systems are monitored closely for performance issues, and our IT staff can focus more mission-critical activities.”

Anticipates, tracks and mitigates security threats before they cause harm to data or the IT infrastructure.

Provides professional management of network devices.

“The real key is that we have the education in place and now implement security early in the application development lifecycle, so we have less overall vulnerabilities to manage.”

Security features are designed and built into more than 225 new applications per year.

Help improved developer productivity.

Reduced time to market for each new service.

“Tivoli Access Manager for Enterprise Single Sign-On provides our users with one secure password to our applications and flexibility to manage how users access applications, something other vendors have not easily been able to provide.”

Reduced costs with fewer password resets and simplified administration.

Enhanced security through HIPAA support.

Improved staff productivity with single sign-on support.

“After attending a demonstration, the members of our evaluation team agreed that Optim provided the capabilities we needed to improve application development and testing processes and protect privacy,”

Applied proven data masking techniques to protect privacy. and support compliance with country regulations.

Hudson’s Bay Company

DTCCCommunity

Medical CentersAllianz Seguros



Dynamic Infrastructure 5-pack supporting module for Information Infrastructure.



Always on Information Availability.

Consolidated, easy to audit solutions forInformation Compliance.

Maintain accurate, reliable, and complete information. Manage compliance as an organization-wide process. Reduce risk and cost of litigation and audit deficiency.

Policy-based Information Retention.

Retain and manage business information efficiently. Reduce business and legal risk by purging expired

data. Migrate data non-disruptively during business hours.

Provide continuous access to information. Meet service level commitments by design. Reduce disruptions, planned and unplanned.

Ensure the security of confidential data. Provide secure, policy-based access to information. Audit and report security breaches as required.

Building Information Security into the infrastructure.

Dynamic Infrastructure – Information Infrastructure Smart is: Deploying a resilient, secure Information Infrastructure to protect, manage and gain insight from information.



What Differentiates IBM Information Infrastructure Solutions?Competitive Advantage

Innovative data deduplication appliances can reduce 25TB of data into 1TB of storage capacity, 9x faster than any

other solution in the market

Next-gen disk storage simplifies capacity deployment, supports infinite snapshots and reduces power, space

and cooling costs up to 80%

XIV Storage Systems

ProtecTIER Appliances

First in market encrypted disk storage simplifies data security and now includes

solid state drives and more than 1 Petabyte of capacity per disk system

DS8000 Enterprise Disk

Virtualize storage across multi-vendor systems, increase utilization by

more than 30% and save up to 50% in administration and management

costs

SVC Storage Virtualization

Security and Data Services

Tivoli’s storage suite includes capabilities such as near instant recovery of Microsoft applications, onboard data deduplication

and integrated DB2 databases

Tivoli Storage Management

Integrated Solutions that simplify and

speed time to value: Grid Medical

Archiving, Scale-out File Services,

Security, Compliance Warehouse

Enhanced Fidelis Security appliances prevent network data loss or leakage with inspection speeds up to 4x faster than

competition



IBM can help with a comprehensive suite of information infrastructure services and assessments …

Manage storage utilization and complexity, with Storage Optimization & Integration Services.

Simplify data migration, with Data Mobility Services.

Preserve information assets, with Enterprise Archive Services.

Support massively scalable File or Cloud-based services, with Scale-out File Services.

Improve Information Security, with Internet Security Services.

Simplify operations by leveraging “Storage as a Service” Cloud Computing solutions, with Information Protection Services.



IBM Information Infrastructure at your fingertips.Taking the next steps

Workshops “Information Infrastructure”. “Dynamic Infrastructure”.

Online Portal Analyst Papers. Online Assessments. Live Chat.

Leadership Centers Demonstrations. Proof of Concept.

Visit www.ibm.com/information_infrastructure for more information.

Worldwide Business Partners and Certification Program.



Philippine Airlines

Client results

“It's a great

partnership when

you can work

together, test the

waters, and

develop a

migration path that

didn't exist.”

New levels of scalability and performance.

Increased flexibility through virtualization and partitioning.

More reliable services for citizens.

Able to meet audit requirements.

“Our clinicians know

their images are

protected in a very

reliable archive,

enabling them to

provide better care to

patients for many

years to come.”

Improved performance - reduced time to access images.

All hospitals within the network have access.

Reduced data management costs.

Image accessibility even in the event of the loss of a data center.

“IBM’s vision of

storage and storage

virtualization

matched our view of

how it should be

done...”

Improved storage utilization and reduced power and cooling costs.

Improved application availability.

Centralized management Reduced total cost of

ownership of the IT infrastructure.

“We can build an

information

infrastructure with which

we will be able to deliver

improved service levels,

reduce business risks,

and manage the

information explosion

effectively."

Improve response time, processing time, and storage throughput.

Improve efficiency by centralizing and automating storage tasks.

Support for round-the-clock, global business environment.

City and County of Honolulu

Iowa HealthUniversity of

Auckland



Dynamic Infrastructure 5-pack supporting module for Cloud Computing.



Respond quicklyDeploy services rapidly in response to needs.

Infrastructure EfficiencyPay for what you need, only when you need it.

Access computing resources as they are needed. Increase IT availability and improve efficiency. Track usage to effectively allocate resource accounting.

Cloud Computing LeadershipEstablish a flexible sourcing strategy.

Manage risks effectivelyEffectively meet resiliency and security requirements.

Effective resiliency and security to ensure control. Enhance the user experience with integrity. Protect business assets while optimizing delivery.

Get resources quickly to optimize the opportunity. Access from any device, anywhere, anytime. Infrastructure, platform, application, and processes.

Implement a strategic plan that leverages flexible sourcing to optimize a dynamic infrastructure.

Ensure that the IT and business infrastructure is ready to enhance strategic initiatives, not inhibit.

Dynamic Infrastructure – Cloud ComputingSmart is: Access and deliver resources, services, and information quickly and easily, anywhere and anytime.



A portfolio of leadership products and services for optimizing with cloud computing that continues to grow to support customers with cloud building and cloud delivered offerings.

IBM Cloud offerings and capabilities.

IBM CLOUD COMPUTING OFFERINGS

Cloud Consulting Infrastructure strategy &

planning services. Business cloud consulting

services. IT optimization services.

Cloud Implementation Tivoli Service Automation Manager

(TSAM). Service Management for Cloud

Computing. Test and Developer Cloud Services. Scale out File Services.

Cloud Delivered Blue house. Computing on Demand. Information Protection Services. Managed Data Protection for

desktops and laptops.

IBM LEADERSHIP

Cloud computing implementations since 2001. 18 cloud computing centers worldwide and

increasing. 40 year history of world-class innovation with

virtualization. Internal cloud networks serving more than 100,000

IBM researchers, developers, and architects.

Cloud computing solution for IBM Learning Centers in Europe improved infrastructure utilization by 80%, and reduced staff by 30%.

Industry leading service management automation software to rapid provisioning, monitoring, and change management.



IBM can help enable a journey to cloud computing.

Integrated service lifecycle mgmt.

Expose resources “as-a-Service”.

Integrated Security infrastructure.

Rapid provisioning of IT resources, massive scaling.

Dynamic service mgmt. Energy saving via auto

workload distribution.

Rapid deployment of infrastructure and applications.

Request-driven service management.

Service Catalog.

Virtualization. Better hardware

utilization. Improved IT agility.

Server Consolidation. Streamline Operations – manage

physical and virtual systems. Lower power consumption.



Respond quicklyDeploy services rapidly in response to needs.

Infrastructure EfficiencyPay for what you need, only when you need it.

IBM Infrastructure and business consulting in support of cloud computing.

Computing on Demand. Scale out File Services.

Cloud Computing LeadershipEstablish a flexible sourcing strategy.

Manage risks effectivelyEffectively meet resiliency and security requirements.

Test and development cloud services. Information protection services. Security services for cloud computing.

IT optimization services. Blue house. Service Management Center for Cloud / Tivoli Service

Automation Manager.

Implement a strategic plan that leverages flexible sourcing to optimize a dynamic infrastructure.

Ensure that the IT and business infrastructure is ready to enhance strategic initiatives, not inhibit.

Dynamic Infrastructure – Cloud Computing Next Steps



Transzap

Client results

“IBM cloud technology with unmatched Service Management capabilities are reliable, fully resilient across multiple centers and compliant to business rules and regulations allowing iTRiCiTY to provision fast and fully compliant IT resources while reducing costs.”

iTRiCiTY Hosting is committed to providing quality hardware on a reliable network backed by a 99.9% uptime guarantee.

“Our university is excited about adopting IBM’s SSME and ITSC curriculum, and using the Innovation Portal to enable open and collaborative relationships with other universities and research institutions around the world.”

VISTA Innovation Portal (VIP) powered by IBM Innovation Factory, provides a platform to foster collaborative innovation among major universities and research institutes.

“A milestone in service oriented computing.”

This Cloud with on-demand virtual computing resources allows 200,000 software developers to share a cost efficient IT environment when they need them, for as long as they need them, from any device, anywhere that has network connectivity.

“The IBM z9 provides the stability and scalability needed to accommodate Transzap’s triple digit volume growth in a SaaS environment. "

Leading SaaS provider of ePayable, digital data, and spend analysis solutions, needed to meet 100% YTY growth requirement with an easy to scale and secure solution.

iTRiCiTY Vietnam Ministry of Science and

Technology

Wuxi Cloud Computing Center



Dynamic Infrastructure 5-pack supporting module for financing and asset disposal



Today’s marketplace demands dynamic and new funding sources

Need to conserve cash– strategic growth investments– shrinking capital budgets– credit lines used for core business

needs Do more with less:

– demonstrate rapid ROI– reduce and manage costs– optimize TCO– improve existing asset utilization

Respond rapidly to marketplace shifts

– grow capacity– improve availability and service levels– consolidate platforms



Dynamic Infrastructure: IT lifecycle strategy considerations

How can I add capacity without impacting my budget?

How can I add capacity without impacting my budget?

How can I simplify billing and reduce costs for multi-vendor projects?

How can I simplify billing and reduce costs for multi-vendor projects?

How do I reduce project and financial risk?

How do I reduce project and financial risk?

How do I protect sensitive data?

How do I protect sensitive data?

What is the lowest cost funding option, yet delivers rapid ROI?

What is the lowest cost funding option, yet delivers rapid ROI?

Do my existing assets have any value to fund new investments?

Do my existing assets have any value to fund new investments?

Plan Retire

Acquire Manage

How do I obtain the solution I need within budget?

How do I obtain the solution I need within budget?

How do I safely dispose of end of life assets?

How do I safely dispose of end of life assets?



IBM financing can help address dynamic infrastructure needs

Access to capital – conserve cash, credit qualified customers can overcome

today’s economic challenges with fixed rate financing

Reduced costs – lower IT acquisition costs and improve overall TCO with a

programmatic IT refresh strategy based on leasing

Managed risk – minimize IT obsolescence, project and financial risk, ensure

safe & secure asset disposal

Speed – accelerate project implementation, obtain capacity without

impacting budget; consolidate funding for multi-vendor projects

Improved service levels– customized, flexible financing structures to rapidly adapt to

IT priorities while matching costs to benefits



IBM Global Financing offerings & capabilities.

IBM GLOBAL FINANCING OFFERINGS

Hardware Financing With facilitated mid-lease technology

upgrade and end-of lease options.Software and Services Financing Turning up-front costs into affordable

monthly payments, control expenses and match cash flow to business benefits.

Conserve cash for other strategic initiatives.

IBM Project Financing A customized, all inclusive

financial package for services, infrastructure solutions and business transformation projects.

IBM LEADERSHIP

We provide capabilities and offerings that address each phase of the IT lifecycle in more than 55 countries across the globe.

IBM Global Financing is a stable, proven partner that has been in the IT financing business more than 25 years and has financed over US $36 billion in IT assets for our clients in each of the last three years.

IBM's Global Asset Recovery Services helps ensure that end-of-lease and client-owned IT equipment is refurbished, resold, disassembled and sold as parts, used for repair and maintenance work or scrapped.

Over the past three years, clients have signed up to have over 2.1 million of their end-of-life assets disposed of through the Asset Recovery Solutions (ARS) offering.

Asset Recovery Solutions For asset disposal (recycling)

and disk data overwrite services. Customer Center An IT asset management tool.IBM Certified Used Equipment



Regional Refinery – US

Client results

Although the bank is owned by 71 of the largest financing institutions in the world, the client chose IBM Global Financing for its ability to construct a finance deal:

– That matched cash flow to project benefits.

– With fixed interest rates over the period.

– That enabled speed of implementation and flexibility in the funding arrangements.

– That provided certainty of facility funding and budgeted payments.

– That gave it flexibility and control over service.

Ability to provide – the right information at the right time in the right place – to improve patient care.

Verified IT cost savings of more than 20%; estimated savings over the course of the transformation period will conservatively range from $18 to 22 million.

Major increase in efficiency through server consolidation and virtualization.

Increased cost predictability through IBM Open Infrastructure Offering (OIO) financing model.

Increased flexibility to grow systems and add new technologies by virtue of open systems support.

Large population growth, increased demand for county services.

IT organization strained to meet computing requirements; data center transformation needed.

Limited county budget with competing non-IT projects; unpredictable funding process.

Established four year technology refresh to minimize costs and stay within annual budget.

Achieved technology refresh while remaining within budget. FMV leases with third party software and hardware maintenance allowed County to easily return assets and avoid equipment disposal concerns.

By implementing its new open source solution from IBM, the company realized:

– Infrastructure simplification.

– Cost reduction.– Technology refresh.– Competitive

replacement of its previous environment.

– Combined with services from the IBM Global Technology Services team and financing from IBM Global Financing, the engagement offers a comprehensive single-source solution.

Major Bank – UK

Univ. of Pittsburgh Medical Center –

US

Gwinnett County - US

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