What Is Print-On-Demand (POD) Publishing?

What Is Print-On-Demand (POD) Publishing?

PresentedbyJosephC.Kunz,Jr.

Introduction

– Print-on-demand(POD)publishingisawaytohavebooksimmediatelyprintedandboundAFTERacustomerplacesanorderforthebook.

– Thiscanbeaveryefficient,fast,andcost-effectivewaytogetbooksintothehandsofcustomersandreaders.

– Theabilitytocreateandsellbooks,withouthavingtopayforandtakedeliveryofalargeinventoryofthem,hasbeenamajorblessingforsmallpublishers.

WhatIsPrint-On-Demand(POD)Publishing?

Just-In-Time (JIT) Production

– Print-on-demandpublishingiswhatiscalledjust-in-time-production.

– Thismeansthatwhenthecustomerplacesanorder,thebookscanbecreated,withinminutes,andsentouttothatcustomer– thereforenoinventoryforthepublishertobuyandwarehouse.

WhatIsPrint-On-Demand(POD)Publishing?

Just-In-Time (JIT) Production

– Thisprocesscanhappenthiswaybecausethebookprintingcompanyhasadigitalfileofthebookanditscoverinitscomputerizedbook-makingmachine.

– Thebookisprinted,thenaprintedcoverisgluedon,thenthebookiscuttotheappropriatesize,andfinallythebookismailedout.

WhatIsPrint-On-Demand(POD)Publishing?

Beneficial To Large Publishers

– Print-on-demandpublishinghasrevolutionizedtheentirepublishingindustry.

– Manylargepublishersuseitasacost-effectivewaytokeeptheirout-of-printtitlesinprint.

– Verylargepublisherscanveryeasilyhavehundredsofout-of-printtitles.

– Someofwhichmaybeveryslowsellers.

WhatIsPrint-On-Demand(POD)Publishing?

Beneficial To Large Publishers

– WhywarehouseactualcopiesofthesebookswhenthepublishercansimplysendadigitalfileofeachbooktoaPODprinter?

– WiththePODmethod,theseout-of-printtitlescancontinuetoproduceincomeforthepublisher.

WhatIsPrint-On-Demand(POD)Publishing?

Beneficial To Self-Publishers

– Print-on-demandpublishingisoneofthemainreasonsself-publishinghasbecomesopopularandfinanciallyfeasibleformanyauthorsandwould-beauthors.

– TheupfrontcostsofPODaremuchlowerthanconventionalpublishingandprinting.

– ThecostpercopyishigherwithPOD.ButwithPOD,thereisnoinventoryinvolved.

WhatIsPrint-On-Demand(POD)Publishing?

Beneficial To Self-Publishers

– Traditionalbookprinterstypicallyrequirethataself-publisherorderhundredsofcopiesfromtheprinter.WithPOD,noinitialpurchaseisrequired.

– Thisrepresentsarealopportunityforsmallstart-upsinthepublishingworld.

– Thistransformstheeconomicsofpublishingandgivemorepowerandcontroltotheself-publisher.

WhatIsPrint-On-Demand(POD)Publishing?

Beneficial To Self-Publishers

– Itallowsbookstobepublishedwithaverysmallinitialinvestmentandongoingcost.

– Inadditiontothis,thepublisher,orauthor,canmakechangesandadditionstothebookwithinminutessimplybyuploadingthenewfilestotheprintingcompany.

WhatIsPrint-On-Demand(POD)Publishing?

What About The Quality of POD?

– PODpaperbackbooksareprintedinafewminutesoncomputerizedcopyandbindingmachines.

– Traditionallyprintedpaperbackbooksareprintedinlargerquantitiesonlarge-scaleprintingpresses.

WhatIsPrint-On-Demand(POD)Publishing?

What About The Quality of POD Books?

– Buttoday,theprintqualityissogoodthatconsumerscannottellthedifferencebetweenaPODpaperbackbookandaprintingpresspaperbackbook.

WhatIsPrint-On-Demand(POD)Publishing?

Conclusion

– Itisveryeasytoset-upanaccountwithaPODprintingcompany,andcanbestartedwithverylittleout-of-pocketmoney.

– Thismakesitfinanciallyfeasibleforanindividualauthor,orself-publisher,orsmallindependentpublishingcompany,toenterthepublishingbusiness.

WhatIsPrint-On-Demand(POD)Publishing?

Conclusion

– Andjustasimportant,iteliminatesthefinancialrisksofstoringaninventoryofbooks;andalsomakesitveryeasytomakechangesandcorrectionstothebookwithinminutes.

– AllofthesebenefitsmakePODagreatoptionforself-publishers.fini

WhatIsPrint-On-Demand(POD)Publishing?

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WhatIsPrint-On-Demand(POD)Publishing?

Joseph C. Kunz, Jr.

Memberof:– IBPA:IndependentBookPublishersAssn.– AIA:Assn.OfIndependentAuthors– NFAA:Non-FictionAuthorsAssn.– BookWorks:TheSelf-PublishersAssn.

– Author,educator,businessowner,husband,andfatheroftwins.

WhatIsPrint-On-Demand(POD)Publishing?

–Readandsubscribetomyblog,whereIshareeverythingIhavelearnedaboutpublishing,aswellasrunningmybusiness.

WhatIsPrint-On-Demand(POD)Publishing?©2016JosephC.Kunz,Jr.

–Listenandsubscribetomypodcast,whereIshareeverythingIhavelearnedaboutpublishing,aswellasrunningmybusiness.

WhatIsPrint-On-Demand(POD)Publishing?©2016JosephC.Kunz,Jr.