Transcript
The Tweetajob Solution
Enterprise and Channel Partners
Real people. Real jobs. Real connections.
• Tweetajob was born of Vision and Frustration• Our goal: simplify Twitter for recruiters and
jobseekers• We worked closely with Twitter to build a
product that was simple, compliant and fast!• We offer a product mix that allows you to
meet your client needs– Social Media “sophistication”– Volume– Profitability/efficiency
Informal Survey of Recruiters: Do You Twitter?
• 77% - YES• 17% - Not Yet• 5% - No (1 Nevah!)
Chaos
~150 Jobs/minute Posted to Twitter
Is Twitter a Recruiting Platform?
• Do jobseekers use Twitter?• Is it a time waster?• Is it scalable?
One Billion – with a B - Users
• Current conservative estimate – 18 million users access monthly
• Represents 11% of internet users• 26 million users predicted in 2010
Source: emarketer.com
• Twitter predicts 1 Billion users by 2013• LinkedIn 10 Million users (in six years)• Twitter users have above-average
income and education
Tweets Have Legs
Application of Twitter in Recruiting
• Advertise positions to active and semi-active jobseekers
• Build Talent Communities• Promote employer brand• Integration with other media and
tools• Search for passive candidates/lead
identification
Do-it-Yourself Model
• Build a following • Post jobs manually or through a feed• Consider: volume and relevance of
tweets• Twitter imposes a maximum 1,000
tweet/day cap
What is Tweetajob?
The Tweetajob Model
• Improves the jobseeker experience; our patent-pending geotargeting technology is best-in-class
• It’s fast and inexpensive• Jobs tweets are SEO’d, providing
greater exposure• Allows employers to focus on building
relationships and strengthening the employer brand
Jobseekers receive tweets instantly, on
mobile, online or search engines
It’s, fast, simple and cost-effective.
Recruiters send tweets via
Tweetajob interface
Jobseekers select location and
categories to receive targeted job tweets
Tweetajob Enterprise Solutions
• Automates job tweets (via xml feed)• Opportunity to co-brand Twitter
presence• Tweetajob jobseeker data provided,
to seed employer talent communities or CRM efforts
• Measures success and effectiveness of job tweets
Tweetajob collects metrics and passive
candidate leads
Enterprise Solution Advantages
Organizations send XML feed to TAJ --
tweet branded jobs automatically
Tweetajob Direct API for Channel Partners
• Easy way to offer Tweetajob functionality to your customers
• Customize and brand Twitter presence for your customers
• Affordable monthly subscription – maximizes profit potential
The Tweetajob Advantage
Tweetajob
Job Boards
Do-it-Yourself
Easy to use ✔ ✔
Jobseeker Experience
✔
Targeted Tweets
✔
1,000 Tweet Limit
N/A ✔ ✔
SEO-enabled ✔
Automation avail
✔ ?
Employer Branding
✔ ✔
Cost $5-$30 FREE
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