The power of video email webinar

Why the Top Broker/Owners Are using Video to Recruit, Train and Retain Agents

Who We Are

Judah Musick!Co-Founder Tagible!Owner, Master of Code

Rhys Williams!Director of Business Development!Tagible

Why Are We Here?

To talk about how Top Broker/ Owners are Using Video to..

1. Recruit More Agents

2. Train their Agents

3. Retain their Agents

And How You Can Do the Same

Why Video?

“Video is alive, its dynamic, it gets people to see you, trust you, feel you

and make a decision right away” !!

– Maria Andros (Online Video Marketing Expert)!

The Power of Video

80% of internet users recall watching a video on a website they have visited in the last 30 days. !

When it comes to marketing… Video Wins

- 46% of those people took some action after watching the video!- 26% looked for more information about the subject of the video!- 22% visited the website named in the video!- 12% purchased the specific product featured in the video!!Website visitors are 64% more likely to book an appointment, buy a product or call directly after watching a video

Did You Know?

The Opportunity

Your Brokerage (RE/MAX LLC has 300+ videos on YouTube)  

Suppliers / Vendors (10,000+ Approved Supplier Videos on YouTube)  

Coaches (Tom Ferry, Brian Buffini, Travis Robertson)

Cities, Neighborhoods, Schools, “Things to Do”

News Outlets (Inman News, Wallstreet Journal, etc.)

Your Own Company

Any of these videos can be used in your recruiting and marketing

The Problem

You Are Free to Use All this Video in Your Sales or Recruiting Process

How  do  you  Collect,  Organize,  and  Share  it  all  so  that  it  adds  value  to  your  agents  and  prospects?

BUT..

Solution #1

Send clients to YouTube!!

• Directs users to a different website!

• Contains advertising from competing agencies!

• YouTube is designed to distract users!

Solution #2

Keep Them Up to Date?

That’s better, But How Do You…

Collect All Those Videos?

Organize Them in a Way that Makes Sense?

Keep Track of Them All?Make Sure They Don’t Break?Add “Calls to Action?”Make them Work on Mobile?Share them via Social Media or Email?

Can’t I Just Embed These Videos on My Website?

Introducing

The Easiest Way !

To Collect, Organize and Share!Branded Marketing Videos

Collect

“Tagible helps you collect hundreds of professionally curated videos

from the brands you trust”

Collect

The RE/MAX MarketplaceCollected  for  you  Organized  by  RE/MAX  Videos  are  updated  and  organized  automatically  so  your  office  library  is  always  fresh  and  up  to  date!  

As well as the best content from trusted suppliers!!

Zillow  Market  Leader  Tom  Ferry  Bombbomb  Real  Trends  Inman  News  Many  more!  

Collect

Import Anything• Any Channel!• Any Playlist !• Any Video

Don’t see what your looking for?Add Your Own Channel or Import anything you can find on Youtube or Vimeo

Organize

“Tagible then organize all of these videos into relevant channels that bring

significant value to your prospects and customers”

Organize

Create Your Own Unique Channels and Organize Your Videos However You would like

All Channels Imported from the Market Place Stay Organized and In Sync

Sync any playlist with your Channels and they update automatically

Why is this so Valuable?

You now have thousands of marketing videos a your fingertips! !

Professionally Created!Collected For You!Highly Organized!Constantly Growing!With YOUR Branding and Contact Info!!

BUT that’s not enough!

Share

Triggered  Drip  Campaigns  based  on  User  Events  

(Example:    New  Leads  get  added  to  “Join  RE/MAX”  Drip)  !

Reoccurring  Newsletters    (Example  Market  Report,  Training  Newsletters,  etc)  !

Social  Media  Syndication    (Facebook,  Twitter,  Linkedin  etc)  

How Are Brokers Using It

Distributing  content  to  recruit  agents  Producing  personal  content  for  agents,  buyers/sellers,  and  general  marketing  Video  newsletters  to  potential  recruits  

!Developing  and  using  company  and  personal  videos  to  retain  agents  

“Why  RE/MAX”  videos  Brokerage  specific  content  to  highlight  benefits  and  culture  

!Utilizing  OPC  to  better  train  their  agents  

Creating  “industry  experts”  with  National  Housing  Report  videos  Leveraging  personal  coaches  for  sales  and  marketing  tips  &  tricks  Technical  “how  to”  videos  for  the  latest  &  greatest  apps  or  software  

Questions?