Why Hire Portent?

Succeed In Internet Marketing

Why you should work with Portent Interactive

by Portent &

Hey there.

You’re probably wondering

why there’s a rat on your screen.

Is Portent Interactive

trying to say they consider

their clients rats?

Nope.

A rat is a great guide to Portent’s

story, though...

...Rats are smart...

...Creative & curious...

...Practical survivors...

...and social animals.

Internet marketing requires all

those attributes.

Portent has ‘em.

30 clever, smart, creative

people who can help you

grow using the internet.

Portent started in 1995.

whoa. 13 years in

business. They

must know a

thing or 2.

Portent Interactive is not:

A design company, a creative agency, or a

search marketing firm.

(Please don’t call us those. It hurts our feelings.)

Portent Interactive is:

A whole-brain internet marketing

agency.

I wouldn't be

here right now

without Portent.

Their approach brings it all

together - search, social, design,

technology, marketing - to make you

successful.

Portent’s Clients

Are all folks they’re proud of:

(there are a lot more)

Portent’s Expertise

Is recognized by the leaders:

What Seth Godin Said

About a marketing project by Ian Lurie,

Portent’s CEO:

“Ian did my favorite one. Touches all the (sic) usual buttons, but in a more original way... The only 10 on my list.”

(Regarding Copyblogger writing and landing page contest. He still came in 2nd. Dang it.)

Portent has 3 teams.

The development team

writes great web applications.

none of them wear nerdy

glasses, by the way

The creative team

designs, writes & tells your story.

The marketing team

does the strategy and ties it all together with

SEO, PPC and lots of other acronyms.

A few key team members

With really embarrassing baby pictures...

Ian Lurie

Ian started Portent. He is the internet

marketing geek, with a blog, a book and

occasional speaking gigs on the subject.

(he’s bigger now)

Tracy Beach

Is Portent’s COO. He keeps your projects

running smoothly and guides our

creative team.

(he’s camera shy. that’ll teach him.)

Branden Root

Is Portent’s CTO. He heads up the

development team, and builds some of

the great tools we use in-house.

(Branden, at age 2)

Elizabeth Marsten

Leads our pay-per-click (PPC) team. She

has a magic touch for making PPC

campaigns more productive & efficient.

(still loves Rainier Beer)

Tom Schmitz

Is one of our search engine optimization

gurus. He’s also our social media

gunslinger. Bang!

(these days he takes the bus)

Jade Ingmire

Is our lead copywriter and creative lead.

She Knows Marketing.(now wears shoes to work)

Ariana Burgess

Directs traffic and manages projects with

a mastery that makes our heads spin.

(she’s in charge)

Anna Abraham

Is a brilliant designer and all-around

creative type.(ever the artist)

Miles Grover

Is a CSS and XHTML guru and designer.

(never wears this hat to work)

Christopher Bachmann

Is a development genius.

(knows how to rock)

Jann VanOver

Creates entire business systems from raw

code with her bare hands.

(and loves squirrels)

Jarrod Medrano

Creates Flash that’s pretty and useful.

(has much better table manners now)

Sarah Mackay

Handles client accounts and strategy

with finesse.(has changed her hairstyle)

Andy Schaff

Builds web applications that help you sell

more stuff.

(still drives a black car)

Shauna Brooks

Runs the office, pays the bills, sends you

yours.(still loves trail mix)

They’re All Marketers

Everyone at Portent is a marketer.

Whatever we do for you - design, development, search marketing, marketing strategy - we’ll keep your marketing goals in mind.

Our Process

?

Research & Discovery

Goals

Keywords

Personas

Creative Questionnaire

Requirements

Media Plan

Execute

Design

Copywriting

Development

PPC Setup

SEO Review

Social Media

Observe & Adjust

Analytics

Search rankings

Link count

Reputation tracking

Sentiment monitoring

Revised plan

Don’t worry, we have a flowchart. If you prefer it, we’ll send it to you.

It requires a piece of paper about 4’ x 8’.

created using Figures by Thort.lund@mac.com

Real Success

Portent used social media, development

& SEO to move Groomstand into the top

3 for ‘groomsmen gifts’.

whoa. 13 years in

business. They

must know a

thing or 2.

Revenue tripled,

by the way.

Real Success

Portent helped Adhost take over Google’s

local and organic search results.

and

increased

their lead

flow

Real Success

Kindermusik’s landing page campaign

broke all records.

Real Success

Portent worked with the IAMAW to

revolutionize their online strategy.

they won an award,

too

Real Success

Full-service internet marketing took

momAgenda from a new company to a

major player in just 3 years.

momAgenda's

owner calls

Portent "her

secret weapon"

To Do:☐ Read our site: PortentInteractive.com.

☐ Read Ian’s blog: ConversationMarketing.com.

☐ Read Ian’s book.

☐ Contact Portent Interactive.

206.575.3740info@portentinteractive.comthanks for

reading!