Smit IAHR2015 - business drivers for adopting smart water technology

@WATERNOMICS_EU www.waternomics.eu

Project co-funded by the European Commission within the 7th Framework Program (Grant Agreement No. 619660)

BUSINESS DRIVERS FOR ADOPTING SMART WATER TECHNOLOGY

SANDER SMIT

@WATERNOMICS_EU www.waternomics.eu2

KEY MESSAGES

A WATER INFORMATION SYSTEM SHOULD BE MODULAR, INTEROPERABLE, SCALABLE AND MAKE USE OF

COMMUNICATION STANDARDS

THE DRIVER FOR ADOPTING A WATER INFORMATION SYSTEM SHOULD BE VALUE ADDED

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OUTLINE

▶ The Waternomics Project

▶ Business drivers

▶ Factors affecting adoption of smart water technology

▶ Impact

▶ Conclusion

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WATERNOMICS PROJECT

▶ Timeline: February 2014 – January 2017▶ Consortium: 9 partners▶ Countries: 4▶ Pilots: 4▶ Part of the ICT4Water cluster▶ Co-funded by the European Commission

@WATERNOMICS_EU www.waternomics.eu5

WATERNOMICS PROJECT

Question: How can ICT help households, companies and cities manage water more efficient?

Waternomics: Provide personalised and actionable information on water consumption and water availability

to individual households, companies and cities in an intuitive & effective manner at relevant time-scales for

decision making

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WATERNOMICS PROJECT

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WATER INFORMATION PLATFORMS

up

port

S

erv

ices

Sou

rces

Ap

plic

ati

on

s

Water Analysis Model

Complex Events

Usage Model Water Dashboards

Entity Management

Service

Decision Support Systems

Lin

ked

Wate

r D

ata

Data Catalog

Complex Event Processing

Engine

Prediction Search & Query

Com

mer

cial

Met

erin

g

City

Met

erin

g

Colle

ctio

n an

d

Catc

hmen

t Mgm

t

Met

eoro

logi

cal

House

hold

Met

erin

g

Adapter Adapter Adapter Adapter Adapter

▶ Applications

▶ Information Services

▶ Data linkage and analysis

▶ Sensor networks

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BUSINESS DRIVERS

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BUSINESS DRIVERS

SustainabilityEnergy

reduction Operational efficiency Cost reduction Competitive advantageRisk reductionReputatio

nRegulation

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FACTORS INFLUENCING ICT ADOPTION

• Market• Regulation• User demands• Bio-physical

conditions

Environment

• Corporate Culture

• Budgetary dependancy

• Shareholders• Maturity

Organisational • Innovation prone

• Entrepreneurship• Networks

Individuals

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BUSINESS IMPLICATIONS

REGION

VALUE PROPOSITION

PARTNERS CUSTOMER SEGMENTS

KEY RESOURCES

KEY ACTIVITIES

CHANNELS

RELATIONSHIP

COST STRUCTURE REVENUE STREAMS

WATER FOOTPRINT

DOMESTIC

BUSINESS

FIXED COSTS:Network, staffing

VARIABLE COSTS:Energy, non-revenue water

SUPPLIERS

WATER PROVIDERS

COOLINGCLEANINGHEATING

INCREASED OPERATIONAL

EFFICIENCY

IMPROVED SERVICE LEVELS

and/or

NEW VALUE ADDED SERVICES

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TECHNICAL IMPLICATIONS

• Modular architecture• Communication

Standards• Scalable• Interoperable

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CONCLUSION

A WATER INFORMATION SYSTEM SHOULD BE MODULAR, INTEROPERABLE, SCALABLE AND MAKE USE OF

COMMUNICATION STANDARDS

THE DRIVER FOR ADOPTING A WATER INFORMATION SYSTEM SHOULD BE VALUE ADDED

@WATERNOMICS_EU www.waternomics.eu

Project co-funded by the European Commission within the 7th Framework Program (Grant Agreement No. 619660)

THANK YOU

For more information: www.waternomics.eu | info@waternomics.eu | www.ict4water.eu