Qin, Lecture at Linkoping, Service Design in the UK

Service Design in the UK

Qin HanDJCAD, University of Dundee

2009

stories from British service designers

Service

Service

• Intangibility• Heterogeneity• Inseparability of production and consumption • Perishability

(Zeithaml, Parasuraman, & Berry, 1985)

Service

• More than 75 per cent of the UK economy is based on a diverse range of services, including retailing, financial services, insurance, business services, leisure and tourism.

• ‘Knowledge-based services’ generate more than five times as much for the UK economy as advanced manufacturing.

Taking Services Seriously, NESTA, May 2008

British Service Design

British Service Design

Lucy Kimbell

http://www.sbs.ox.ac.uk/d4s/default.htm

British Service Design

Service Design Stories

Service Design Story 1

Image from Live|work website

Service Design Story 1

Service Design Story 2

Image from CAOS project report

Service Design Story 2

Stakeholders

Stakeholders

Understanding the knowledge generation and diffusion that underlines at the local context is essential to service designers’ decision-making and impact their approaches of handling dynamic stakeholder relationships at the project environment.

Service Design Stories

Thank you

Qin HanDJCAD, University of Dundee

q.z.han@dundee.ac.ukwww.designgeneralist.comtwitter: Qin_Han