Webinars - The Best Tool For Lead Generation

buzzbuzz

WebinarsThe Best Tool For Lead Generation

Why…...?

Webinars build buzz faster

Webinars have rich media

Webinars convert

Webinars are interactive…

85%offer a Q&A session

22%offer polls (and collect

survey data)

38%use social sharing

4%let participants chat ...scalable….

19%of webinars have 200-299 attendees

8%of webinars have over 1000 attendees

223the average number of

attendees for a webinar

And engaging.

12%of participants download content

21%respond to polls

5%ask questions

23% of sign-ups happen more than 15 days out…

19% happen 8-14 days before the webinar...

Third of sign-ups happen within 7 days of the event…

But nearly a

HINT: Wednesdays and Thursdays are the best days to

promote your webinar.

26% happen on the day.

...And

The percentage of webinars that include video content continues to rise:

9% in 2014…

From

16.5%in 2015…

to...

17.2%in 2016.

to...

57mins

44% Nearly half of registrants attend

The average attendance time in 2016:

38mins...up from

in 2010.

59%watch the LIVE EVENT and

33%watch it on-demand.

Webinar audiences are getting larger and more sophisticated -make sure that you keep your

audience engaged and remember, content is still king!

SOURCE: ON24 2016 Webinar Benchmarks Report

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