Trends: Unlocking The Door To Future Growth!

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The slides from my lecture on disruptive innovations, strategy and new technologies in a business perspective. I hope you get lots of ideas from the presentation and I hope it will inspire you to expand your normal thought process. Enjoy and Think the Unthinkable!

Transcript

EXP

ERIEN

CES

THE FUTURE OF

IN A TECH WORLD UNLOCKING THE DOOR TO FUTURE GROWTH

@AnjaHoffmann SENTIO LAB

10

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YOU HAVE TO WATCH

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THE THIRD WAWE OF THE INDUSTRIAL REVOLUTION

  Makers: Where the latest in digital technology meets the classic do-it-yourself (DIY) world of crafting and small scale construction.

  3D printing, where physical objects are printed are getting cheaper, which will make them available to all of us in the foreseeable future. 3D printing has the potential to change everything.

  Hardware is the new software. People and businesses are creating new experiences through user generated content and starting to make unique physical things.

3D PRINTING WILL TURN MANUFACTURING ON ITS HEAD

Source: Shapeways

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NEW SHOPPING EXPERIENCES

Remember when you thought personalized ceramic mugs were cool? Forget that. With 3D printing, you can now turn yourself into an action figure or piece of chocolate.

Just Design, Upload and Print!

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THE THIRD WAWE OF THE INDUSTRIAL REVOLUTION

  How will 3D printing affect the future of experiences?, and how will it change YOUR business model?

  What about LEGO? Today, manufacturing, but tomorrow? Kids printing Legos at home.

  Maybe that’s why the experience economy has never been more important for growth and employment.

  ”Mini-experiences” will rule the future. Local manufacturing is the new service economy.

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EXPLORING 3D BUSINESS OPPORTUNITIES

Source: Forbes

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LOW PRICE + EASY ACCESS + PERSONALIZATION = NEW EXPERIENCES

Source: Shapeways

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OPEN + CROWDSOURCING = INNOVATION

Communities is driven the falling cost of technology, and the popularity of crowdfunding in the worlds of art, dance, design, fashion, film, food, games, music, publishing, technology, and theater. 

By forward-looking companies, crowdsourcing has become more popular as more businesses use it to get results for projects, such as designing products, building predictive models and improving customer experiences.

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THE POWER OF YOU AND ME

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THE POWER OF YOU AND ME

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THE PHYSICAL AND DIGITAL WORLD

  Digital companies like Amazon are building real experiences to gain competitive advantage and growth. Where could your digital business benefit from a real world presence?

  Retailers face the challenge of adding digital experiences to their physical shops.

  QR code: ’Virtual shops’ at city hotspots

  Apps: The app Pogoseat lets fans upgrade to better seats while at the game, and lets teams recoup some of the money lost on good tickets that go unsold. Maximize customer experiences!

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THE PHYSICAL AND DIGITAL WORLD

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THE PHYSICAL AND DIGITAL WORLD

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THE PHYSICAL AND DIGITAL WORLD

WHAT’S NEXT FOR COFFEE EXPERIENCES?!

WHAT’S NEXT FOR YOUR BUSINESS?!

EXER

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IT’S A GROUP THING!

GROUP DISCUSSION [20 MINUTES]: HOW WILL 3D PRINTING CHANGE YOUR INDUSTRY?

Source: Progression of Economic Value [Joe Pine]

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IG D

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THE NEXT FRONTIER FOR BUSINESS INNOVATION

Isn’t ’Big Data’ just another way of saying ’analytics’? No! Data-driven decisions are better decisions.

Three Key Factors:   Variety of sources [social networks, GPS signals and more]   Real-time information   Volume Bridge the physical and digital worlds with revenue generating customer experiences delivered from the cloud. Analyze customer behavior, target and improve campaigns, and drive loyalty with detailed customer and product analytics.

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IG D

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THE NEXT FRONTIER FOR BUSINESS INNOVATION

”We’ve collected more information in the past two years than all the years before. Time to do something creative with it.”

– Fastcompany

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THE NEXT FRONTIER FOR BUSINESS INNOVATION

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IAL INFLUENCE: THE NEW MONEY MAKER

  Social influence is the new currency.

  What’s your score? Services like Klout and Kred will tell you more about your social influence – and brands will use it!

  Pay with a tweet!

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IAL INFLUENCE: THE NEW MONEY MAKER

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LET THE GAME BEGIN!

  Gamification is a process of using game thinking and mechanics to engage users. Gamification can be applied to both employee and customer experiences in the business model.

  In other words: Nudging the world through gaming and experiences

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IT’S A GAME. IT’S BUSINESS.

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LET THE GAME BEGIN!

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A NEW REALITY!

  Augmented Reality [AR] may seem like a futuristic concept, but it will be a reality of our digital lives. AR is a new technology that blurs the line between what’s real and what’s digital generated by enhancing what we hear, see and feel.

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A NEW REALITY

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A NEW REALITY

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MACHINES WILL OUTSMART HUMANS

  The Singularity is the technological creation of smarter-than-human intelligence. A future that contains smarter-than-human minds is genuinely different in a way that goes beyond the usual visions of a future filled with bigger and better gadgets.

Source: The Singularity Hub

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MACHINES WILL OUTSMART HUMANS

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MACHINES WILL OUTSMART HUMANS

Source: Fastcompany

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IT’S PERSONAL!

  Will Disruptive innovations Cure Your Personal Health?   Health data in a cool package [Nike Fuelband, Jawbone]

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IT’S PERSONAL!

10

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DON’T TELL IT – SHOW IT!

  Transparency is not just big. It’s huge!   CSR: It’s green. It’s social. It’s good business.   Brands must show they have nothing to hide.

EXER

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IT’S A GROUP THING!

ARE YOU IN?!

WH

AT

BU

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THIN

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QUESTIONS TO KICK OFF A GREATER FUTURE

create the ultimate customer experience

WHAT IF?!

THANKS! @AnjaHoffmann

SENTIO LAB

Photo:  Anja  Hoffmann    

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