We’re an inquisitive bunch, focused on understanding the world around us, and how people connect with it. It’s this curiosity that helps us see what’s next, letting…

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95% of customer behavior is driven by unconscious influences. Learn how to prevent a customer experience that tricks their brains into harming your brand.

I have been working on the topic of anti-counterfeiting for a number of years and find myself increasingly engrossed and thoroughly surprised as my understanding of this…

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lecture in a series from Strategic Design & Management Summer Intensive at Parsons the New School for Design http://parsons-sis2014.tumblr.com

A brilliant brand can add 10-25% to your market value. The best way to make a good brand brilliant is to reframe it around customers ... what it enables your customer to…

FEATURED COMPANIES/FOUNDERS: Her Campus Media: Windsor Hanger: https://www.33voices.com/interviews/building-the-1-online-community-for-college-women ZipDial, Valerie Wagoner…

56% of young people in Spain are unemployed. 24% in Europe. We have a solution: stop hunting for a job, CREATE your own job. With the ESCP Europe Madrid program "Societal…