OILPRICE - 2017 MEDIA KIT · NATIVE ADS NATIVE ADS ARE MORE VISUALLY ENGAGING THAN BANNER ADS 4.1 BANNER ADS 2.7 NATIVE ADS 25% BANNER ADS 20%. oilprice.com 2016 Media Kit I 08 Mobile

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2017 Media Kit

oilprice.com 2016 Media Kit I 02

About Oilprice.com

Oilprice.com is the most popular energy news site in the world.

Our analysis of oil & gas, alternative energy, and geopolitics is trusted by the largest names in financial news.

We are partnered with Time, Fortune, CNN Money, USA Today, Yahoo Finance and many others…

oilprice.com 2016 Media Kit I 03

Our Audience

We have a rapidly growing audience of top tier professionals, including:Executives from large multinationals, investors & fund managers, top political advisors & politicians, high net-worth individuals, energy industry professionals

Over 1.8 million uniquevisitors per month

Over 120,000 newslettersubscriptions (and grow-ing by 3,000+ per week)

Over 9 millionmonthly page views

33,000+ Facebook likes

oilprice.com 2016 Media Kit I 04

Audience Demographics

Source: https://www.quantcast.com/oilprice.com?qcLocale=en_US#/generalInterestsCard

oilprice.com 2016 Media Kit I 05

Audience Geographics

Source: https://www.quantcast.com/oilprice.com?qcLocale=en_US#/generalInterestsCard

oilprice.com 2016 Media Kit I 06

Ad Units

728 x 90

728 x 90

300

x 60

0

3 Premium Ad Units for Homepage & Article Pages

We believe in quality not quantity. Limited spaces ensure your ad is promi-nently placed and valued by our audience.

oilprice.com 2016 Media Kit I 07

Native Advertising

Why Native?Higher engagement, retention and action

Consumers looked at Native Ads 52% more frequently than banner ads

Native ads registered an 18% higher lift for purchase intent responses (52/34 part)

Consumers looked at Native Ads more than the original editorial content

Consumers looked at original editorial content and native ads for a similar amount of time

Native ads generate an 82% brand lift

32% of consumers say they would share a native ad with their friends and family

Consumers looked at native ads 52%more frequently than banner ads

25% more consumers were meassuredto look at in-feed native ad placements

rather than standard banners

Average number of times thead was viewed in a session

Percentage of users who sawnative ad vs. banner ads

NATIVE ADS

NATIVE ADS ARE MORE VISUALLYENGAGING THAN BANNER ADS

4.1BANNER ADS

2.7

NATIVE ADS

25%BANNER ADS

20%

oilprice.com 2016 Media Kit I 08

Mobile Native Ads

A Seemless AD Experience

oilprice.com 2016 Media Kit I 10

To start your campaign please contact:

james@oilprice.com

Contact Us

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