Ten Tips for Museums in Thinking about Social Technology
Post on 13-Sep-2014
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social technology and the participatory
museum
nina simon, museum 2.0
the outline
what is social technology
why it works
how to use it to revolutionize museums
join the backchannel chat here: http://todaysmeet.com/komjeook
what is social technology?
tools that enable people to create, share, and connect with each other
the Web isn’t necessary,
the Web isn’t necessary, but it makes some things easier
easier to publish easier to distribute
the Web isn’t necessary, but it makes some things easier
easier to access easier to track
the Web isn’t necessary, but it makes some things easier
zine blog
radio show podcast
group project wiki
word of mouth ratings-enabled site
address book social network
and as things get easier,users can depend on each other
old relationship new relationships
Authority is content provider Authority is platform provider
what does a participatory platform look like?
how do the best ones work?
so how can you do it well?
be a participant
be an authority
(or do both)
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
what kind of relationship do you want to have with your audience?
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
find out where you are...
find out where you are... and where your visitors are
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
image sourcing on Flickr and deviantART
link aggregating on Delicious
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
don’t focus solely on creators...
the vast majority of social media users are not creators
Spectator Critic Creator
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
ten tips for social technology1. think relationships, not technologies
2. listen
3. start small with something that excites you
4. use internal projects to build competency
5. compose your team wisely
6. engage multiple kinds of users
7. respect your users
8. connect online and onsite experiences
9. don’t be a walled garden
10.be clever about physical metaphors
dream real
Slides and related links are available here:http://www.slideshare.net/ninaksimon
contact me anytimenina@museumtwo.com
http://www.museumtwo.com
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