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Virtual Public Works Is this how we’ll be doing business in the future?
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Virtual Public Works 2008 Presentation

Jan 15, 2015

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Business

Pam Broviak

Presentation focusing on the use of Web 2.0 tools in the public works and government sectors
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Page 1: Virtual Public Works 2008 Presentation

Virtual Public Works

Is this how we’ll be doing business in the future?

Page 2: Virtual Public Works 2008 Presentation

Speakers• Pamela Broviak, PE

City Engineer/Director of Public Works, LaSalle, [email protected]

• James MatneyProject Manager, Texas Engineering Extension Service

• Jay SocolCommunications Director, Texas Engineering Extension Service

• Kim SmithExecutive Director, World2Worlds

• John JainschiggAdvisory Board Chairman, World2Worlds

Page 3: Virtual Public Works 2008 Presentation

Workshop Overview

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History of Online Tools

Web 1.0?

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Emergence of New Tools – Web 2.0

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Blog

a Web site that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer

Source: Merriam-Webster Online

= Web + Log

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Summary of Blog Stats - 2007

• 70 million Weblogs• 1.4 new blogs every second• 17 posts per second• Japanese the #1 blogging language at 37%

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How does government use this tool?

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Create a blog!

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http://www.go2web20.net/

ListOf

BlogTools

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Creating a blog with Google

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Creating a blog with Google

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Creating a blog with Google

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Creating a blog with Google

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Creating a blog with Google

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Another blog tool: WordPress

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Not interested in creating a blog?

Follow & read others blogs

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Find one you like & grab a feed!

Look for the RSS Feed symbol or text

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Use iGoogle to organize your feeds

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Here’s where you get iGoogle

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Or pick a widget to create a feed

http://www.go2web20.net/

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Use Widgetbox to get/make a Blidget

http://www.widgetbox.com

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AvailableBlidgets

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Blog Benefits

• Increase Communication• Access up-to-date news• Enhance Public Relations• Control the message

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Blog Concerns

• Takes time to write/read• Web security• Negative or inappropriate

postings

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WikiA wiki is a Web site that allows users to

add and update content on the site using their own Web browser.

Source: TechTerms.com

Page 30: Virtual Public Works 2008 Presentation

Source: Wikipedia Web site - Only includes English language articles

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Summary of Wikipedia Stats - 2007

• 2,492,647 articles• 600 words a minute• In month of June 2008, the title “public works”

was viewed 3780 times (English)

Source: Wikipedia Web site

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How does government use this tool?

Page 33: Virtual Public Works 2008 Presentation

Create a wiki!

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http://www.go2web20.net/

List of Wiki Tools

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Creating a simple wiki with Google Sites

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Networking

• One out of every four people online visits social networks, according to the Consumer Internet Barometer.

Page 39: Virtual Public Works 2008 Presentation

Social NetworkRatings

by Nielson Online

June 2008

1. MySpace 2. Facebook3. Classmates4. Linkedin 5. Windows Live Space 6. Reunion 7. AOL Hometown8. Club Penguin 9. Flixter 10. Imeem 11. Tagged.com 12. AOL Community 13. Last.fm14. Ning15. Bebo

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Number of Unique VisitorsJune 2008

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How does government use this tool?

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Join a Network!

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Why joining

Facebook is worth

your while

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Benefits of Networks

• Easy way to connect with other professionals• Multimedia opportunities• Targeted participation• Increased communication• Sharing of resource information

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What Social Media Does Bestby Chris Brogan

• Social networks encourage collaboration, can replace intranets and corporate directories, and can promote non-email conversation channels.

• Social networks can amass like-minded people around shared interests with little external force, no organizational center, and a group sense of what is important and what comes next.

• Social networks are full of prospecting and lead generation information for sales and marketing.

http://www.chrisbrogan.com/what-social-media-does-best/

Page 49: Virtual Public Works 2008 Presentation

What Social Media Does Bestby Chris Brogan

• Social networks make for great ways to understand the mindset of the online consumer, should that be of value to you.

• Online versions of your materials and media, especially in formats that let you share, mean that you’re equipping others to run with your message, should that be important (like if you’re a marketer).

• Social networks contain lots of information about your prospective new hires, your customers, your competitors.

http://www.chrisbrogan.com/what-social-media-does-best/

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Microblogging

• a form of blogging that allows users to write brief text updates (usually 140 characters) and publish them, either to be viewed by anyone or by a restricted group which can be chosen by the user..

Page 51: Virtual Public Works 2008 Presentation

Twitter~200,000

users per

week

http://www.twitter.com

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How does government use this tool?

Page 53: Virtual Public Works 2008 Presentation

Create a Twitter account!

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Quick Ideas for Twitter

• Use as a mini-diary just for you or a select few• Use as a tracking/logging tool for a specific

crew• Use it for project notifications to the public

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Benefits of Twitter

• Easy – can be done through a computer or mobile phone

• Fast – short messages can be typed or spoken• Accessible – anyone can follow you if a public

feed is created• Exclusive – private feeds are available

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Voice Over IP (VOIP)

http://www.skype.com

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Skype - Advantages & Benefits

• Free Skype to Skype voice calling• Free chat/IM/texting• Free Skype to Skype video• Conference calling• Includes long distance and overseas

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Skype for Public Works

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Online Publishing

• At least two sites now allow anyone to upload a document and publish it online for free in a digital book type format:

– Calameo at http://en.calameo.com/– Issuu at http://issuu.com

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Uses for Online Publishing in Public Works

• Post your standard specifications• Post specs for a specific project• Post planning documents such as

comprehensive plans• Post annual finance reports• Post newsletters• Post personnel or policy manuals

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Internet Radio & Podcasts

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Why not a Public Works Radio Station!

http://www.live365.com/stations/pbroviak

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Virtual Worlds

• A Virtual World is a computer-based simulated environment intended for its users to inhabit and interact via avatars.

• An avatar … is a computer user's representation of himself or herself, whether in the form of a three-dimensional model used in computer games, a two-dimensional icon (picture) used on Internet forums and other communities…

Source: Wikipedia

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Number of Virtual Worlds

• The Association of Virtual Worlds listed over 250 virtual worlds in its Blue Book: A Consumer Guide to Virtual Worlds

• Over 300 millions registered users in non-game virtual worlds.

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Used with permission

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Virtual Worlds – Second Life

• Launched 2003• Total residents (accounts): 14,658,562• Residents logged in during last 30 days:

859,626 • Total number of islands owned: 22,296• Total money spent in July 2008: $19,937,851L

Source: http://www.secondlife.com (Aug. 7, 2008)

Page 67: Virtual Public Works 2008 Presentation

Word on the Street

“Virtual worlds such as Second Life will become an indispensible business tool and vital to the strategy of any company intent on reaching out to the video-game generation, one of the world's leading consultancies has said. “

- Times Online, April 23, 2008

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How People are using Virtual Worlds

• Meetings• Training• Networking• Planning• Design

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Down the Rabbit Hole…

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Second Life Introduction Video

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How does government use this tool?

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Uses Targeted at Public Works

Networking

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Uses Targeted at Public Works

Planning

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Uses Targeted at Public Works

Planning

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Uses Targeted at Public Works

Design

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Uses Targeted at Public WorksConstruction

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Uses Targeted at Public Works

Monitoring

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Uses Targeted at Public Works

Purchasing

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Where to go from here?

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Where to go from here?

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And the future?

• Networking/Web 2.0 sites replace traditional Web site

• Research and purchase online• Hearings and meetings broadcast live and

online• Global collection and storage of knowledge