Transcript
Do Your Mobile Services have MASS appeal?
Next-generation mobile applications services for the rest us.
Driving Revenue Through New Services
Challenge:
People are demanding access to their own personal and business information
anytime, anywhere, on any mobile or computing device.
Barriers:
• High Device Costs
• High Service Costs
• Interoperability (PC / Web /Mobile)
• User Generated Content is Not Centralized
Today’s Trends Tomorrow’s Opportunity
● Growth through mass adoption
- Require lower cost offerings
- Opens market segments
● Significant NMMC (non-messaging mobile
content) revenue streams
- Hosting of User Generated Content
(UGC)
- User opted advertising
● Smart Pipe business models allow additional
revenue streams and less churn.
● Drive down in cost of laptops and build out of
free municipal wireless networks
● Access to mobile email at its infancy
- 20 Million worldwide Users (Gartner)
- 380 Million worldwide users by 2010 (Gartner)
●Biggest barrier to mobile business email is cost
(Harris Interactive)
●Users need better interoperability with Web/PC
(Funambol)
●Mobile Downloads (UGC) to rise from 200m to 9B
in 2012 (Juniper)
●NMMC $188 B by 2012 (Juniper)
●Dumb-pipe is fastest route to bankruptcy (Juniper)
Market Dynamics
Value-Added Services
Th
e C
ust
om
er’s
Dat
a (U
GC
)
Pas
s T
hro
ug
hH
ost
Less More
Carriers
Dumb Pipe
Smart Pipe
It’s All About The Services
Game’s Not Over Yet………
And UGC
Solution: Simdesk Mobile Application Services Solution
(MASS)
Why?We provide truly affordable, next-generation mobile applications for
everyone, driving significant revenue from both messaging and new UGC
services.
Now You Can:
• Host Business & Personal UGC (connecting to you, not through you)
• Offer The Widest Device Support
• Decrease Cost of Delivering Services
• Reduce Churn and Increase Stickiness
• Provide Access from Mobile, Web and Desktop
Online File / Document Management
Push Email, Shared Calendar, Contacts & Notes
Virtual Printer Network
Groupware Management
Mobile Application Services
WebMobile Desktop
Anytime, Anywhere, Any Device
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Features SimdeskIntellisync, Good, Visto,
Seven
Push Email ● ●
Calendar Sync ● ●
Contacts Sync ● ●
Notes Sync ● ●
Mobile Tasks Sync ● ●
Integration with Native Mobile Device Apps ● ●
Private Labeling ● ●
Plus Broad Device Support w/o customer backend
●
Plus Works with or without Exchange or Domino
●
Plus Broad Device Capability ●
Plus Web / Desktop Access Software ●
Plus Streaming Video From File Store ●
Plus Online File Storage For Documents, Photos and Music
●
Plus AES 256 Bit Encryption File Transfer & Storage
●
Plus Secure File Sharing ●
Plus Remote Printing Network ●
Plus Outlook Sync ●
Plus Advertising Platform through ProMotions ●
Market Landscape
Cost to End User
Ser
vice
s B
eyo
nd
Em
ail
- Limited to Exchange or Domino Backend only
- Email and PIM Only
- No Web or Desktop Apps
- No Exchange/Domino Backend Required : Works with or without
- Push Email and PIM:
- File Storage & Sharing
- Remote Printing
- Cost to Deliver
- Only Player w/ Mobile, Web, Desktop Access
High Cost Low Cost
Em
ail
On
lyE
ma
il,
PIM
& F
iles
- File Sync, no hosting
Em
ail
an
d P
IM
Simdesk MASS™ Platform
simdesk.com
Do Your Mobile Services have MASS appeal?
Next-generation mobile applications services for the rest us.
Driving Revenue Through New Services
Do Your Mobile Services have MASS appeal?
Next-generation mobile applications services for the rest us.
Driving Revenue Through New Services
Do Your Mobile Services have MASS appeal?
Next-generation mobile applications services for the rest us.
Driving Revenue Through New Services
Online File / Document Management
Push Email, Shared Calendar, Contacts & Notes
Virtual Printer Network
Groupware Management
Mobile Application Services
WebMobile Desktop
Anytime, Anywhere, Any Device
Online File / Document Management
Push Email, Shared Calendar, Contacts & Notes
Virtual Printer Network
Groupware Management
Mobile Application Services
WebMobile Desktop
Anytime, Anywhere, Any Device
Online File / Document Management
Push Email, Shared Calendar, Contacts & Notes
Virtual Printer Network
Groupware Management
Mobile Application Services
WebMobile Desktop
Anytime, Anywhere, Any Device
Online File / Document Management
Push Email, Shared Calendar, Contacts & Notes
Virtual Printer Network
Groupware Management
Mobile Application Services
WebMobile Desktop
Anytime, Anywhere, Any Device
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Broad Device Support
• WAP• J2ME• SyncML• Windows Mobile • Palm
Do Your Mobile Services have MASS appeal?
Next-generation mobile applications services for the rest us.
Driving Revenue Through New Services
Do Your Mobile Services have MASS appeal?
Next-generation mobile applications services for the rest us.
Driving Revenue Through New Services
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