Transcript
Japanese e-book,social media and social reading
Yoshino Arimoto
Tomomi Mitsuishi
Haruna Hirayama
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Japanese e-books
Yoshino ArimotoGraduate school of Library, Information and Media
studies,University of Tsukuba,
Hideki Minai laboratory
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e-book is
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e-book is
↓
Computerized data of books
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e-book market
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Japan America China
Sellers of digital books (billion yen)
Sellers of digital books (billion yen)
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Major e-book readers
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In America
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PDA
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In China
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PC
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In Japan
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Mobile Phones
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Trend of Japanese e-book market（billion yen）
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2002 2003 2004 2005 2006 2007 2008 2009
New platforms
PC
Mobile phones
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Sales by content（billion yen）
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200
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2005 2006 2007 2008 2009
Digital photo books
Digital books
Digital comics
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Why are mobile phones dominant?
• Format
• Publication distribution system
• Rights agreement between publisher and author
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Digital book format
• ePub
– ePub is the standard format in English-speaking countries
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Why are mobile phones dominant?
• Format
• Publication distribution system
• Rights agreement between publisher and author
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Publication distribution system
• Prices of paper books are fixed
• Prices of e-books can be set freely by the sellers
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Why are mobile phones dominant?
• Format
• Publication distribution system
• Rights agreement between publisher and author
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Rights agreement between publisher and author
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AuthorPublisher
Verbal agreement
Change
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2010
First year of e-book
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Kindle
iPad
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GALAPAGOS
Reader
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“Jisui” - Digital Book DIY
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“Jisui” - Digital Book DIY
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Documents
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Business cards
Genius of preservation
• Books
• Booklets
• Documents
• Leaflets
• Business cards
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Will the “Jisui” boom change the world?
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The trend of real time sharingby using social media in Japan
Tomomi Mitusishi
Graduated school of Library, Information and Media studies,
University of Tsukuba,
Atsuyuki Morishima laboratory
3 points of today’s presentation
1. The trend of real time sharing2. The feature of the shared contents -“Dadamore”3. Sharing of reading experiences of E-books
photo by daniel_iversen published under the CC BYhttp://www.flickr.com/photos/29148810@N05/5440728466/
then,
There are a lot of unique social media in
Japan.
Today,
I introduce 3 points of Japanese Social Media.
1.
The trend of real time sharing
Time-shift in users of social media in Japan
The trend of real time sharing
• In 2011, “twitter” overtook “mixi” in the number of users.
– mixi is the most famous Social Networking Service (SNS) in Japan
• mixi was released in 2004.
• Users of mixi keep diary and leave comments on their friend’s diary.
– is a microblogging service, enabling its users to send and read messages called tweets.
• Tweets are text-based posts of up to 140 characters.
• A lot of people share their “now” by using social media.
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The feature of shared contents “Dadamore”
The features of shared contents
• You can easily broadcast video live to the world by using “Ustream” or “Nico NicoLive”.
• In Japan, many kinds of video live is broadcast every day.
– Academic conferences
– Study meeting
– Budget-screening sessions（事業仕分け）
– All day of Baseball Camps
– “Sumo” practice
– Unlimited Streaming of one’s life (Dadamore)
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Foresight of E-book reading service
Foresight of E-book reading service
• Existing reading support web service in Japan
• These services only help users share their book reportsafter reading.
• In the near future, more services are expected to be available that also help readers of E-books share their reading experiences themselves.
Conclusion
1. The trend of real time sharing2. The feature of the shared contents -“Dadamore”3. Sharing of reading experiences of E-books
Thank you for listening.
Firste-book published in Japan“Book Business 2.0”
SecondWorkshop using the e-book and social reading in Japan
The book focuses on the Future of New Books.
From Paper Books To Digital Books(An Application for iPhone / iPad)
Three Features
Displays the text both vertically and horizontally
Contain different digital text data
Digital Rights Management and Creative Commons
Social Reading Function
What is Social Reading?
In Workshop
• = “Share Reading” (In Japan)
• “Exciting to share the experience of reading with total strangers.”
• But“Discouraging when no one responds to my tweet.”
For Education
• For TeenagersSocial reading is not good for them.
• For College and University studentsSocial Reading has many possibilities for higher education.One of such possibilities is the use of social reading in reading clubs.
• So we held a reading club of “Book Busines2.0” using social reading.
Possibilities of Social Reading forReading Club
• AdvantagesYou don’t have to mind:
–Time
–Place
→ Easier to join the reading club
Two features
• Possibilities in terms of space
–Physical and psychological distances
→ Global Communication
• Possibilities in terms of time
–Synchronous and asynchronous reading
Conclusion
• Japanese e-books, social media and social reading are progressing differently from America.
• Circumstances around books change and influence our ways of communication.
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