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Design and promotional material

FTFA Annual Review 2009

The idea behind this annual review was that if you plant one tree, that tree could grow into a forest. As the document is opened a forest of trees grows from the single tree initially visible.

Kinder Joy Promo

A mid year promo for Kinder Joy eggs. Based on the Charlie

and the Chocolate factory story, consumers had to look for

the Golden Egg to win the prize.

(The egg had to be illustrated from scratch.)

Lifestraw Pack design

Range of pack developed and designed for Vestgergaard

Frandsens Lifestraw range of products. The product is

used to turn dirty water in clean drinkable water in seconds.

Two versions are available, one for personal use, and a bigger

family unit.

We went through different options and in the end went with a

Powertech Kart invite

An invitation to a kart racing day at Kyalami for Powertech

Batteries.

DATE: SATURDAY 8TH NOVEMBER 08

TIME: 1.30 PM – 7.30 PM

VENUE: KYALAMI RACE TRACK

KYALAMI

JOHANNESBURG

RSVP: Monique, 0829037003, piemonique@icon.co.za

Light lunch and supper included and refreshments served all day.

Go-kart track

We regret, no children.

If you’ve always wondered what it must be like to be tearing down the straight with the high pitched whine of an engine ringing in your ears,

wonder no longer.

SABAT Batteries would like to invite you to join us for a day of go-kart racing, where you’ll be able to negotiate the twists and turns of Kyalami’s famous go-kart track and see how you measure up against your peers.

You’ll also be able to witness members of the Quadriplegic Association of South Africa taking to the track in the motorised wheelchairs to see who amongst them will cross the white line first. Last but not least we’re asking everyone to wear the hat of their choice on the day – the more outrageous the better! In fact, the person with the most extravagant, exciting hat will win a great prize. So don’t miss out on all the action, entertainment and thrills, all brought to you by SABAT Batteries. And remember, it all starts with SABAT.

Wear a funny hat and win a prize!

Powertech Van SignageA further extention of the brands onto delivery vehicles.

Need a Battery?

Call 0860 12 00 12

Swazi United Bakkeries logo and pack design

The brief was to develop a new logo and pack design for a

Swazi bakery. Based on the loyalty Swazi’s have to their country and

heritage the design is based on traditional Swazi patterns

and designs used in their basket making.

Gold Reef City Casino Promo

A glamour promo for the casino. The pirze is a Million Rand in

cash to a single winner. Apparently this is very unusaul for a

promotion of this nature.

Clothing Catalogue - Altitude

Altitude clothing manufactures and sells corporate

unbranded clothing to a rnage of distributors,. They briefed

us to design a catalogue that would show their comprehensive

range in a fresh new light that would set them apart from

other catalogues in the industry. The brief also required the

idea of a rainbow of colour, to be incorporated.

Popz popcorn logo rework and promo

Popz Popcorn from the UK wanted to freshen up their logo,

and launch in South Africa through forecourt stores with a

promotion. The idea behind the activity was to launch it as a

healthy snack.

Direct mail voucher GRC

A direct mail envelope and voucher design that went out to all

Strike it Rich members, enticing them to visit the casino.

Direct mail voucher GRC

A direct mail envelope and voucher design that went out to all

Strike it Rich members, enticing them to visit the casino.

Logo and pack designs for Honey by Leigh

A logo and graphic element design for Honey cosmetics. The

range was developed and promoted by well known consultant

Leigh Toselli.

After various options we decided to go with a very clean and

understated look.

GRC Strike it rich Birthday Mailer

A Mailer design that went out to all Strike it rich members

on their birthdays. This was printed on Gold with die cut and

foiling.

Engine parts promotionThis has to be the oddest mix of elements to make up a promotion. Engine parts, rugby and gold bars. In the end it seemed to work out and we had a good response.

Federal-Mogul internal staff incentiveBased on the Amazing Race, this programme was used to boost staff morale and make people work together as a team. It consisted of a poster campaign and several tasks set for staff.

Federal-Mogul corporate artThese images were produced, framed and used as boardroom art.

Prestige cleaning servicesThis started of as a pitch brief. Client wanted a presen-tation pack that would stand out. The pack had to contain their quotes and other printed material. This box was de-signed working with the clean as a whistle idea. We got Pres-tige cleaning services as a new client and produced 300 of these presentation boxes.

Prestige leafletsSome of the corporate literature we designed for Prestige. the idea was to show more of the industries that they offer services to, and less of the shiny happy cleaning staff. Build-ing the idea of an integrated cleaning solution.

Integrated Cleaning Systems from Prestige Cleaning Services.It’s more than a partnership. The Prestige Healthcare Division provides expert site-specific cleaning services catering to the needs of the Healthcare Sector. This specialised division offers an all encompassing service catering to the needs of the healthcare industry, offering services on a 24-hour, 7 day a week basis.

Through years of experience in the Healthcare Industry, Prestige is in line with world class standards and is favoured as a preferred supplier to many of the hospital groups in Southern Africa.

Our specialist Healthcare Division provides an innovative range of service solutions to meet your requirements, including:

- general hospital cleaning;- theatre cleaning and sterilisation;- CSSD packing and instrument washing;- ward hostesses;

- laundry and linen management;- care workers.

An outsourced partnership makes business sense as it saves management time, increases productivity and guarantees manageable cleaning budgets, giving you the edge and more time to focus on your core business.

The management we employ in our Healthcare Division is an essential ingredient for the success of any contract as it is vital that we understand our clients’ requirements fully.

Our staff, who we regard as our greatest asset, are carefully selected and trained on an ongoing basis to ensure a high level of competency at all levels. Personnel procedures and policies ensure reliable and trustworthy employees while Service Level Agreements guarantee service standards.

Prestige offers you this tailor-made solution with our unique portfolio of resources. We invest in selecting the right person for the job. We put together teams who work together and add value to your organisation by understanding you and the needs of your environment.

You demand absolute commitment and total professionalism...

... so do we.

Your business a l lows no room for compromise.

-140°

Powertech rewards programme

The aim of this programme was to build loyalty in the distribu-

tion channels. Lack of control in the route-to-market, cheap

imports etc. were eroding orders. This rewards programme

has now been running for a couple of years with great suc-

cess, building loyalty and securing regular orders.

Here are two versions that ran during its existence. Both

consisting of a folder with loose inserts, cost obviously being an

issue with item changes etc..

Welcome

WELCOME TO:

Having signed the appropriate Retail Agent Service Level greement(s) you qualify for

Autotech Reward Rands which can be spent on a quarterly basis on a range of business

enhancing promotional items and services.

Your category has been defined according to your sales performance. You will be reas-

sessed annually, although an interim reassessment may be conducted under special

circumstances on request.

HOW DOES IT WORK?

There are 4 performance areas that can earn you Autotech Reward Rands. These are:

VOLUME SALES

CLAIMS SCRAP RETURNS

LOYALTY

You may or may not qualify on a quarterly basis in each of these performance areas. The

criteria for the Number 1 division are:

Criteria LOYALTYYour Autotech Representative has specific criteria to judge “loyalty”. If the Representa-

tive is unable to approve loyalty the no Reward Rands will be payable and there will be a

temporary suspension from the programme imposed and the matter will be referred to the

Autotech Regional Manager to assist in resolving any issues. VOLUME SALES

Measured on a quarterly basis, equating to minimum monthly sales of 50 batteries or more. If you achieve sales of over 150 batteries quarterly you qualify for 0.50% value of

your invoiced purchases. If you do not achieve a sales volume of over 150 batteries you

will not qualify for any Rewards Rands in this performance area CLAIMSIf your claims, or returned units, equate to less than 3% of your purchases, you will qualify

for a quarterly Rewards Rands credit of R150 (i.e. R50 per month). If your claims equate to

3% or more during a quarter you will not qualify for a credit in this performance area. SCRAP RETURNSIf your scrap returns to Autotech, in units, equate to more than 85% of your battery pur-

chases, you qualify for a quarterly Reward Rands credit of R150 (i.e. R50 per month. WHAT CAN YOU SPEND YOUR AUTOTECH INCENTIVE RANDS ON?There will be a range of business building items to choose from on an ongoing basis. Items

will vary over time and you may check the availability of your choice by phoning:The Autotech Sales Administrator on 011 870 8500.

The price and availability of items will vary from time to time with current prices available

from the Sales Administrator. Please note that Reward Rands may not be “rolled over” or

accumulated for more than 2 quarters. Should you not submit a claim against your Re-

ward Rands during this period, your credit will not be forfeited. However, Autotech reserves

the right to choose reward items or local advertising on your behalf. A guide to items is as follows:

Items Branded Clothing

Choose from a range of branded workwear – eg. caps, golf shirts, Mac jackets and Polar Fleece Tops.

Golf Shirts

Beanies

Polar Fleece Tops

Acid Resistant Overalls

Mac Jackets

Caps The agency took ownership of the ordering and distribution of loyalty items, leading to a lucrative - corporate

The second

version of the

programme

revolved around

mountaineering

and adventure.

1 Sales Measured on a quarterly basis, equating to minimum monthly sales of 50 batteries or

more.

Everest - If you achieve sales of 201 and over batteries per month you qualify

for 1.25% value of your invoiced purchases. Kilimanjaro - If you achieve sales of 101-200 batteries per month you

qualify for 0.75% value of your invoiced purchases. Drakensberg - If you achieve sales of 50-100 batteries per month you

qualify for 0.50% value of your invoiced purchases.

2 ClaimsTargets are set out as follows:Everest - R300 p/m on achieving targets

Kilimanjaro - R200 p/m on achieving targetsDrakensberg - R100 p/m on achieving targets

3 Scrap ReturnsTargets are set out as follows:Everest - R300 p/m on achieving targetsKilimanjaro - R200 p/m on achieving targets

Drakensberg - R100 p/m on achieving targetsWhat can you spend your autotech

incentive rands on?There will be a range of business building items to choose from on an ongoing basis.

Items will vary over time and you may check the availability of your choice by phoning:

The autotech sales administrator on 011 870 8500.

Please note that Reward Rands may not be “rolled over” or accumulated for more than 2

quarters. Should you not submit a claim against your Reward Rands during this period,

your credit will not be forfeited. However, Autotech reserves the right to choose reward

items or local advertising on your behalf. A guide to items is as follows:

Criteria

Willard Batteries industrial brochures

A series of brochures designed to sell benefits to specific tar-

get markets. These were spot varnished and were distributed

by representatives in a corporate folder.

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Folder designed to carry brochures

Federal-Mogul Demo car

Proposed demo car for Federal-Mogul products, agency version differed a bit from client execution, all in all a nice project.. (Car was also featured in “wicked wheels” campaign.)

Chatz Cellular - Corporate Identity

After initial logo options were narrowed down, client made their choice and a colour break was decided on. The identity was developed around the 3D look of the logo, this theme carried through to store design and all other elements.

InvitationInvite to industry game evening..

Loyalty programmePassport based loyalty programme.Designed to retain current customers

Miss SA sponsorship ad

POSVarious promotional

items, booklets,

posters, ads

etc. had to

be produced

on a weekly

basis.

Connectnet - Corporate Identity Redesign

A rather awkward logo had to be restyled. New visual ID then followed with all corporate communications incl.. Folder, brochures, CD etc..

StationaryLetterhead and

Corporate FolderCorporate

Corporate BrochureDesigned to be stitched into the corporate folder.

Leave behindInformation sheet for company reps

to leave with potential clients.

.

Willard - DC Power BrochureBrochure design for Willard DC power. Showcasing the complete lamp room solution on offer.

To find out more talk to

us at Willard DC Power -

we speak your language.

We don’t just sell

batteries, we manage

lamp rooms and

battery bays:

Willard DC Power Solutions

Head Office :

David Douglas

Tel - 011 870 8500,

Mobile - 083 561 6268

email: ddouglas@willard.co.za

Rustenburg Office

Christo Grobler

Tel - 014 538 1029We currently manage facilities for the

following clients:

AngloPlatinum

Impala Platinum

Murray & Roberts Cementation

DRDGold

Value Logistics

Mittal Steel

Cape Gate

As part of our ongoing commitment to customer service we have developed a totally new Facilities Management division called Willard DC Power Solutions. We provide management of product and installations on customer sites, effectively taking responsibility for power availability and safety. We ensure all compliance, record keeping and reporting requirements are met. We are the experts in Lamp room and Battery Bay Management.

Willard D

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attery

techn

ology

Our team of expert engineers offers: • Stateofthearttechnology • Customizedpackageoptions • Comprehensivesolutionstoyour DC Power needs

Ongoing research and development and our ability to offer innovative

solutions has made our company successful.

Strategically set up to offer complete and full South

African coverage, and backed by the Altron

Group, you can look forward to the most

efficient, cost effective and reliable service

available.

Battery service has entered a new era!

With our ISO 9001 and TUV 14001 accredited manufacturing plant in Port Elizabeth and our team of DC Power experts, we bring efficiencies and long term cost savings to our clients’ operations.The benefits of partnering with Willard DC Power Solutions include:

• 24/7/365Service• WorldClassITSystems(developedbyBytes Technologygroup,ownedbyWillard)• ComprehensiveManagementReporting• ASkilledandTrainedLabourforce• Markedlongtermcostsavings

Federal-Mogul performance productsLogo and product design for Federal - Mogul performance products. Essentially a premium range of engine products re packaged in foiled and varnished boxes. Quite a step removed from any other packaging for parts in that one could see the product through the windows.

Food and Trees for Africa Annual ReviewsThese annual reports were all designed around a separate concept, the central idea always being money and trees. Formed part of the CSI programme.

Annual Review 2004

56

23 24

Namabasau - Logo and label designLabel design for a basting sauce in three different flavours.

Powertech - InviteInternal invite to a bosberaad for senior staff in Powertech group. Formed part of a smorgasbord of Gifts, room drops etc...

Invitation to a band launchInvitation to the launch of the famous Alice band. Was sent out to family, friends and clients.

Campaign - Nestle Chef Oil FreeThis is work done for a pitch to Nestle. We did get the ac-count and, after all was said and done we managed to run a promotion and a single print ad out of all the activities pro-posed.

NOW IN NEW EASY DISPENSING BOTTLES!

Lead the g loba l hea l th t rend, serve o i l f ree

Add new Crosse & Blackwell Oil Free salad dressing to your

shopping list and get the best of both worlds, healthier food and

better profits.

Contact us direct for more information and you will receive a FREE PROMOTIONAL ITEM.Simply phone us on : 0860 CHEF and we will deliver to you.(Terms and conditions apply.While stocks last)

NOW IN NEW EASY DISPENSING BOTTLES!

Lead the g loba l hea l th t rend, Add new Crosse &

Blackwell Oil Free salad dressing to your shopping

list and get the best of

both worlds, healthier food and better profits.

Contact us direct for

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California Modular FurnitureA CI developed for a business furniture company in California. Their business revolves around selling refurbished office furniture.

Deka Diesel Invitation to a Casino EveningAn invitation to a casino evening. This was held on the clients premises, with everyone invited given the opportunity to gamble and interact with the product, in this case Diesel injectors. Fascinating!

Deka Diesel Invitation to a Casino Evening - TriviaThe teaser sent out prior to the invitation was actually made up in the shape of a life size arm and hand that held a card up the sleeve. The ace of spades nogal The invite that followed contained a pop up on the casino table that allowed the recipient to lift up the cards to see the information..

Bumper stickers for Mc DonaldsA range of bumper stickers produced for Mc Donalds South Africa. Client made a selection out of the range and pro-duced about 4.

NECSA Annual ReportAnnual report produced for NECSA, with custom die cut in on the cover and spot varnish throughout.

HEMS Logo and brochure designCI and brochure design for a company that specialise in de-activating landmines using a unique process of heat and con-trolled explosions. The logo had to contain certain elements from the existing design.

Saxon Spa Agency logo designCI for a spa and hair studio in the Saxon hotel. Rated as the number one boutique hotel in the world, this identity a other elements had to embody the style and class associated with the hotel. The initial name for the spa was Senses spa and studio, hence the logo design, encorporating all the sens-

Spinnaker Financial Services Logo and brochure design for a financial services group, mem-bers included amongst others Springbok star Hennie le Roux.

Teljoy marketing materialPosters, banners etc... for Teljoy. Positioning them as a sup-plier of complete home entertainment rental solutions.

Total Mining logo and brochure designCI for a company that sell and refurbish mining equipment.

Sabat invite to a racedayBased around a playstation game. Clients got to play on the game while watching the racing at Kyalami.

Champion Plugs adA campaign developed for Champion Europe. All material en-trenched the message that Champion had all the Original Equipment credentials.

A cashmat used on counters.

Sales presenter with all the new information.

Vodacom 4U logo and poster designA logo and poster design for a Vodacom sponsored event. A rock concert in the park.

Vodacom 4U streetpole ads

Ferodo billboard designThis billboard was proposed, shot and printed, but was never used. Do not even ask.

FTFA billboardsSome billboard designs for Food and Trees for Africa. Space to flight them was sponsored by Clear channel and we ended up with some prime spots.

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