Virtual Public Works 2008 Presentation
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Virtual Public Works
Is this how we’ll be doing business in the future?
Speakers• Pamela Broviak, PE
City Engineer/Director of Public Works, LaSalle, Ill.p.broviak@lasalle-il.gov
• James MatneyProject Manager, Texas Engineering Extension Service
• Jay SocolCommunications Director, Texas Engineering Extension Service
• Kim SmithExecutive Director, World2Worlds
• John JainschiggAdvisory Board Chairman, World2Worlds
Workshop Overview
History of Online Tools
Web 1.0?
Emergence of New Tools – Web 2.0
Blog
a Web site that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer
Source: Merriam-Webster Online
= Web + Log
Summary of Blog Stats - 2007
• 70 million Weblogs• 1.4 new blogs every second• 17 posts per second• Japanese the #1 blogging language at 37%
How does government use this tool?
Create a blog!
http://www.go2web20.net/
ListOf
BlogTools
Creating a blog with Google
Creating a blog with Google
Creating a blog with Google
Creating a blog with Google
Creating a blog with Google
Another blog tool: WordPress
Not interested in creating a blog?
Follow & read others blogs
Find one you like & grab a feed!
Look for the RSS Feed symbol or text
Use iGoogle to organize your feeds
Here’s where you get iGoogle
Blog Benefits
• Increase Communication• Access up-to-date news• Enhance Public Relations• Control the message
Blog Concerns
• Takes time to write/read• Web security• Negative or inappropriate
postings
WikiA wiki is a Web site that allows users to
add and update content on the site using their own Web browser.
Source: TechTerms.com
Source: Wikipedia Web site - Only includes English language articles
Summary of Wikipedia Stats - 2007
• 2,492,647 articles• 600 words a minute• In month of June 2008, the title “public works”
was viewed 3780 times (English)
Source: Wikipedia Web site
How does government use this tool?
Create a wiki!
http://www.go2web20.net/
List of Wiki Tools
Creating a simple wiki with Google Sites
Networking
• One out of every four people online visits social networks, according to the Consumer Internet Barometer.
Social NetworkRatings
by Nielson Online
June 2008
•
1. MySpace 2. Facebook3. Classmates4. Linkedin 5. Windows Live Space 6. Reunion 7. AOL Hometown8. Club Penguin 9. Flixter 10. Imeem 11. Tagged.com 12. AOL Community 13. Last.fm14. Ning15. Bebo
Number of Unique VisitorsJune 2008
How does government use this tool?
Join a Network!
Why joining
Facebook is worth
your while
Benefits of Networks
• Easy way to connect with other professionals• Multimedia opportunities• Targeted participation• Increased communication• Sharing of resource information
What Social Media Does Bestby Chris Brogan
• Social networks encourage collaboration, can replace intranets and corporate directories, and can promote non-email conversation channels.
• Social networks can amass like-minded people around shared interests with little external force, no organizational center, and a group sense of what is important and what comes next.
• Social networks are full of prospecting and lead generation information for sales and marketing.
http://www.chrisbrogan.com/what-social-media-does-best/
What Social Media Does Bestby Chris Brogan
• Social networks make for great ways to understand the mindset of the online consumer, should that be of value to you.
• Online versions of your materials and media, especially in formats that let you share, mean that you’re equipping others to run with your message, should that be important (like if you’re a marketer).
• Social networks contain lots of information about your prospective new hires, your customers, your competitors.
http://www.chrisbrogan.com/what-social-media-does-best/
Microblogging
• a form of blogging that allows users to write brief text updates (usually 140 characters) and publish them, either to be viewed by anyone or by a restricted group which can be chosen by the user..
Twitter~200,000
users per
week
http://www.twitter.com
How does government use this tool?
Create a Twitter account!
Quick Ideas for Twitter
• Use as a mini-diary just for you or a select few• Use as a tracking/logging tool for a specific
crew• Use it for project notifications to the public
Benefits of Twitter
• Easy – can be done through a computer or mobile phone
• Fast – short messages can be typed or spoken• Accessible – anyone can follow you if a public
feed is created• Exclusive – private feeds are available
Voice Over IP (VOIP)
http://www.skype.com
Skype - Advantages & Benefits
• Free Skype to Skype voice calling• Free chat/IM/texting• Free Skype to Skype video• Conference calling• Includes long distance and overseas
Skype for Public Works
Online Publishing
• At least two sites now allow anyone to upload a document and publish it online for free in a digital book type format:
– Calameo at http://en.calameo.com/– Issuu at http://issuu.com
Uses for Online Publishing in Public Works
• Post your standard specifications• Post specs for a specific project• Post planning documents such as
comprehensive plans• Post annual finance reports• Post newsletters• Post personnel or policy manuals
Internet Radio & Podcasts
Why not a Public Works Radio Station!
http://www.live365.com/stations/pbroviak
Virtual Worlds
• A Virtual World is a computer-based simulated environment intended for its users to inhabit and interact via avatars.
• An avatar … is a computer user's representation of himself or herself, whether in the form of a three-dimensional model used in computer games, a two-dimensional icon (picture) used on Internet forums and other communities…
Source: Wikipedia
Number of Virtual Worlds
• The Association of Virtual Worlds listed over 250 virtual worlds in its Blue Book: A Consumer Guide to Virtual Worlds
• Over 300 millions registered users in non-game virtual worlds.
Used with permission
Virtual Worlds – Second Life
• Launched 2003• Total residents (accounts): 14,658,562• Residents logged in during last 30 days:
859,626 • Total number of islands owned: 22,296• Total money spent in July 2008: $19,937,851L
Source: http://www.secondlife.com (Aug. 7, 2008)
Word on the Street
“Virtual worlds such as Second Life will become an indispensible business tool and vital to the strategy of any company intent on reaching out to the video-game generation, one of the world's leading consultancies has said. “
- Times Online, April 23, 2008
How People are using Virtual Worlds
• Meetings• Training• Networking• Planning• Design
Down the Rabbit Hole…
Second Life Introduction Video
How does government use this tool?
Uses Targeted at Public Works
Networking
Uses Targeted at Public Works
Planning
Uses Targeted at Public Works
Planning
Uses Targeted at Public Works
Design
Uses Targeted at Public WorksConstruction
Uses Targeted at Public Works
Monitoring
Uses Targeted at Public Works
Purchasing
Where to go from here?
Where to go from here?
And the future?
• Networking/Web 2.0 sites replace traditional Web site
• Research and purchase online• Hearings and meetings broadcast live and
online• Global collection and storage of knowledge
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