buzz buzz Webinars The Best Tool For Lead Generation Why…...? Webinars build buzz faster Webinars have rich media Webinars convert Webinars are interactive… 85% offer a Q&A session 22% offer polls (and collect survey data) 38% use social sharing 4% let participants chat ...scalable…. 19% of webinars have 200-299 attendees 8% of webinars have over 1000 attendees 223 the average number of attendees for a webinar And engaging. 12% of participants download content 21% respond to polls 5% ask questions 23% of sign-ups happen more than 15 days out… 19% happen 8-14 days before the webinar... Third of sign-ups happen within 7 days of the event… But nearly a HINT: Wednesdays and Thursdays are the best days to promote your webinar. 26% happen on the day. ...And The percentage of webinars that include video content continues to rise: 9% in 2014… From 16.5% in 2015… to... 17.2% in 2016. to... 57mins 44% Nearly half of registrants attend The average attendance time in 2016: 38mins ...up from in 2010. 59% watch the LIVE EVENT and 33% watch it on-demand. Webinar audiences are getting larger and more sophisticated - make sure that you keep your audience engaged and remember, content is still king! SOURCE: ON24 2016 Webinar Benchmarks Report [Enjoy work, enjoy life, enjoy sharing]