Rally Investor Deck (July 2014)

THE SPORTS FANS MARKETPLACE

"We were bombarded with people who told us that to be on 24 hours a day, a single-niche network of sports couldn’t

sustain itself. It simply wouldn’t happen."

— Bill Rasmussen, Founder of ESPN, 1979

NICHE WORKS IN SPORTS.

What other category do you have bars, magazines, clothing makers, retailers, equipment manufacturers, TV channels and now blogging

platforms devoted entirely to one audience?

But, NO online marketplace for the sports fan?

While niche marketplaces are upending every other industry:▸ Uber for transportation▸ AirBnb for travelers▸ Etsy for crafters▸ Reverb for musicians

▸ CoachUp for sports coaching▸ GrandStreet for hardware▸ DogVacay for dog sitting

Think about that.NO marketplace exists for the $17 billion/year

sports merchandise market!

OPPORTUNITYJust as ESPN transformed sports media,

an online platform can do the same for SPORTS COMMERCE.

The marketplace for conversations, connections and commerce around interesting sports products

What We Do1. Allow selling of secondary team/player items

2. Enable sports creators to produce new, cool products3. Power a community to discuss goods/memories

“I LOVE this idea!! And I couldn't agree more on Rally being a great fit for my sports artwork. I took a look around

and like what I see."— Pierick Smith, longtime Ebay sports seller

THAT'S KINDA BIG.WHAT ABOUT THE SPORTS CREATION

MARKET?

THE NEXTTerrible Towel

MAKER IS OUT THERE

SO IS THE NEXTIconic

Sports Brand

AND THE NEXT UNFORGETTABLE

Muhammad Ali Photo

GREAT.BUT, WHERE ARE THE

MODERN DAY CREATORS?

DON'T WORRY,THESE CREATORS ARE ALREADYSELLING WITH RALLY!

Jack Perkins

Jonathan Tooley

Bonafide Icon

Elliot Gerard

Nathan McKee

Ross Shapland

Ok, I'm starting to get it.

I just have to address the elephant in the room...

HOW IS Rally ANY DIFFERENT THAN ANEBAY OR AMAZON OR CITY SPORTS?

Rally Playbook1. 100% Dedication to the Sports Market

2. We Build a Conversation Around Sports Items3. Strong Focus on Creators and Collaboration

Rally VisionTHE MOST COLLABORATIVE, EXPRESSIVE

SPORTS PLATFORM IN THE WORLD.

Rally Business Model1. 10% Transaction Fee Charged To Seller

2. Premium Seller Services3. Exclusive Fan Memberships

4. Paid Player, Team and Brand Collaborations

TEAM

CHAS WAGNER CEOWORK EXPERIENCE

DieHard Fan

Advisors

PJ Solomon

Sangeet Paul Choudary

Todd Eichler

Counsel

Michael Hacker

We're raising $500,000 to hire a CTO, Head of UX and VP of Marketing.

The Rally website is live at rallysports.co

chas@rallysports.coangel.co/rallysports