User Innovation on the Internet of Things on Wheels K. Venkatesh Prasad Senior Technical Leader, Open Innovation Ford Motor Company Solid Conference May.
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User Innovation on the Internet of Things on Wheels
K. Venkatesh PrasadSenior Technical Leader, Open Innovation
Ford Motor Company
Solid Conference May 22, 2014
Fort Mason CenterSan Francisco CA 2014
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Outline• A Maker’s Story – The Haptic Shift Knob • User Innovation:• The Role of User Innovators (Makes)• Reducing Barriers to Innovation
• The Internet of Things on Wheels• OpenXC• Why bother?• More Maker Stories ..
• Q&A
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2http://corporate.ford.com/news-center/press-releases-detail/pr-potential-for-opensource-car-38325
A Maker’s Story: Zac Nelson & The Haptic Shift Knob
http://corporate.ford.com/news-center/press-releases-detail/pr-potential-for-opensource-car-38325
openxcplatform.com/projects/shift-knob.html
A Maker’s Story: Zac Nelson & The Haptic Shift Knob
http://corporate.ford.com/news-center/press-releases-detail/pr-potential-for-opensource-car-38325
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The Haptic Shift Knob
Making the Mechanical Parts
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The Haptic Shift Knob
Making the Electronics & the Integration
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Making It Open
Source: http://openxcplatform.com/projects/shift-knob.html
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User Innovation (The Von Hippel Curve)
Source: Professor Eric von Hippel
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Users (makers) can Out-Innovate Manufacturers
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USER
USER USER
USERUSER
USER
USER
USER USER
USERUSER
USER
MFR
MFR
Source: Professor Eric von Hippel
Non-linear Innovation
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Reducing barriers to user (maker)-innovation
• Open-source:• Hardware and software (e.g., OpenXC)
• Affordable Access:• Tools (e.g., TechShop)• Documentation (e.g., via the Creative Commons)• Human wisdom and knowledge
• Celebrating Success
• Sharing Failure!
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The Internet of Things on Wheels
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OpenXC: An Open Source Maker Innovation Platform
openxcplatform.com
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openxcplatform.com/projects/retro-gauge.html
Retro-Gauge
Vehicle Interfaces (VIs)
• Off-the-shelf solution, assembly instructions at openxcplatform.com • Open source, streamlined version in prototype production
Sources: http://openxcplatform.com/ (OpenXC – streamlined and DIY versions) http://www.crosschasm.com/technology/openxc-hardware/ (fleetcarma version)
OpenXC VI – streamlined
version
OpenXC VI – from CrossChasm:
OpenXC VI – a DIY version
Controller Area Network
openxcplatform.com
Open Assembly
openxcplatform.com
Flexible Software
openxcplatform.com
Developer Requirements
Required:Laptop
Not Required:SmartphoneTabletData planFord vehicleAny vehicleVehicle interfaceContract with Ford
openxcplatform.com
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Hackathons for Education (for anyone …)
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Hackathons for Vehicles
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Innovation Contests … with the Crowds
Three examples:1. Apps for Vehicle Challenge (
http://appsforvehicles.challengepost.com/ )2. Personalized Fuel Efficiency App Challenge (
http://ford.challengepost.com/ )3. Traffic Tamer Challenge (
http://traffic.challengepost.com/ )
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Apps for Vehicles (Dec. 2012)
http://appsforvehicles.challengepost.com/
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Personalized Fuel Efficiency (April 2013)
http://ford.challengepost.com/
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Traffic Tamer Challenge (Oct. 2013)
http://traffic.challengepost.com/
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Thank you
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http://www.youtube.com/watch?v=TS0MQ5Hj91w
Q&A
AcknowledgmentsSudipto AichBill Coughlin
Jóhannes KristinssonZac Nelson
Jamel SeagravesChih-wei Tang
and a number of other colleagues at Ford Motor Company and elsewhere
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