Tourism planning

Multidimensional activity and seeks to be integrative. It embraces social, economic, political, psychological, anthropological and technological factors. It is concerned with past present and future.

Individual property development for hotels, restaurants, resorts and attractions.

Employs professionals to plan and design properties.

Also known as “Community Attraction complex” and Destination Zone

Basic elements of planning a destination scale includes: Transportation or accessibility Adequate public utilities and

management Attraction Complexes Links with cities and attractions

More comprehensive than site and destination

Many resource areas covered Greater number of involved political

jurisdiction Time period is longer

The better each site and destination relates to others the better chances of regional scale success

The creation of a mechanism for the structured provision of facilities over quite large geographic areas.

The coordination of the fragmented nature of tourism (particularly relation to accommodation, transport, marketing and human resources).

Certain interventions to conserve resources and maximize benefits to the local community in an attempt to achieve sustainability (usually through a tourism development or management plan).

The redistribution of tourism benefits (the development of new tourism sites or the economic realignment of places that tourists have begun to leave).

Entice, lure and stimulate interest in travel.

Provide Visitor Attractions Definition: Developed locations that are

planed and managed for visitor interest, activity and enjoyment

Classification: Ownership Resource Touring/long stay

Location and service are influenced by both the local and foreign markets.

Tourism Business depend on urban infrastructure

Business gain from clustering Fragile environment should be avoided Services depends on the attractions. Entrepreneurship is critical to tour

planning

Provides linkage between market source and destination.

Modes of travel should be planned so as not to spoil the trip.

Transportation is more than engineering

Highways require greater sensitivity to the environment

Pedestrianism

Difference between information and promotion: Promotion attracts people Information describes the destination▪ Maps▪ Guidebooks▪ Brochures▪ Websites

Planning includes knowledge on: Weather conditions Physical demands Customs Social contact Host privacy Food Etiquette Religious Beliefs

Planning includes knowledge on: History Politics Communication Facilities, services Health

4 activities of promotion: Advertising (paid) Publicity (unpaid) Public relations Incentives (gifts and discounts)

Issue on misleading and unproductive promotion must be replaced by new ethical standards for better quality experiences.

1. Natural resources:▪ Tourism development related to

natural resources: Water Topography Vegetation Wildlife Climate

2. Cultural resources:▪ Tourism development related to cultural

resources: Prehistory, archeology History Ethnicity, Lore, Education Industry, Trade and Professionalism Entertainment, health, Religious

and sports

3. Entrepreneurship▪ Needs entrepreneurs who visualized new

developments and creative ways of management

4. Finance- Capital Requirement5. Labor6. Competition7. Community- attitude of the area

towards tourism8. Government polices- loosely or rigid?9. Organization leadership